Google Offers Publishers a Way to Monetize Content With Surveys

Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at 'PC World'

[ PC World | 2012-03-30 00:00:00 UTC ]
News tagged with: #monetize content #premium content

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Digiday Video: How publishers are creating and monetizing their video content

Video is a big part of growth opportunities for publishers. At the recent Digiday Publishing Summit in Key Biscayne, Florida, we asked execs from CNN Internation, Vox and Inquisitr the role that video plays in their content and monetization strategies. The post Digiday Video: How publishers are... Continue reading at Digiday

[ Digiday | 2019-10-04 04:00:07 UTC ]
More news stories like this | News stories tagged with: #publishing summit #asked execs #key biscayne #big part #video content #digiday video


New Study Finds Google Receives an Estimated $4.7 Billion in Revenue from News Publishers’ Content

The News Media Alliance today published findings from a new study that analyzes how Google uses and benefits from news. Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-10 15:10:50 UTC ]
More news stories like this | News stories tagged with: #news publishers


Google starts ‘subscriptions lab’ for local publishers to develop paid content

The six-month program, featuring eight North American news publishers, is designed to unearth insights that can be shared across the news ecosystem. The post Google starts ‘subscriptions lab’ for local publishers to develop paid content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local publishers


Facebook’s and Google’s subscription tools offer publishers modest improvements

The subscription lift has been modest, and the tools can be cumbersome to implement, limiting their impact, publishers say. The post Facebook’s and Google’s subscription tools offer publishers modest improvements appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google and Apple

Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater flexibility #monetization options #apple appeared #distributed platforms #data sharing


Google Is About to Offer Publishers a Feature Similar to Snapchat’s Discover Stories

First, Instagram and Facebook wanted to be more like Snapchat, and now Google evidently does, too. The Wall Street Journal reported today that Google is developing a content system, called Stamp, that's designed to look like information seen via Snapchat's publisher channel Discover. Citing... Continue reading at AdWeek

[ AdWeek | 2017-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #offer publishers


Google Said to Offer Publishers A New YouTube Deal

YouTube, on an aggressive push to expand its footprint in online video, is said to be offering publishers more control over their own ad inventory in order to win their business.The site is offering major publishers who choose its backend video player the ability to control ad sales both on... Continue reading at Advertising Age

[ Advertising Age | 2017-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people familiar #ad inventory #online video #aggressive push #offer publishers


Google Wants an ‘Open Dialogue’ Between Platforms and Publishers When It Comes to Monetization

BARCELONA, SPAIN--The head of Google's news and publishing partnerships unit says there should be more open dialogue between platforms and publishers in determining access to data and monetization of content. Speaking today at Mobile World Congress in Barcelona, Spain, Madhav Chinnappa, the... Continue reading at AdWeek

[ AdWeek | 2017-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #speaking today


Publishers – Don’t Trade Your Content (Monetize It)

[Sponsored Content] As a publishers, you don't trade sales for eyeballs, because eyeballs can't be spent or invested. The post Publishers – Don’t Trade Your Content (Monetize It) appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #post publishers #trade sales


German news publishers want Google to rip their content after all

At some point, we've all said no to an offer of help before realizing that some help would actually be rather useful. It's a situation that German news publisher Axel Springer has found itself in after spending months lobbying Google to stop indexing... Continue reading at Engadget

[ Engadget | 2014-11-07 00:00:00 UTC ]
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Windows 8 Offers Publishers a New App Platform to Deliver Content

Today, Microsoft launched its newest PC and tablet operating system–Windows 8. The latest installment of Windows will feature app-based capabilities, and offer users the ability to purchase and download apps from the Windows Store. To coincide with the launch, Condé Nast, Bonnier and Northern... Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #operating system #northern shell #cond nast #latest installment #deliver content


As Traditional Publishing Fades Away, Publishers Need to Find New Means of Distribution and Monetization

Recently, I did some revenue forecasting for a client who is considering entering the digital news/content space. The product offering is pretty unique, but it will be entering a very saturated market with large, established competitors, traditional competitors like The New York Times and Wall... Continue reading at AdWeek

[ AdWeek | 2018-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishers


Fall Regional Bookselling Shows 2015: Publishers Offer Economics of Publishing 101 for Booksellers

Publishers will be using profit-and-loss statements to educate booksellers about their financial realities at this year's regional trade shows. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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Small Publishers’ Catalogue Offers Listing of African Publishers and More

The 2013 Small Publishers' Catalogue Africa offers more than just a listing of small African publishers: it's a guide to inspire small publishers from around the world. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #african publishers #small publishers


Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yale publishing


Survey Finds 60% of Publishers Agree that Print Publishing’s Time is Limited

Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only enterprises by 2020, according to a survey conducted by MPP Global Solutions. Conducted during two web ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print publishers #industry leaders #print publishing #publishers agree #survey conducted


Contactology and Metro Publisher Partner to Offer SaaS for Publishers

In order to automate the workflow and offer solutions for publishers who “have to do more with less”, email service provider Contactology and content management system creator Metro Publisher have partnered to offer publishers a simpler solution for e-newsletter management. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #offer publishers


The PW Publishing Industry Salary Survey, 2019

More small strides were made in 2018 toward addressing issues of pay disparity and diversification of the workforce. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #addressing issues


Google Vows to Keep Investing in Journalism in Search for Sustainable Publishing Models

During the Digital Media Asia 2019 conference held in Hong Kong in October, tech giant Google reiterated its support for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-04 18:00:50 UTC ]
More news stories like this | News stories tagged with: #digital media #hong kong