#rachel fershleiser

Publishing news tagged with #rachel fershleiser

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Rachel Fershleiser Moves to Knopf

Rachel Fershleiser has joined the Knopf Doubleday Publishing Group as senior director of marketing for Knopf, Pantheon, and Schocken Books, effective immediately. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2018-01-23 00:00:00 UTC ]
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Tumblr: Online’s New Frontier for Publishers

No one is coming back to check a publisher’s Web site,” said Rachel Fershleiser, who works in literary strategic outreach at Tumblr, calling to mind a dull Web site that offers a catalogue and not much else. Incentive to come back, Fershleiser said, is the key to building a presence online,... Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2012-03-05 00:00:00 UTC ]
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