Surprise: Yahoo’s homepage drives more traffic than Twitter

Finally, some good news for Yahoo: Its home page still sends a lot of traffic to publishers. Yahoo went from being the 16th-biggest referral source for publishers to the third after Google Search and Facebook, now that it's accounting for its dark traffic. The ranking comes from Chartbeat. A big portion of Yahoo's traffic had gone unattributed after it converted its site to https two years ago. The post Surprise: Yahoo’s homepage drives more traffic than Twitter appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-06-04 00:00:00 UTC ]
News tagged with: #post surprise #twitter appeared #home page #google search

Other Publishing stories related to: 'Surprise: Yahoo’s homepage drives more traffic than Twitter'


Are millennials really driving ‘cancel culture’ - or is it their overcautious critics?

Older generations argue that young people’s insistence on equality in all things – including books – threatens to stifle free speech. But is that always true?I wouldn’t normally air my dirty literary linen in public, but here goes. When I finished writing my novel Putney, about a 13-year-old... Continue reading at The Guardian

[ The Guardian | 2019-07-10 10:03:01 UTC ]
More news stories like this | News stories tagged with: #including books #finished writing #love affair #older man ##metoo #jonathan cape


From Uber driving to huge book deal: Adrian McKinty's life-changing phone call

Despite awards and acclaim for his crime fiction, the impoverished novelist lost his home and was set to quit – then the phone rangIt was1.30 in the morning in Melbourne and Adrian McKinty had just got home after dropping off his last Uber customer of the night at the airport. His phone rang. It... Continue reading at The Guardian

[ The Guardian | 2019-07-08 06:00:17 UTC ]
More news stories like this | News stories tagged with: #adrian mckinty #crime fiction #book deal


Twitter Users Have Field Day With Sarah Huckabee Sanders' Book News

The former White House press secretary was taunted with suggested titles for her reported upcoming book about working for Donald Trump. Continue reading at HuffPost

[ HuffPost | 2019-07-02 10:41:02 UTC ]
More news stories like this | News stories tagged with: #twitter users #book news #suggested titles #upcoming book


From Amazon to Uber, internet companies are driving U.S. ad spend

If you want to see what’s driving ad spending, just look at the gains: The biggest U.S. internet companies—including the likes of Amazon, Facebook and Uber—are powering the ad market as they double down on their own marketing. That’s the key takeaway from the 64th annual Ad Age Leading National... Continue reading at Advertising Age

[ Advertising Age | 2019-06-28 09:00:00 UTC ]
More news stories like this | News stories tagged with: #great depression #bottom line #exclusive access #marketer profiles #agency rosters #internet companies #time warner


Salesforce’s Stan Sugarman on driving business values, breaking down silos and hiring for attitude

Salesforce Senior Vice President Stan Sugarman sits down with Ad Age Associate Publisher Heidi Waldusky to inform why internal collaboration is the foundation for the best customer experience. This custom video series is made possible by Salesforce. Continue reading at Advertising Age

[ Advertising Age | 2019-06-25 19:25:00 UTC ]
More news stories like this | News stories tagged with: #customer experience #associate publisher


Is YA Twitter as toxic as mainstream media suggests?

Responding to the Guardian’s piece on “toxic” YA culture, Chelsey Pippin argues that the online YA community’s sensitivity and nuance is being underplayed.   Continue reading at The Bookseller

[ The Bookseller | 2019-06-19 13:22:25 UTC ]
More news stories like this |


Digiday Research: Social platforms are for brand awareness, not traffic, say publishers

Publishers surveyed Digiday this May predominately see social platforms as a way to grow their brand awareness rather than generate referral traffic of revenues. Facebook, Instagram and Twitter are the three platforms respondents said best helped them achieve those goals. The post Digiday... Continue reading at Digiday

[ Digiday | 2019-06-10 04:02:14 UTC ]
More news stories like this | News stories tagged with: #digiday research #publishers appeared #social platforms #brand awareness


Facebook and Twitter are growing into the mainstream

The row over a fake Nancy Pelosi video shows platforms are no longer disruptors, but incumbents, gatekeepers and publishersIn the first three months of 2019, Facebook removed about 2bn fake accounts from its servers. This is roughly equivalent to all the legitimate accounts the company has on... Continue reading at The Guardian

