Volume, creativity and analytics. Those were some of the biggest changes publishers noticed in native advertising over the past year, which we discovered at Digiday's "WTF is Native Advertising" event in New York. Top minds from the biggest publishers including Mental Floss, Time Inc., The Onion discussed the ever-evolving ad format. We pulled some of them aside and asked what they specifically noticed. The post The new normal: How native advertising’s changed in a year appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-11-04 00:00:00 UTC ]
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Frank Herbert on his Boeing, Stephen King on his Wang, and Philip Roth worrying that writing would become too easy … Matthew Kirschenbaum’s account of literature in the digital ageIn a photograph taken in his high-tech home office at 29 Merrick Square, London, in 1968, thriller writer Len... Continue reading at The Guardian
[ The Guardian | 2016-06-30 00:00:00 UTC ]
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Free content on the web can only survive if consumers stop using ad blocking software but advertisers need to stop their ‘pay and spray’ approachThe sale of the Financial Times marked an important milestone in traditional media continuing it transformation into the digital world. Many... Continue reading at The Guardian
[ The Guardian | 2015-08-10 00:00:00 UTC ]
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Why did John Oliver devote 11 minutes of his HBO show "Last Week Tonight" to skewering the practice of native advertising?It was inspired by an interview he saw with Time Inc. CEO Joe Ripp, Mr. Oliver told an audience at Hearst Tower in New York on Tuesday. Mr. Oliver was struck by how easily... Continue reading at Advertising Age
[ Advertising Age | 2014-08-06 00:00:00 UTC ]
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Throughout its 17-year history, Amazon has helped change the way that books are sold, the format in which they’re read and how they are published. Now it could change how they’re written. In addition to the Kindle Fire HD and the Kindle Paperwhite, Amazon introduced a subscription book format... Continue reading at Fast Company
[ Fast Company | 2012-09-07 00:00:00 UTC ]
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Printed book sales slipped 3% week on week last week, and were down 16% year on year as the... Continue reading at The Bookseller
[ The Bookseller | 2012-02-14 00:00:00 UTC ]
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This year’s Digiday Media Awards winners celebrate new technologies and the power of partnerships throughout their digital media campaigns. Themes across 2024’s winners include leaning into a surge in short-form video content as consumption for the format increases, implementing more interactive... Continue reading at Digiday
[ Digiday | 2024-05-14 18:30:00 UTC ]
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Cysts in both wrists made reading a literal pain. But Lamicall’s Tablet Holder takes that pain away by holding up my Kindle for me. Continue reading at Wired
[ Wired | 2024-05-12 13:00:00 UTC ]
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Audiobooks are fast becoming ‘a major route to market for consumers of books’, the trade body saysThe number of UK audiobook downloads increased by 17% between 2022 and 2023, according to new data from the Publishers Association (PA).Revenue from audiobooks rose 24% across the same period to... Continue reading at The Guardian
[ The Guardian | 2024-05-07 15:28:43 UTC ]
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The winners and nominated finalists of the 2024 Pulitzer Prizes were announced today by administrator Marjorie Miller via remote video stream. The winners each take home $15,000 dollars and serious bragging rights, not to mention a ticket into a very illustrious club. The full list of winners... Continue reading at Literrary Hub
[ Literrary Hub | 2024-05-06 19:40:29 UTC ]
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Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the streaming platform to attract advertising to its growing inventory of digital video. While Spotify remains predominantly a music, podcast and audiobook... Continue reading at AdWeek
[ AdWeek | 2024-05-01 21:11:08 UTC ]
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The selection of Moore's memoir as Book of the Year was one of a dozen award winners at the Evangelical Christian Publishers Association's 50th anniversary celebration, which took place in Chicago this week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-05-01 04:00:00 UTC ]
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This year’s top honor goes to a 128-year-old store that is beloved by its community, plays host to vibrant literary events for authors large and small, and serves as an anchor business for the Village of La Jolla, Calif. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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The bookstore proprietors of today are putting inclusivity first, building communities, and opening up shop in unexpected places. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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This year’s winner was nominated for the award an impressive eight times and praised for her encyclopedic knowledge, intelligence, curiosity, and diligence. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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Children of the Sun burst onto the indie scene like a muzzle flash on a dark night. Publisher Devolver Digital dropped the game’s first trailer on February 1, showcasing frenzied sniper shots and a radioactive art style. A Steam demo highlighting its initial seven stages went live that same day... Continue reading at Engadget
[ Engadget | 2024-04-18 19:45:11 UTC ]
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This week, TIME magazine published its annual list of the 100 Most Influential People of the year. Usually, when this list comes out, I complain (to the universe, I guess) that there aren’t enough novelists (“enough” meaning “more than one”) on it. Last year, though, there were four, which was a... Continue reading at Literrary Hub
[ Literrary Hub | 2024-04-18 17:45:48 UTC ]
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The Penguin Random House district sales manager, who handles indie bookstores from Pennsylvania through North Carolina, is celebrated for her personal touch. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-18 04:00:00 UTC ]
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In the past decade, Writer’s Block, which sells new books for both adults and children, has become a literary hub of the Greater Orlando metro area. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-18 04:00:00 UTC ]
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The Wisden Cricketers’ Almanack remains a bestseller and headline-grabber, because it acts as the conscience of cricketThe commission came by post, which was unusual even in 1994. We don’t pay very well, it said, but we can offer you “a sliver of immortality”. Only the editor of Wisden could... Continue reading at The Guardian
[ The Guardian | 2024-04-17 09:53:59 UTC ]
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The Red Balloon, founded in 1984 in St. Paul, Minn., specializes in books for children of all ages. It has been a community gathering space for decades. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
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