In a post headlined "Report: We Don't Make Any Money If You Don't Click The Fucking Link," The Onion this morning published what may be the definitive explanation of the economics of online publishing, particularly as it relates to social media. The unbylined post from "America's Finest News Source" begins,Informing readers that it was one of the sole means for a digital publication to generate revenue, a report released Thursday indicated that The Onion doesn't make any money if you don't click the fucking link. "According to our findings, The Onion doesn't receive a single goddamn cent unless you dipshits out there on social media move your cursor over to the link and visit the goddamn website," the report read in part ...I could quote more from the post, but you should really read it in full (it's not long at all). You can do that by clicking on this fucking link. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-03-02 00:00:00 UTC ]
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Edinburgh University Press and Boydell & Brewer have joined Cambridge University Press'... Continue reading at The Bookseller
[ The Bookseller | 2012-09-11 00:00:00 UTC ]
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#boydell brewer
Step into a German cafe and you'll likely find most of your fellow customers leafing through a newspaper or magazine. The consumption of printed media here borders on the voracious - and it's comparatively rare to find your neighbour flicking ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
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#german publishers
#printed media
Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
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#online publishers
Random House Children's Publishers UK and Transworld Publishers have appointed Total Media to handle their online media planning and buying. Continue reading at Media Week
[ Media Week | 2012-05-28 00:00:00 UTC ]
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#transworld publishers
Substance drives engagement. The banner ad is dead. Those have been hot topics of late in the digital media world and continued to be at Internet Week's Digiday Conference on Monday. In front of a near capacity crowd, Vox Media CEO Jim Bankoff and Hearst editorial director of the men's... Continue reading at AdWeek
[ AdWeek | 2012-05-14 00:00:00 UTC ]
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#increasingly popular
Works that will be available for perusal will include Gutenberg's Bible, believed to be the first text ever printed. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-04-13 00:00:00 UTC ]
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#bodleian libraries
A New York court recently sided with the Wall Street Journal’s decision to change its terms of service for subscribers, a surprising decision indicating that digital publishers may have more legal leeway than previously imagined. WSJ decide ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-05 00:00:00 UTC ]
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#digital publishers
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Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at PC World
[ PC World | 2012-03-30 00:00:00 UTC ]
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#monetize content
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Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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No one is coming back to check a publisher’s Web site,” said Rachel Fershleiser, who works in literary strategic outreach at Tumblr, calling to mind a dull Web site that offers a catalogue and not much else. Incentive to come back, Fershleiser said, is the key to building a presence online,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-03-05 00:00:00 UTC ]
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#coming back
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#web site
As publishers attempt to make online advertising a profitable and engaging business model, real time bidding on Web inventory by prospective clients is becoming more prevalent. Conde Nast launched a private Web ad exchange with AdMeld for select clients in late 2011, and now smaller publishers... Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-23 00:00:00 UTC ]
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#select clients
#smaller publishers
Research Triangle, NC –February 21, 2012 – iMedia Revenue Ltd., a company dedicated to delivering the latest advanced editorial and advertising solutions to local newspaper agencies, today announced the launch of a BloggingWriters ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-22 00:00:00 UTC ]
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#newspaper publishers
#company dedicated
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#today announced
It's been 18 months since News Corp erected paywalls around The Sunday Times and The Times. Mike Fletcher assesses whether the paywall model is the future for online publishing and talks exclusively with News International to discover a shift in strategic thinking. Continue reading at Media Week
[ Media Week | 2011-12-14 00:00:00 UTC ]
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#sunday times
#trend report
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Dan Shannon, publisher of North Carolina city titles Chapel Hill and Durham Magazines, has spotted a hole in the current news publishing model. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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Martini Media, which serves a network of 1,000 publisher sites in lifestyle and business, is launching a series of multimedia advertising programs including bringing rich media to niche sites. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
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#niche publishers
#martini media
The Audit Bureau of Circulations [ABC] released survey results Monday that reveals attitudes of the publishing industry when in it comes to working with Apple Inc. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-09 00:00:00 UTC ]
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A new website aimed at helping authors to publish their work has been praised by author and Monty Python star, Terry Jones. Continue reading at BBC News
[ BBC News | 2011-11-04 00:00:00 UTC ]
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#terry jones
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Written By: Barbara Casassus Publication Date: Fri, 02/09/2011 - 07:50 Twenty French online-only book publishers and other digital providers have joined forces for the first time to launch the new literary season. The site larentreelitteraire.org was unveiled this week and will stay live until... Continue reading at The Bookseller
[ The Bookseller | 2011-09-01 00:00:00 UTC ]
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#book publishers
#joined forces
#literary season
#15th november
#electronic titles
Amazon.com has acquired The Book Depository International, a seven-year old online bookseller based in the UK, which also republishes titles that are no longer in print or poorly available. Continue reading at AllThingsD
[ AllThingsD | 2011-07-05 00:00:00 UTC ]
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A San Francisco-based company called Tynt is determined to allow publishers the opportunity to take full advantage of copy and paste user action. Already used by 600,000 publishers, the company released the Tynts Publisher Tools set in early February. The currently free suite of four tools... Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-13 00:00:00 UTC ]
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#full advantage
#company released
#early february
#free suite