Rupert Murdoch to Facebook, Google: Pay for news

Media mogul Rupert Murdoch — the executive chairman of News Corporation, and the big boss at Fox News, the New York Post and the Wall Street Journal — has a message to Silicon Valley's social media giants: Pay up. Murdoch's specific targets Monday were Facebook and Alphabet's Google, two companies that have significantly changed how news gets distributed. Though neither company spends resources creating news products, they both earn significant revenues by selling advertising against publishers'… Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2018-01-23 00:00:00 UTC ]
News tagged with: #rupert murdoch #news corporation #fox news #executive chairman #york post #silicon valley #significantly changed #selling advertising

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Bookstore News: December 9, 2016

The Pittsburgh revival continues with a new kiosk at the airport; a discount bookseller opens in Massachusetts; a Virginia bookseller tests a new location; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news


In the shadow of Facebook, Twitter loses traction with publishers

Social publishing is becoming a zero-sum game. As media companies clamor for readers on Facebook, Instagram and Snapchat, Twitter is losing the attention battle. Publishers are waking up to the fact that Twitter doesn't have the audience scale, visual storytelling tools and ad products that the... Continue reading at Digiday

[ Digiday | 2016-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #social publishing #audience scale #ad products #media companies


What marketers can learn from Facebook Live’s top brand videos

Brands had barely adjusted to the idea that they increasingly need to be publishers in this day and age. Now they're being expected to become broadcasters on platforms like Facebook Live, too. Live video is demanding and requires meticulous preparation and the ability to adapt if things go wrong... Continue reading at Digiday

[ Digiday | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #live video


Bookstore News: December 6, 2016

A beloved Brooklyn bookstore will close next month; a new store preps for an opening in California, while one in Massachusetts opts to begin selling online first; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #store preps


Facebook Spotlights Business Books with #ReadtoLead

Facebook has launched #ReadtoLead, a social media campaign running from December 5 to December 9 that aims to spotlight books with a focus on leadership and business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spotlight books


Google Says Faster Mobile Ads Are Boosting Clickthrough Rates Up to 200 Percent

As tech giants continue their push to speed up load times for advertising and publishers across the mobile web, early numbers from one of them seem to show that faster ads really do work better. According to research released today by Google and Teads, the video tech company, mobile publishers... Continue reading at AdWeek

[ AdWeek | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smartphone screen #full potential #delivering ads


Bookstore News: December 2, 2016

A new store opens in California; an online bookseller searches for an offline Maryland location; Take Your Child to a Bookstore Day returns; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #store opens


Sydney sausage sizzle sparks Fairfax fair pay fizzle | Amanda Meade

Staff at the Herald enjoying roasting newspaper managers over the gender pay gap. Plus why did the ABC bury an award-winning Richard Flanagan documentary?Sydney Morning Herald journalists had a bit of fun for a good cause on Wednesday, holding a sausage sizzle outside their office at Pyrmont to... Continue reading at The Guardian

[ The Guardian | 2016-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raise awareness #female employees


The Latest in the Facebook “Friend or Foe” Debate

As the "fake news" controversy unfolds, regional publishers need to rise above the noise. The post The Latest in the Facebook “Friend or Foe” Debate appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook friend #fake news #regional publishers


Bookstore News: November 30, 2016

New stores open in New York, Oklahoma, and Texas; a store preps for an Indiana opening in a former Borders location; Binc launches a year-end fundraiser; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #stores open #store preps #borders location


PRH to Pay Half Cost of PEN Membership for Employees

Penguin Random House has announced that it will pay half of the dues for a membership to PEN America for any member of its staff wishing to join the free speech organization by December 31, 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pen america


TV-like programming struggles to find a home on Facebook Live

Publishers like Joe Media and Bleacher Report have been testing TV-like programming for Facebook Live. But polished live videos don’t necessarily receive higher viewership or more shares than rawer, conversational ones, and building content worthy of appointment viewing is a big challenge on... Continue reading at Digiday

[ Digiday | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #bleacher report #appointment viewing #big challenge


Catching Their Ad Tech in Bed With Fake News, Marketers Ask Fraud Fighters for Help

Ad buyers are joining the fight against the "fake news" that many people blame for misinforming voters during the presidential campaign.Although the focus intially fell on Facebook and Google, where made-up headlines became easy to find, pressure has also come to bear on lesser-known companies... Continue reading at Advertising Age

[ Advertising Age | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential campaign #programmatic advertising #false stories #fake traffic


Bookstore News: November 28, 2016

New bookstores opened in Alabama, Maine, New York, and Tennessee; a suspicious fire temporarily closes a Barnes & Noble in Arizona; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #barnes noble


Major Ad-Technology Company Bars Breitbart News for Hate Speech

AppNexus, a major advertising technology provider, has barred Breitbart News from using its ad-serving tools because the conservative online publisher violated its hate speech rules.AppNexus scrutinized Breitbart's website after president-elect Donald Trump tapped Steve Bannon, former executive... Continue reading at Advertising Age

[ Advertising Age | 2016-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hate speech #executive chairman


Facebook’s metrics blunder causes publishers to fret, too

Most publishers would agree that Facebook metrics have never been perfect. But the latest blunders have rocked confidence among some big media owners, forcing them to reassess where and how they should be allocating budget and resources to specific social platforms. Others believe the public mea... Continue reading at Digiday

[ Digiday | 2016-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook #social platform


Bookstore News: November 21, 2016

Bookstores open in Louisiana and Pennsylvania; a Japanese bookstore chain preps for its Texas debut; a Christian bookseller works to stop sex trafficking; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #bookstores open


Scale-hungry Facebook video publishers are in trouble if they don’t think long term

It’s getting easier to get to a billion views on Facebook. But publishers that are only chasing scale, and not thinking about video as a long-term business, are in trouble. Take, for instance, TV, which can monetize the same piece of content through advertising, licensing, syndication,... Continue reading at Digiday

[ Digiday | 2016-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chasing scale #long term #billion views #revenue streams #suggested videos #sponsored videos


Facebook finds more errors in its metrics

Facebook Inc. said it has found several errors in calculating how many people view content on Pages, the profiles with features tailored for businesses and well-known personalities. The Menlo Park social media giant said Wednesday that the seven-day and 28-day summary number over-counted how many... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-17 00:00:00 UTC ]
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Bookstore News: November 17, 2016

A Washington, D.C. store preps for a holiday expansion; a Texas bookstore owner makes a comeback; Canadian stores get the okay to sell books and booze; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore news #store preps #sell books