Surprise: Yahoo’s homepage drives more traffic than Twitter

Finally, some good news for Yahoo: Its home page still sends a lot of traffic to publishers. Yahoo went from being the 16th-biggest referral source for publishers to the third after Google Search and Facebook, now that it's accounting for its dark traffic. The ranking comes from Chartbeat. A big portion of Yahoo's traffic had gone unattributed after it converted its site to https two years ago. The post Surprise: Yahoo’s homepage drives more traffic than Twitter appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-06-04 00:00:00 UTC ]
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Johnny Depp surprises fans, and Zoe Kravitz calls for Trump's impeachment at 'Fantastic Beasts' Comic-Con panel

Warner Bros.’ highly anticipated Hall H panel got off to a political start Saturday morning as the stars of the sequel to the “Harry Potter” spinoff “Fantastic Beasts: The Crimes of Grindelwald” took the stage. Onscreen in the Harry Potter universe, wizards spin extraordinary spells with the wave... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fantastic beasts #warner bros


Reflecting Realities: why so surprised? An open letter from a small press

In light of the Reflecting Realities report, Katrina Gutierrez explains how the industry can better support small presses working to increase representation in children's books. Continue reading at The Bookseller

[ The Bookseller | 2018-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open letter #small press


Will Facebook and Google really help drive subscriptions?

Google and Facebook are making a big show of demonstrating their interest in helping news publishers. The post Will Facebook and Google really help drive subscriptions? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive subscriptions #big show


David Carey's exit from Hearst catches staff by surprise

David Carey's announcement that he's stepping down after nine years as president of Hearst Magazines came out of the blue for most employees at the Hearst Corp. division, which publishes brands including Cosmopolitan, Elle, Esquire and Car and Driver. Carey said Monday that he will become a... Continue reading at Advertising Age

[ Advertising Age | 2018-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david carey #hearst magazines #hearst corp #time ago


How B2B Publishers Are Driving Meaningful Engagement With Sponsored Content

One of the many goals behind ALM Media’s ongoing overhaul of its digital operations has been a desire to offer its marketing partners products that leverage new capabilities and conform to readers’ changing expectations of media brands. On the advertising side, few offerings carry more promise... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rules apply #marketing partners


Vintage staff to walk 10,000 steps in fundraising drive for nurses

Vintage is organising a fundraising walk to commemorate the 70th anniversary of the NHS and to celebrate the important contribution made by nurses. Continue reading at The Bookseller

[ The Bookseller | 2018-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #70th anniversary


Publisher defends diversity drive after Lionel Shriver's attack

Penguin Random House has responded to the novelist’s criticisms, saying it aims to ‘reflect the society in which we live’Lionel Shriver’s blistering assertion that, “drunk on virtue”, Penguin Random House is putting diversity ahead of literary excellence has been dismissed by the publisher,... Continue reading at The Guardian

[ The Guardian | 2018-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk society #lionel shriver #literary excellence #narrow section #account ethnicity #social mobility #free speech


Publishers Are Seeing Traffic From More Than Just Facebook and Google

For publishers, the past two years were a lesson in chasing traffic and finding the true value of an audience. Some have shut down and others have undergone layoffs. The ever-growing threat of a simple algorithm change continues to loom over publishers, but Parse.ly's latest traffic report has a... Continue reading at AdWeek

[ AdWeek | 2018-06-09 00:00:00 UTC ]
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PRH 'drunk on virtue' over diversity drive, says Shriver

Lionel Shriver has branded Penguin Random House (PRH) "drunk on virtue" after seeing a "by turns fascinating, comical and depressing" questionnaire for authors to complete as part of its diversity drive. Continue reading at The Bookseller

[ The Bookseller | 2018-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lionel shriver #diversity drive


How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue

"We don’t want it [paid-for content] to be too in your face." The post How German publisher Spiegel is experimenting beyond the metered paywall to drive reader revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #metered paywall


NYRF 2018: Money, Status Will Drive More Diversity

There is an eager audience of consumers for diverse books and films that is being neglected by gatekeepers, a panel of experts at the New York Rights Fair said. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse books


In the post-Facebook era, publishers see increase in direct traffic

Chartbeat is publishing new data today that shows that more mobile readers are coming to publishers’ sites and apps directly than from social. The post In the post-Facebook era, publishers see increase in direct traffic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post-facebook era #direct traffic #data today #mobile readers


Twitter looks to woo smaller, Facebook-frustrated publishers with new site

Twitter will launch a site to help smaller publishers use its platform through how-to guides and case studies from larger publishers it works with directly. The post Twitter looks to woo smaller, Facebook-frustrated publishers with new site appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post twitter #site appeared #smaller publishers #case studies #larger publishers


Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter

Apple paid BuzzFeed to release a show first on Apple News, and the publisher was also able to make money through an ad-revenue split. The post Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter appeared #apple news #make money


Twitter gets Disney, NBC, Viacom to boost its NewFronts lineup

Credit: Illustration by Tam Nguyen/Ad AgeTwitter showed off more partnerships with publishers and networks at its annual NewFronts pitch to digital ad buyers on Monday night, describing plans with ESPN, Viacom, NBC Universal, Hearst, Major League Baseball and others.The media and messaging... Continue reading at Advertising Age

[ Advertising Age | 2018-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nbc universal #monday night #messaging service #key area #ad business


After years of chasing Facebook traffic, Mic goes for ‘deliberate distribution’

The millennial-aimed publisher has cut its editorial output by two-thirds and now measures videos and stories based on time spent rather than view counts. The post After years of chasing Facebook traffic, Mic goes for ‘deliberate distribution’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stories based #time spent #view counts


Feminist fiction drives big money at London book fair

Fierce bidding wars between publishers saw several big deals happen for politically charged novels at this year’s fair, as new books from Jeanette Winterson and Caitlin Moran were also revealed• What will you be reading next year? A roundup of London book fairFrom a distance, the only thing that... Continue reading at The Guardian

[ The Guardian | 2018-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv studios #biggest deals #huge success #tv adaptation ##metoo #big debut


It’s surprisingly easy to make government records public on Google Books

While working on a recent story about hate speech spread by telephone in the ’60s and ’70s, I came across an interesting book that had been digitized by Google Books. Unfortunately, while it was a transcript of a Congressional hearing, and therefore should be in the public domain and not subject... Continue reading at Fast Company

[ Fast Company | 2018-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google books #surprisingly easy #recent story #congressional hearing #public domain #fully accessible


Amazon shares fall after Trump's Twitter attacks

Amazon shares took a hit after President Donald Trump attacked the online store on social media, this time accusing it of not being on a "level playing field" with “fully tax paying retailers” and of ripping off the US postal service. Continue reading at The Bookseller

[ The Bookseller | 2018-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon shares #online store #postal service