Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
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Digital Sales Boost Religion Results in First Quarter

Sales of religion books increased 5.2% in the first quarter of 2024, picking up where things left off last year, when religion book sales led all publishing sectors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-04 04:00:00 UTC ]
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Blue Star Press Buys Sasquatch Books from PRH

Bend, Ore.–based Blue Star Press has acquired Sasquatch Books from Penguin Random House, which had bought the Seattle-based publisher and distribution client in 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-04 04:00:00 UTC ]
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Interactive Storytelling in Three Recent Video Games, by Serena Middleton

Interactive Storytelling in Three Recent Video Games, by Serena Middleton Culture [email protected] Mon, 06/03/2024 - 14:25 As technology develops. it causes changes in the mediums that house our literature, but our human ability to tell stories... Continue reading at World Literature Today

[ World Literature Today | 2024-06-03 19:25:12 UTC ]
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Transformative insights: Deloitte unveils digital media trends of 2024

There is continued disruption for media and entertainment (M&E) companies as evidenced by Deloitte's 18th Digital Media Trends Survey, which offers a forward-looking lens on the digital media landscape. Streaming, social and gaming are converging, and companies have an opportunity to... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-06-03 07:00:00 UTC ]
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News Corp 'obsessed' with ABC, says broadcaster's boss after 'pile-on' over Tingle comments – video

Asked by Greens senator Sarah Hanson-Young whether ABC political journalist Laura Tingle had been subjected to a 'News Corp pile-on' after her comments on racism in Australia, the national broadcaster's managing director, David Anderson, said she had. At the Senate estimates hearing, the senator... Continue reading at The Guardian

[ The Guardian | 2024-05-31 01:55:16 UTC ]
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TMB Leans Further Into Video as Open Web Revenues Waver

The digital media company TMB, formerly Trusted Media Brands, is on pace to generate nearly $200 million in revenue in its most recent fiscal year, which ends in June, according to chief executive Bonnie Kintzer. Though the company isn't sharing financial specifics, the... Continue reading at AdWeek

[ AdWeek | 2024-05-29 14:50:39 UTC ]
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8 Spectacular Backlist Sci-Fi and Fantasy Series Worth Reading

"This list is a pretty balanced blend of science fiction and fantasy, spanning cultures and space, past and future, authors familiar and under-the-radar." Continue reading at Book Riot

[ Book Riot | 2024-05-29 10:30:00 UTC ]
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95% of Digital Media Emissions Come From Supply Chain Partners

How and where ads are placed has a huge impact on carbon emissions for digital media companies, a new report from carbon intelligence firm Cedara shows. The report, released today and shared exclusively with ADWEEK, uses data from Cedara clients to map the environmental... Continue reading at AdWeek

[ AdWeek | 2024-05-29 10:00:00 UTC ]
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Reddit tops ranking of best digital media owner to work with

Survey asked agencies and digital specialists for their opinions on 28 media owners. Continue reading at Media Week

[ Media Week | 2024-05-22 00:01:00 UTC ]
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Bookwire Releases a Report on Spanish-Language Digital Book Markets

Representing Bookwire customers in Spanish-language markets, this report finds strong performance of both ebooks and audiobooks. The post Bookwire Releases a Report on Spanish-Language Digital Book Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-13 21:33:03 UTC ]
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‘I have my iPhone, X and a brain in my head’: Ukrainian journalist and social media star Illia Ponomarenko

Ahead of the publication of his raw account of the Russian invasion, the reporter talks about capturing the conflict in real time – and when the war will come to an endIllia Ponomarenko was mulling over the idea of writing a book about the war in his home country, Ukraine. He decided to ask his... Continue reading at The Guardian

[ The Guardian | 2024-05-11 10:00:23 UTC ]
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Nine’s AFR print edition to cease in WA after Seven’s press doubles production price

Seven says decision purely commercial but Financial Review editor accuses rival company of ‘abuse of market power’ Follow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe print edition of Nine’s Australian Financial... Continue reading at The Guardian

[ The Guardian | 2024-05-09 07:55:56 UTC ]
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Mark Millar on Dark Horse’s Forthcoming Library Edition of His The Magic Order Series

Dark Horse will collect the veteran comics writer's story of a family of magicians battling supernatural evils in a real-world setting in a two-in-one library edition format next January. Millar spoke with 'PW' about the forthcoming volume and his plans for rolling out his older and newer work... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-09 04:00:00 UTC ]
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News Corp quotes anti-immigration TikToker but fails to reveal ex-One Nation MP adviser role

Daily Telegraph featured Jordan Knight as a spokesperson for his self-founded Migration Watch• Follow our Australia news live blog for latest updates• Get our morning and afternoon news emails, free app or daily news podcastAn anti-immigration TikToker was featured in the Daily Telegraph as a... Continue reading at The Guardian

[ The Guardian | 2024-05-04 00:00:27 UTC ]
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From Viral Videos to Your Dinner Table: QCP’s Culinary Journey Comes Alive in New Cookbook

Food is often described as a universal language that brings people together. In recent years, various content creators such as QCP have taken over social media with their food creations. Known for preparing different Italian dishes, Gianluca Conte--also known as QCP--has... Continue reading at AdWeek

[ AdWeek | 2024-05-03 18:16:20 UTC ]
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Spotify Is Ready to Compete for Video Advertising

Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the streaming platform to attract advertising to its growing inventory of digital video. While Spotify remains predominantly a music, podcast and audiobook... Continue reading at AdWeek

[ AdWeek | 2024-05-01 21:11:08 UTC ]
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How to use a maturity model to shoot for the stars

With a solar eclipse recently plunging parts of the world in darkness—and the #1 show on Netflix highlighting the chaos caused by multiple celestial bodies in motion (3 Body Problem)—it’s safe to say that the stars have captured the popular imagination yet again. Astronomers, physicists, and... Continue reading at Fast Company

[ Fast Company | 2024-04-17 20:00:00 UTC ]
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Hollywood's bravest and most foolhardy memoir wasn't written by a movie star

'You'll Never Eat Lunch in This Town Again' ranks No. 31 on our list of the best Hollywood books of all time because it's the ultimate Icarus story, unflinchingly detailing its author's descent. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-08 10:00:36 UTC ]
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Roald Dahl rewritten by stars including Greg James, Adam Kay and Konnie Huq

James has co-written a spin-off of The Twits with Chris Smith, while a short story collection, Charlie and the Christmas Factory, will be published in OctoberThe Twits and Matilda are among the much-loved Roald Dahl characters set to appear in brand new stories inspired by the late British... Continue reading at The Guardian

[ The Guardian | 2024-04-05 13:47:01 UTC ]
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Ebook, Digital Audiobook Use Up 286% in K-12 Schools Since 2019; 20% since 2022

Ebook and digital audiobook use by kindergarten through 12th grade students has exploded in popularity, up 20% since 2022, 286% since 2019. Continue reading at Book Riot

[ Book Riot | 2024-04-03 14:54:32 UTC ]
More news stories like this | All news stories tagged with: #audiobook #k-12 schools