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It’s getting easier to get to a billion views on Facebook. But publishers that are only chasing scale, and not thinking about video as a long-term business, are in trouble. Take, for instance, TV, which can monetize the same piece of content through advertising, licensing, syndication,... Continue reading at 'Digiday'
[ Digiday | 2016-11-21 00:00:00 UTC ]
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#chasing scale
#long term
#billion views
#revenue streams
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Facebook said today its replacing the useless Messenger section with a Videos tab on its mobile app. The stream, dedicated to YouTube's bread-and-butter, will serve videos from friends, publishers, pages the user likes and ads. Facebook also confirmed its testing a floating video box, a new... Continue reading at 'Digiday'
[ Digiday | 2015-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook moves
#mobile app
#suggested videos