The Rundown: Search-focused publishers make for attractive acquisition targets

Unlike the crop of publishers that rode social distribution to easy scale several years ago, search-focused publishers rely on a much more stable and sustainable source of traffic. The post The Rundown: Search-focused publishers make for attractive acquisition targets appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-05-16 00:00:00 UTC ]

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The Rundown: Publishing’s autoplay crisis

In this week’s Rundown, we look at digital media’s autoplay obsession, Amazon's reality check and publishers' fears that Facebook will stop funding content. The post The Rundown: Publishing’s autoplay crisis appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-18 00:00:00 UTC ]
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With Facebook’s focus on video, publishers hear less about Instant Articles

The platform said it's still committed to the fast-loading articles feature and is about to test new features to help publishers. The post With Facebook’s focus on video, publishers hear less about Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-06 00:00:00 UTC ]
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Executive Perspectives: Where Eight Publishers Are Focusing in Q4 and Beyond

As another year draws to a close, key figures at major publishers share insights on how they are defining success and refining their strategies moving forward. The post Executive Perspectives: Where Eight Publishers Are Focusing in Q4 and Beyond appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-10-04 00:00:00 UTC ]
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Facebook loses attention as publishers shift focus to other platforms

They're either spending less time on Facebook either in absolute or relative to time they’re spending on other platforms. The post Facebook loses attention as publishers shift focus to other platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platforms appeared


The Rundown: Publishers confront a user-experience crisis

This week’s Rundown has reports from the Digiday Publishing Summit and the trenches of Advertising Week. The post The Rundown: Publishers confront a user-experience crisis appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising week


‘Social is a black hole’: Commerce-focused publishers have a Facebook problem

For publishers that are trying to drive revenue through commerce, figuring out where Facebook fits into their strategies has been a challenge. The post ‘Social is a black hole’: Commerce-focused publishers have a Facebook problem appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #commerce-focused publishers #black hole #drive revenue


Voice Search Changes Media Buying, Attribution, Publishing

Advertising has traditionally been one of two types: interruptive, like TV and radio, and in-content, like newspaper or most digital. Digital has been driven by in-content, but because of voice search, much of digital's paradigm may be forced to become interruptive. This could mean a massive... Continue reading at Advertising Age

[ Advertising Age | 2017-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv brands


Fire Writers, Make Videos Is Latest Web Recipe for Publishers

Mic, a website aimed at millennials, used to employ 40 writers and editors producing articles on topics like "celebrating beauty" and "strong women." Ten were let go this month, with most in the revamped newsroom of 63 now focused on making videos for places like Facebook.Critics have called... Continue reading at Advertising Age

[ Advertising Age | 2017-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing audience #website aimed #strong women


How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to... Continue reading at AdWeek

[ AdWeek | 2017-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millennial moms #facebook video #viral video


Netflix’s First Acquisition Is Comic Book Publisher Millarworld

Netflix has acquired the comic book publisher Millarworld, giving the streaming service a handful of new titles even as it continues to build out its Marvel world. Today, Netflix announced the deal as its first acquisition, which gives it comic titles such as Kick-Ass, Kingsman and Wanted. Terms... Continue reading at AdWeek

[ AdWeek | 2017-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #netflix announced #streaming service


Mirror Books makes first fiction acquisition

Trinity Mirror's publishing imprint Mirror Books has acquired three titles in a new crime series by author and playwright Lynn Brittney. Continue reading at The Bookseller

[ The Bookseller | 2017-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trinity mirror #crime series


Publishers on Facebook Audience Network Can Now Set CPM Targets

Publishers using Facebook Audience Network now have far more control over bidding on their ad placements. Product marketing manager, publisher solutions Amelia Zins introduced CPM Targets (cost per thousand impressions) in a blog post, saying that rather than using price floors to set the... Continue reading at AdWeek

[ AdWeek | 2017-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad placements #thousand impressions


Best of the week: Amazon makes push for video publishers

This week, our top stories examined Amazon’s video platform and Facebook’s tool that will give publishers more Instant Articles performance data. The post Best of the week: Amazon makes push for video publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers #video platform #give publishers


Religion Publishers Make New Connections, Raise Questions at BookExpo 2017

Although the trade show, which wrapped this past weekend, was well attended by religion publishers, many left the event questioning its value. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raise questions #trade show #past weekend #religion publishers


Frankfurt Book Fair NY’s Editors Trip Focuses on Children’s Publishing

Frankfurt Book Fair's Editors Trip will promote networking between children's publishing players in Germany and counterparts from Canada, the US, and UK. The post Frankfurt Book Fair NY’s Editors Trip Focuses on Children’s Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing players #publishing appeared


New Tor Imprint to Focus on Experimental Genre Publishing

Tor Labs will launch this summer with a 14-episode podcast called 'Steal the Stars' about two government employees guarding a crashed UFO. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-05-02 00:00:00 UTC ]
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Multi-state search targets man who posted Facebook video of himself shooting a stranger

Authorities in several states were on the lookout Monday for a man police say shot a Cleveland retiree collecting aluminum cans and then posted video of the apparently random killing on Facebook. "He could be nearby. He could be far away or anywhere in between," FBI agent Stephen Anthony said on... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #posted video


Geras makes first acquisitions for Bookouture

Jenny Geras, who joined digital publisher Bookouture from Cornerstone in January this year, has made her first acquisitions: a new detective series by Victoria Jenkins and three psychological thrillers from SE Lynes. Continue reading at The Bookseller

[ The Bookseller | 2017-04-05 00:00:00 UTC ]
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Does Self-Publishing Make Sense for Scholarly Writers? Highlights From a Discussion

Can self-publishing find traction in scholarly publishing as it has parts of general publishing? A recent panel at London Book Fair took up the question. The self-publishing platform Lulu has rolled out a service called Glasstree for scholarly authors. ‘Publishing Perspectives’ contributor... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-30 00:00:00 UTC ]
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Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices

Having seen a bid for fixed book prices stall out before, the Polish publishers' association is making its case again to legislators in hopes of improving the industry's prospects. The post Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fixed prices #polish publishers