Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-07-14 00:00:00 UTC ]
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Digital media firm Dotdash Meredith, an IAC company, notched its second consecutive quarter of double-digit advertising growth, largely due to the continued performance of its cookieless targeting tool called D/Cipher. The media company, which houses a portfolio of... Continue reading at AdWeek
[ AdWeek | 2024-08-06 21:07:20 UTC ]
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In the latest example of a troubling industry pattern, NVIDIA appears to have scraped troves of copyrighted content for AI training. On Monday, 404 Media’s Samantha Cole reported that the $2.4 trillion company asked workers to download videos from YouTube, Netflix and other datasets to develop... Continue reading at Engadget
[ Engadget | 2024-08-05 20:49:43 UTC ]
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As the literary world is roiled by fights over politics and war, are we losing sight of the writer’s purpose? Continue reading at The New York Times
[ The New York Times | 2024-08-05 09:03:35 UTC ]
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Nicole Richie's claim to fame a few decades ago centered on her connected-at-the-hip relationship with debutante Paris Hilton, her co-starring role in their outlandish Fox reality show and her ability to crush the nightclub scene. Times have changed. The actress--who's... Continue reading at AdWeek
[ AdWeek | 2024-08-01 11:00:00 UTC ]
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In today’s digital age, whether for personal collection, learning, later viewing, or sharing, the requirements of recording streaming videos, live TV content, or other paid videos are becoming increasingly common. However, you will inevitably encounter black screen issues when recording... Continue reading at PC World
[ PC World | 2024-07-31 10:06:33 UTC ]
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Canadian seniors haven't been the focus of many digital media literacy initiatives, but with more everyday tasks requiring digital fluency, misinformation swirling online and given the influence this cohort wields, experts say older adults want and need more education and support. Continue reading at CBC
[ CBC | 2024-07-26 08:00:00 UTC ]
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Scribbling on the pages of a real book is a capital sin, but not when you have a Kindle Scribe. It has all the features of a Kindle except you can also write and draw directly on the pages of your ebooks. And right now the Kindle Scribe is more affordable than ever at $260 for Prime... Continue reading at PC World
[ PC World | 2024-07-10 14:20:14 UTC ]
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Ballanco, senior VP and chief information officer at Hachette Book Group, will retire on September 27, with Brendan Goss, currently CIO of Hachette UK, to assume the newly created role of group CIO of HBG and HUK. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-07-09 04:00:00 UTC ]
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The century-old magazine’s new owners are turning it into a lifestyle brand that appeals to hunters, fishers, Republicans, and Democrats. Many legacy periodicals that have survived the internet are husks of their former selves. New owners come in, slash costs, and squeeze what revenue they can... Continue reading at Fast Company
[ Fast Company | 2024-07-07 11:00:00 UTC ]
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Now that we’re at the midway point of 2024, let’s look back at five of the top stories that defined H1. Continue reading at Digiday
[ Digiday | 2024-07-04 04:01:00 UTC ]
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Tom Fleming, senior vice president of acquisition, Adstra Digital media has forever altered the ad industry by creating new ways of reaching and engaging consumers. For a long time, digital advertising has stood separate from older offline tactics in terms of execution, organization, funding... Continue reading at Digiday
[ Digiday | 2024-06-26 13:42:23 UTC ]
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Former UFC and WWE champion Ronda Rousey will publish her first graphic novel next year. She said it's somewhat autobiographical, 'even though it didn't really happen.' Continue reading at Los Angeles Times
[ Los Angeles Times | 2024-06-25 14:14:00 UTC ]
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Adapt, adopt, assimilate—that is the way digital solutions vendors are going about making technologies, new and proven, work for them and their publishing clients. This method also applies to their stance on three hot industry topics: accessibility, artificial intelligence, and automation.... Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
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Bend, Ore.–based publisher Blue Star Press's purchase of Sasquatch Books from Penguin Random House earlier this month is the latest effort by the company's cofounder and CEO Peter Licalzi to build a mid-size independent publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
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Some of the characters from Sarah J. Maas' internationally best-selling series A Court of Thorns and Roses are starting to pop up on baby names lists in the U.S. and Canada. Continue reading at CBC
[ CBC | 2024-06-13 08:00:01 UTC ]
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The Best American Series is a literary institution. But just in case you’re stumbling upon it for the first time: Each book in the annual series showcases of best short fiction and nonfiction in a given year, from short stories to essays, science and nature writing, to food writing. Each... Continue reading at Literrary Hub
[ Literrary Hub | 2024-06-11 14:00:24 UTC ]
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Dan Seaman, vp, product, Viafoura Despite attempts to change how media produces news content over the years, only some of these experiments have produced lasting outcomes. When publishers shifted from print to digital, they mostly retained the storytelling formats and content based on print... Continue reading at Digiday
[ Digiday | 2024-06-11 13:58:51 UTC ]
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Looking for a productive way to read and take notes at the same time? Then you probably need this Kindle Scribe that’s currently only $280, way down from its usual price tag of $390. Unlike the other Kindle devices that are mainly for reading, the Kindle Scribe is designed for jotting... Continue reading at PC World
[ PC World | 2024-06-10 14:21:42 UTC ]
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Comics Plus and other digital lending platforms are a growing area for the discovery and circulation of graphic novels in libraries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-06-07 04:00:00 UTC ]
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“No one should be surprised by a writer’s library,” says the author of the Maisie Dobbs series, about a World War I battlefield nurse turned private investigator. The series’ 18th and final book is “The Comfort of Ghosts.” Continue reading at The New York Times
[ The New York Times | 2024-06-06 09:00:13 UTC ]
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