While some of the most popular writers on the publishing platform were able to convert their sizable Twitter following into newsletter subscriptions, a huge Twitter presence isn’t necessarily a prerequisite for Substack success. In just a few weeks, Elon Musk has created a number of questions... Continue reading >> [ Source: Fast Company | 2022-11-18 05:00:00 UTC ]
At a press event in New York City, Google announced today that it's rolling out the Google News Initiative, in which it's investing $300 million over the next three years. The goal is to help publishers make money and to combat "fake news," which consists of several products designed to help... Continue reading >> [ Source: AdWeek | 2018-03-21 00:00:00 UTC ]
Free content on the web can only survive if consumers stop using ad blocking software but advertisers need to stop their ‘pay and spray’ approachThe sale of the Financial Times marked an important milestone in traditional media continuing it transformation into the digital world. Many... Continue reading >> [ Source: The Guardian | 2015-08-10 00:00:00 UTC ]
Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading >> [ Source: Publishing Perspectives | 2013-09-11 00:00:00 UTC ]