Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
News tagged with: #price tag #video series #print pages

Other Publishing stories related to: 'Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series'


Granta reveals its pick of future star British novelists

The journal’s once-in-a-decade selection of the best fiction writers under 40 has broadened its selection of 20 to include authors who ‘regard the UK as their home’Granta magazine’s Best of British Novelists list, which hails the literary stars of the future, has this year expanded to include... Continue reading at The Guardian

[ The Guardian | 2023-04-13 07:00:37 UTC ]
More news stories like this | News stories tagged with: #fiction writers #granta magazine #british passport #happening today #luke neima #deputy editor #debut novelist #ian mcewan #salman rushdie #zadie smith #kamila shamsie #first novel #novelists


Harry Potter TV series announced, with JK Rowling executive-producing

Service formerly known as HBO Max, rebranded Max, will host live-action showThe Harry Potter TV series is officially a go at Max, the streaming service known until today as HBO Max.The Warner Bros Discovery CEO, David Zaslav, announced the new service, which combines the original HBO Max with... Continue reading at The Guardian

[ The Guardian | 2023-04-12 19:48:47 UTC ]
More news stories like this | News stories tagged with: #streaming service #hbo max #david zaslav #jk rowling #hollywood reporter #harry potter


WBD Rebrands HBO Max as ‘Max’ With Harry Potter and Game of Thrones Series Coming

Max is coming to market. Following months of streaming rumors and speculation, Warner Bros. Discovery is officially combining its streaming services HBO Max and Discovery+ under one brand: Max. Launching May 23 with a new tagline, color and mission, the upcoming service will drop the iconic HBO... Continue reading at AdWeek

[ AdWeek | 2023-04-12 19:25:11 UTC ]
More news stories like this | News stories tagged with: #warner bros #single word #harry potter


Book Series Like Diary of a Wimpy Kid

Is your kid hungry to read more books like this best-selling series? Find more book series like Diary of a Wimpy Kid here, like The Magnificent Makers: How to Test a Friendship by Theanne Griffith and Reggie Brown. Continue reading at Book Riot

[ Book Riot | 2023-04-12 10:33:00 UTC ]
More news stories like this | News stories tagged with: #wimpy kid #book series


'Star Wars: Visions' Volume 2 trailer teases Aardman's take on Wookiees

Did you ever want to see how the creators of Wallace and Grommit would handle the Star Wars universe? You're about to get your chance. Disney has released a trailer for Star Wars: Visions Volume 2, and it includes a peek at Aardman's short film "I Am Your Mother." To no one's surprise, it... Continue reading at Engadget

[ Engadget | 2023-04-10 15:13:55 UTC ]
More news stories like this | News stories tagged with: #star wars #short film #wider selection #storytelling formats #fresh takes #anthology


‘All the details that were missing’: Harry Potter fans on their hopes for TV series

While many Potterheads celebrated reports of HBO Max show, some feel it would be tainted by JK Rowling’s stance on genderAt Platform 9 3/4 in King’s Cross station, Harry Potter devotees from around the world gathered to take their picture in front of one of the book’s most celebrated... Continue reading at The Guardian

[ The Guardian | 2023-04-09 14:00:03 UTC ]
More news stories like this | News stories tagged with: #tv series #jk rowling #world gathered #hbo max #harry potter


The Bangles' Susanna Hoffs wrote her debut novel about a pop star. It's not her

Bangles singer Susanna Hoffs has written a novel, 'This Bird Has Flown,' about an 'over-the-hill' one-hit wonder finding love — and it kind of rocks. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-04-03 13:00:21 UTC ]
More news stories like this | News stories tagged with: #pop star #debut novel


Gabrielle Zevin takes us inside her video game-inspired, juggernaut bestseller

Bestselling novelist Gabrielle Zevin joins the L.A. Times Book Club April 22 to discuss 'Tomorrow and Tomorrow and Tomorrow' at the Festival of Books. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-03-29 14:00:34 UTC ]
More news stories like this | News stories tagged with: #times book


Behind Church & Dwight's approach to digital growth and value pricing

Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at Advertising Age

[ Advertising Age | 2023-03-29 09:00:00 UTC ]
More news stories like this | News stories tagged with: #digital growth #arm hammer #digital media


Ghostwriter to the Stars: Who Is J.R. Moehringer?

