Chiefs-49ers sets US TV ratings mark with 123.4m viewersNickelodeon’s Super Bowl telecast: ingenious and wildly chaoticThe longest Super Bowl game will also go down as the most-watched program in television history.According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory over San Francisco on Sunday night averaged 123.4m viewers across television and streaming platforms. That shattered last year’s mark of 115.1m for Kansas City’s last-play victory over Philadelphia and is a 7% increase. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2024-02-13 07:37:15 UTC ]
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NBC News’ coverage of the first Democratic presidential debate of the 2020 election cycle may have been short on interpersonal drama, but the two-hour event certainly managed to draw a crowd. According to Nielsen live-plus-same-day data, the debate averaged 15.3 million viewers across NBC, MSNBC... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 00:20:59 UTC ]
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Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
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Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
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On the first tour to Cannes of publishers and literary agents, Norway's Thomas Mala says the experience was worthwhile. He's ready to go again next year. The post Books to Film: Frankfurt’s Cannes Program Takes Publishers, Agents to France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-07 05:56:09 UTC ]
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We offer a look at AASL’s full slate of activities at the American Library Association’s Annual Conference, which takes place June 20–25 in Washington, D.C. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-07 04:00:00 UTC ]
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PW contributing editor Brian Kenney offers a look at the 2019 ALA Annual Conference's professional program, which this year features a strong emphasis on equity, diversity, and inclusion (EDI) issues. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-07 04:00:00 UTC ]
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Last year, Elena Favilli and Francesca Cavallo, founders of the media start-up Timbuktu Labs and authors of the Good Night Stories for Rebel Girls series, were the top honorees for 2018 PW Star Watch. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-05 04:00:00 UTC ]
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Start Media has optioned the film and TV rights to Jonathan Stroud’s fantasy series The Bartimaeus Sequence, according to Deadline. Continue reading at The Bookseller
[ The Bookseller | 2019-06-02 10:41:06 UTC ]
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The 2018-19 broadcast TV season (which officially wrapped up last Wednesday) died of natural causes, succumbing to the thousand natural shocks the primetime schedule is heir to after having served out its assigned 35-week lifespan. The brain has been weighed, the heart dissected, the guts... Continue reading at Advertising Age
[ Advertising Age | 2019-05-31 16:36:08 UTC ]
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The mother-daughter pair follow the Obamas into content creation, focusing on stories about womenHillary and Chelsea Clinton are to form a film and TV company to produce female-centric content. Bloomberg and the Hollywood Reporter have confirmed that the pair are in talks with studios about “a... Continue reading at The Guardian
[ The Guardian | 2019-05-31 11:14:17 UTC ]
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Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. Today’s edition of Publisher’s Brief focuses on awesome content because, well,... Continue reading at Advertising Age
[ Advertising Age | 2019-05-30 19:11:41 UTC ]
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At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-30 04:01:33 UTC ]
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This year marks the fifth anniversary of PW Star Watch, a partnership between 'Publishers Weekly' and Frankfurter Buchmesse. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
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The APA's audiobook conference drew big crowds on BookExpo's opening day, with other compelling discussions on storytelling, rights, and translation drawing modest audiences. The post BookExpo 2019 Opens: Much Programming, Immediate Seating Available appeared first on Publishing Perspectives. ... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-05-30 02:51:15 UTC ]
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As the BookExpo rights trading center returns to the Javits Center with the rest of the trade show—and now branded as the New York Rights Fair—a discussion series is included. The post At BookExpo: New York Rights Fair Brings Its Programming With It appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-05-29 05:30:06 UTC ]
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A roundtable featuring three industry leaders—all of them women—discussed the future of storytelling in the book business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
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An inside look at Reese Witherspoon’s Hello Sunshine, international blockbusters, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today For over two decades, Ad Age has named Women to Watch in the marketing,... Continue reading at Advertising Age
[ Advertising Age | 2019-05-28 10:00:00 UTC ]
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While many publishers remain hesitant to produce videos for Instagram’s IGTV without a formal monetization system in place, Meredith Corporation is rolling out a slate of 20 original series for the long-form, vertical video app. The media company has launched 18 series across its brands to date,... Continue reading at Publishing Executive
[ Publishing Executive | 2019-05-23 17:10:11 UTC ]
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The new ad units, which are both video and interactive, require a minimum spend of $20,000. The post Conde Nast launches new ad program for performance marketers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-23 04:01:28 UTC ]
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