The Rundown: Search-focused publishers make for attractive acquisition targets

Unlike the crop of publishers that rode social distribution to easy scale several years ago, search-focused publishers rely on a much more stable and sustainable source of traffic. The post The Rundown: Search-focused publishers make for attractive acquisition targets appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-05-16 00:00:00 UTC ]

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To compete with Facebook and Google, publishers step up their ad-targeting game

Traditional publishers, tired of competing with Facebook and Google for digital ad dollars, are taking steps to get more personal with their advertising. Among the big topics discussed during Advertising Week was how media companies like News Corp and Condé Nast are getting into the ad tech... Continue reading at Digiday

[ Digiday | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers step #traditional publishers #taking steps #media companies #ad targeting

Canadian Publishing 2015: PRH Canada’s Physical Consolidation Makes The Merger Complete

This summer, two years after the merger of Penguin Canada and Random House of Canada was finalized in July 2013, more than 200 employees left the publishers’ longtime separate headquarters and moved into a new Front Street office in downtown Toronto. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prh canada #penguin canada #random house #downtown toronto

Twitter publishes targets for a 'more diverse' workforce in 2016

Aims to increase proportion of women and underrepresented minorities, with no African American or Hispanic staff currently in US leadership positionsTwitter has outlined its ambitions to boost the proportion of women and underrepresented minorities in its workforce, publishing targets for “a... Continue reading at The Guardian

[ The Guardian | 2015-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #african american #leadership roles

'Increased focus' from Chinese publishers at BIBF

A “busy and focused” Beijing International Book Fair (BIBF) kicked off yesterday (26th August) with a record number of exhibitors, the biggest-ever UK contingent and many fair-goers saying the current Chinese stock market turmoil would do little to dent their future publishing plans.   Continue reading at The Bookseller

[ The Bookseller | 2015-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increased focus #chinese publishers #record number

Adobe's new Digital Publishing suite puts the focus on mobile content

Adobe’s Digital Publishing suite has long offered a way for brands to publish content on tablets, but on Wednesday the company introduced a new generation of the software tweaked specifically to put such capabilities in the hands of ordinary business users.Adobe’s new Digital Publishing Solution... Continue reading at PC World

[ PC World | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content #publish content #content discovery #push notifications

New Publisher Query Books Focuses on Lost LGBT Classics

Ken White, former manager of San Francisco’s Books Inc., has launched Query Books, a publishing company focusing on republishing significant LGBT books. The post New Publisher Query Books Focuses on Lost LGBT Classics appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-11 00:00:00 UTC ]
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Restless Books’ Publisher Searches for Cuban Science Fiction

As the USA and Cuba reestablish diplomatic relations, literary relations are also flourishing: Restless Books will release a series of Cuban sci-fi books. The post Restless Books’ Publisher Searches for Cuban Science Fiction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #restless books #literary relations

Publishing in Catalan: It's About Making a 'Minority Language' Work

Catalonia, which sits in the northeast region of Spain, counts 7 million inhabitants. But, with a population that reads as readily in Spanish as it does in Catalan, local publishers face numerous hurdles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-23 00:00:00 UTC ]
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Brazilian House Abril Educação Makes Major Local Acquisition

Abril Educação has acquired Editora Saraiva in a deal that brings together the two largest publishing operations in Brazil. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #abril educao

Quartz's Kevin Delaney on Why a Western Focus Limits a Digital Publisher's Growth

Prior to the launch of its Africa edition, Quartz was still seeing between 100,000 - 150,000 monthly readers originating from the continent. For editor-in-chief Kevin Delaney, that wasn't much of a shock. The digital pure-play's focus on ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kevin delaney #digital publisher

Publishers take ad-targeting cues for Facebook posts

Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is... Continue reading at Digiday

[ Digiday | 2015-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing ecosystem #tv shows #critics argue

IPA Congress Focuses on the Publisher’s Role in a Digital Economy

In his opening speech, Elsevier chairman Y. S. Chi emphasized the need to regard industry changes as opportunities instead of threats or diversions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital economy #opening speech

Magazine Publisher Meredith Finds Success Focusing on Women

Magazine publisher Meredith succeeds focusing on family, home, health information for women Continue reading at ABC News

[ ABC News | 2015-03-20 00:00:00 UTC ]
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Mondadori and RCS Libri: An Italian Publishing Coup in the Making?

Marcello Vena discusses the offer Mondadori has made for RCS Libri, which would merge two of Italy's strongest education and trade publishing groups. The post Mondadori and RCS Libri: An Italian Publishing Coup in the Making? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rcs libri

How Publishers Make Native Ads Newsy

Native advertising was supposed to be marketers’ answer to banner blindness by creating ads that consumers would want to read and share. But by the time a native ad gets through all the necessary approvals and is shaped in a way that can sc ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #native ad

Digiday Podcast Ep 2. Make or break time for VC-backed publishers

This week on the Digiday Podcast we give the digital media world a reality check. The post Digiday Podcast Ep 2. Make or break time for VC-backed publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday podcast #vc-backed publishers #reality check

Facebook to Make Sure the Right People See Publishers' Posts

Facebook keeps coming up with ways to reduce the amount of bloat in people's news feeds. But while recent efforts have angered those putting out that bloat -- advertisers and social gaming firms -- Facebook's latest move seems intended to pre-empt any pushback.Facebook unveiled a few new tools... Continue reading at Advertising Age

[ Advertising Age | 2014-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news feeds #recent efforts #latest move #expiration date

What Facebook’s search feature means for brands, publishers

Facebook's new search feature will give users a more active role in media discovery, and likely change how brands and publishers use the platform. The post What Facebook’s search feature means for brands, publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #give users #active role

The mistakes publishers make with mobile apps

Publishers are getting smarter about their mobile apps, recognizing their mistaken assumptions and altering their app strategies as a result. The post The mistakes publishers make with mobile apps appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps

Google to Help Publishers Make Money by Blocking Ads

Google, the biggest seller of online ads, has created a way for publishers to make money without ads.Google on Thursday introduced an invitation-only crowdfunding program called Contributor that lets people pay $1 to $3 each month to visit sites devoid of ads. The Onion, Mashable, WikiHow, Urban... Continue reading at Advertising Age

[ Advertising Age | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #actual ads #biggest seller #make money #ad blocker