[ The Guardian | 2019-06-02 13:00:38 UTC ]
More news stories like this | News stories tagged with: #facebook removed #roughly equivalent #fake accounts


Big Adult Nonfiction Gains Drive Up Units in Late May

Led by double-digit gains in adult nonfiction, unit sales of print books rose 4.4% in the week ended May 25, 2019, compared to the similar week last year, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #double-digit gains #adult nonfiction #week ended


NRA says ad firm stole its thumb drive as legal duel escalates

The National Rifle Association’s escalating legal feud with its longtime public-relations agency has taken a bizarre turn, with the gun lobby claiming that the PR firm stole a confidential PowerPoint presentation detailing its courtroom strategy. The new controversy centers on an April 29... Continue reading at Advertising Age

[ Advertising Age | 2019-05-24 23:29:03 UTC ]
More news stories like this | News stories tagged with: #immediately respond #$40 million


The NHL is bringing its Facebook Live show ‘Stanley Cup Live’ to Twitter

The NHL's move to simulcast on Facebook and Twitter indicates a parity between the platforms but also shows how their livestreaming services differ. The post The NHL is bringing its Facebook Live show ‘Stanley Cup Live’ to Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-24 04:00:38 UTC ]
More news stories like this | News stories tagged with: #twitter appeared


Twitter co-founder says more diverse team might've spotted abuse

Twitter co-founder Ev Williams said Wednesday that the social network might have been quicker to recognize and address the potential for abuse and harassment on its platform if the company’s leadership had been more diverse. When Twitter went public in 2013, it came under fire for having only... Continue reading at Advertising Age

[ Advertising Age | 2019-05-23 19:28:23 UTC ]
More news stories like this | News stories tagged with: #executive team #fixing problems #current efforts #—bloomberg news


Donald Trump Jr.'s Book Deal Inspires Mocking Twitter Hashtag

The MAGA-themed tome "is going to be the top selling book in the Beyond-Help section of Barnes & Noble," cracked one wag. Continue reading at HuffPost

[ HuffPost | 2019-05-22 13:55:58 UTC ]
More news stories like this | News stories tagged with: #barnes noble #selling book #book deal


Why some experts say it's time for Twitter and Facebook to ban anti-vaccination posts

As measles cases continue to rise in Canada and the U.S., experts are calling on social media platforms to ban anti-vaccination posts, saying the risks to public health created by misinformation outweigh the right to free speech. Continue reading at CBC

[ CBC | 2019-05-22 08:00:00 UTC ]
More news stories like this | News stories tagged with: #free speech


'It's impossible to turn away from this job': photographer Lynsey Addario on what drives her into danger

The most dangerous places on the planet exert an irresistible pull on Lynsey Addario, and the Pulitzer Prize-winning photojournalist has never shied away from shining a spotlight on victims of war and oppression despite the peril it puts her in. ... Continue reading at CBC

[ CBC | 2019-05-20 08:00:00 UTC ]
More news stories like this | News stories tagged with: #dangerous places


Michael Crick makes surprise exit from Channel 4 News

The political correspondent confirmed his departure from the broadcaster on TwitterMichael Crick, Channel 4 News’ political correspondent since 2011, has abruptly parted company with the broadcaster. He tweeted on Wednesday: “I have left Channel 4 News and ITN after seven and a half great years.... Continue reading at The Guardian

[ The Guardian | 2019-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #political correspondent


HUD accuses Facebook of housing discrimination — and eyes Google and Twitter too

The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
More news stories like this | News stories tagged with: #eyes google #housing discrimination #technology companies #government probe


HUD accuses Facebook of housing discrimination — and eyes Google and Twitter too

The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
More news stories like this | News stories tagged with: #eyes google #housing discrimination #technology companies #government probe


Emirates Publishers Association at 10: Driving Books’ Fast Progress in the Arab World

Bodour Al Qasimi, the founding president of the Emirates Publishers Association reflects on the last decade of book publishing in the UAE and the Arab world The post Emirates Publishers Association at 10: Driving Books’ Fast Progress in the Arab World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arab world #book publishing


The pivot from traffic to audience: How early adopters lead change

Across every industry, data is changing the way we work — and the publishing industry is no exception. Audience data, such as user engagement and visit value, has invaded online publishing and is forcing publishers away from old tactics towards adopting new revenue-growing strategies. Sponsored... Continue reading at Digiday

[ Digiday | 2019-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #user engagement #forcing publishers