Snapchat is opening up to outside developers and apps for the first time in a bid to boost user growth with new features and collaborations. In doing so, the video messaging app is following the footsteps of its rival Facebook, which first welcomed outside developers in 2007. That helped jump-start... Continue reading at 'Los Angeles Times'
[ Los Angeles Times | 2018-06-14 00:00:00 UTC ]
Observations from the IMAG 2016 conference in San Francisco. The post Distrust Abounds in the Facebook-Publisher Relationship appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-18 00:00:00 UTC ]
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Snapchat is developing an algorithm to control how publishers’ content is doled out to followers, according to sources familiar with the plans. Publishers are becoming increasingly beholden to Snapchat for audiences, especially young ones, and an algorithm would affect the reach of their... Continue reading at Digiday
[ Digiday | 2016-05-18 00:00:00 UTC ]
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As Facebook has taken on the mantle of content distributor, news publisher and story curator, the world's biggest social media company has ventured into the territory of traditional media companies. Such moves have helped Facebook attract users and advertising dollars -- but they have also... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-05-18 00:00:00 UTC ]
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BuzzFeed landed the biggest "get" for a Facebook Live interview in the young channel's history by nabbing a sit-down with President Barack Obama. Yet less than two minutes into the broadcast, the online publisher's video feed stalled and some 35,000 Facebook viewers were left with nothing to... Continue reading at AdWeek
[ AdWeek | 2016-05-17 00:00:00 UTC ]
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Video has become the content and advertising format of the year, with publishers, advertisers and social platforms all publicly pronouncing its importance.Facebook, of course, has become one of video's most vocal cheerleaders. It's rolled out a number of video products, for both advertisers and... Continue reading at Advertising Age
[ Advertising Age | 2016-05-16 00:00:00 UTC ]
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In a major expansion of the Facebook Audience Network, Facebook is now extending its capabilities by adding pre-roll, mid-roll and post-roll video ads for brands advertising on third-party publishers websites and apps. Third-party publishers such as USA Today Sports Media Group and Daily Mail... Continue reading at AdWeek
[ AdWeek | 2016-05-16 00:00:00 UTC ]
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Veronica Roth describes herself as totally “pumped” that BookCon this year is taking place here in the Windy City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-14 00:00:00 UTC ]
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Zed Books’ Facebook page was removed after it became the victim of hacking, the publisher now believes. Continue reading at The Bookseller
[ The Bookseller | 2016-05-14 00:00:00 UTC ]
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Facebook's main news section, called Trending, has never been so buzzy thanks to a political web it allegedly weaved itself, with many critics crawling to the surface in the last five days. The digital giant has been bashed by right-wing pundits and other media watchers since Gizmodo... Continue reading at AdWeek
[ AdWeek | 2016-05-13 00:00:00 UTC ]
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Feel-good publisher Little Things has built an audience of 50 million users a month thanks to Facebook -- and it's profitable. CEO Joe Speiser joined the Digiday Podcast to discuss how the publisher grew out of its roots as a pet-food retailer, why he's not too worried about being overly reliant... Continue reading at Digiday
[ Digiday | 2016-05-13 00:00:00 UTC ]
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Activision Blizzard is set to conquer a new frontier: Facebook's live video feature. The world's largest video game publisher announced improvements it plans to implement to its various esports platforms, most notably a push to broadcast esports to t... Continue reading at Engadget
[ Engadget | 2016-05-13 00:00:00 UTC ]
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Activision Blizzard Inc. wants to make eSports mainstream by bringing the video game competitions not to TV, but rather to the world’s largest social media company. The Santa Monica video game-maker’s Media Networks unit announced Thursday a trio of plans intended to increase awareness of eSports... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-05-13 00:00:00 UTC ]
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With publishers under pressure to distribute their content directly onto social media platforms, the nagging question for many is whether their brands are diluted by being disconnected from their source. New research from Digital Content Next found that 57 percent of the time, people are aware... Continue reading at Digiday
[ Digiday | 2016-05-13 00:00:00 UTC ]
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Publishers are starting to see the results of Facebook Instant Articles, which launched widely last month, giving them a way to post fast-loading content directly to the social network. One publisher, on background, shared a week’s worth of data that showed the reach of Instant Articles versus... Continue reading at Digiday
[ Digiday | 2016-05-13 00:00:00 UTC ]
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Beginning July 1, HarperCollins will provide extra discounts to indie booksellers who are opening new stores or adding new locations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-12 00:00:00 UTC ]
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Scottish Book Trust is replacing its annual Children’s Book Awards with two new prizes; the Bookbug Picture Book Prize and the Scottish Teenage Book Prize. Continue reading at The Bookseller
[ The Bookseller | 2016-05-12 00:00:00 UTC ]
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World’s largest computer game publisher also hopes broadcasts on Twitch and Instagram will help take e-sports mainstreamThe world’s largest computer game publisher, Activision Blizzard, is hoping to use Facebook’s live video to turn e-sports into a mainstream attraction, and make the people who... Continue reading at The Guardian
[ The Guardian | 2016-05-12 00:00:00 UTC ]
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While some attendees, especially booksellers, rejoiced at a more “intimate” BEA, this year's show, in the Windy City for the first time in 12 years, left others concerned about what’s lost when the event leaves its standing locale of New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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One impetus for Jeffrey Brown’s participation in BEA is the new trilogy he’s launching with "Lucy and Andy Neanderthal." Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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To lure more users and advertising dollars, Facebook has increasingly assumed the role of a news organization by curating and publishing articles -- and to great effect. Four in 10 U.S. adults now get their news from the social media giant. But with recent accusations that Facebook suppressed... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-05-11 00:00:00 UTC ]
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