J.R. Moehringer has been one of the biggest names in celebrity memoir since long before he ghostwrote Prince Harry's memoir Spare. Continue reading at Book Riot

[ Book Riot | 2023-03-28 10:34:00 UTC ]
More news stories like this | News stories tagged with: #biggest names #celebrity memoir #memoir spare #memoir


Is Controlled Digital Lending on Borrowed Time?

At a long-awaited hearing last week, a federal judge sounded skeptical of the Internet Archive’s program to scan and lend library books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #borrowed time #internet archive


Bloomberg Media Fills Chief Revenue Officer Role, Accelerating Ad Revenue Growth

The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek

[ AdWeek | 2023-03-17 11:28:40 UTC ]
More news stories like this | News stories tagged with: #digital media #news publisher


CALIBA’s Poetry Series Introduces California Poets

The California Independent Booksellers Alliance has released 'This Wander State: Poems from Alta,' the first volume in a series of poetry collections, which will be focused on a region of the vast state. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #poetry collections


Introducing Jiangsu Scholars Translated Series

Phoenix Publishing and Media Group is launching a new series offering outstanding academic works from Jiangsu Province. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #phoenix publishing #media group


Warsick: Testimonial Plays Share Ukrainians’ Experience of War, by Oleksandra Wallo & Anna Halas

Warsick: Testimonial Plays Share Ukrainians’ Experience of War, by Oleksandra Wallo & Anna Halas Essay [email protected] Wed, 03/08/2023 - 14:54 Scene from Performance Survivor’s Syndrome, based on a work by Andriy Bondarenko, Harmyder... Continue reading at World Literature Today

[ World Literature Today | 2023-03-08 20:54:52 UTC ]
More news stories like this | News stories tagged with: #anthology


Rebel Girls announces $8 million Series A, metaverse expansion

The certified B Corporation aims to reach an audience of 50 million girls by 2025 as it continues to publish new books and expand into new media and storytelling formats. On Monday the girl-centered media brand Rebel Girls announced an $8 million Series A funding round led by publishing giant... Continue reading at Fast Company

[ Fast Company | 2023-03-06 09:30:00 UTC ]
More news stories like this | News stories tagged with: #storytelling formats #random house #publishing giant


Heroes of the Written Word: Novels Starring Comic Book Characters

Superheroes aren't limited to comic books. Read your way into these novels starring comic book heroes. Continue reading at Book Riot

[ Book Riot | 2023-03-03 11:32:00 UTC ]
More news stories like this | News stories tagged with: #written word #comic books #comic book


Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with: #digital media


Hearst Reorganizes Its Sales Structure, Centering Categories Over Publishers

In order to work more effectively with advertisers, Hearst Magazines, parent to editorial titles including Cosmopolitan and Esquire, plans to reorganize its internal sales structure around industry categories by the end of the first quarter. The move will shift the sales and marketing staff away... Continue reading at AdWeek

[ AdWeek | 2023-02-24 12:33:37 UTC ]
More news stories like this | News stories tagged with: #sales structure #hearst magazines #marketing staff #hearst


Ancient Drama for Modern Readers: Top 5 Greek Plays to Read in Translation

Bestseller lists of recent years have shown that our interest in the tales of the ancient Greeks is still going strong after three millennia, and even experiencing a renaissance. This is a testament, I think, to the timelessness of their content: the deeply human passions and agonies that they... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-24 09:52:27 UTC ]
More news stories like this | News stories tagged with: #modern readers #bestseller lists