Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
News tagged with: #price tag #video series #print pages

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James Tynion IV’s Tiny Onion Blooms Into an Indie Comics Production Company

The acclaimed comics writer is expanding his Tiny Onion brand into an independent production house, which will operate like a book packager, managing Tynion’s creations and working with other creators on their own projects. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2024-02-06 05:01:00 UTC ]
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Apple just dropped a mysterious trailer for its latest sci-fi series Constellation

Apple just dropped a trailer for its forthcoming sci-fi mystery series Constellation. The series follows an astronaut, played by Noomi Rapace, after an emergency return to Earth. However, the homecoming is fraught with mysterious occurrences and plain-old sci-fi weirdness, leaving audiences... Continue reading at Engadget

[ Engadget | 2024-01-22 16:42:45 UTC ]
More news stories like this | News stories tagged with: #breaking bad #disposable income #isaac asimov #real world #science fiction


Modern Library’s Torchbearers Series to Reissue Elaine Kraf Novels

The Modern Library Torchbearers series, which spotlights women writers throughout history, will reissue four novels by Elaine Kraf, which were originally published between 1969 and 1979. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-17 05:00:00 UTC ]
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This L.A. flash-fiction star thinks novels are 'saggy.' Her own debut proves her wrong

The debut novel 'Dead in Long Beach, California,' is a sharp, dazzling turn for Compton-raised author Venita Blackburn, who made her name with lightning-fast fiction. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-01-11 11:00:44 UTC ]
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OverDrive: Record Number of Libraries Hit One Million Digital Lends in 2023

Another year, another record: OverDrive reps reported this week that 152 libraries around the world reached million-checkout milestone last year, including 23 first-timers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-11 05:00:00 UTC ]
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End Notes: 'Wandering Stars' by Tommy Orange

An inside look at the publication process for the PEN/Hemingway Award-winning author's second novel Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-05 05:00:00 UTC ]
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OverDrive Reports Another Record Year for Digital Library Circulation

Library users worldwide borrowed some 662 million e-books, digital audiobooks, and digital magazines, OverDrive reps announced in a release this week, with 152 library systems reporting more than a million digital checkouts in 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-04 05:00:00 UTC ]
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Apple is adapting the Hugo Award-winning sci-fi book series Murderbot

The Hugo Award-winning The Murderbot Diaries books from Martha Wells are becoming a 10-episode Apple TV+ series starring Alexander Skarsgård, Apple announced. It will follow a self-aware "SecUnit" robot that must hide its free will in order to complete a dangerous assignment and comes from About... Continue reading at Engadget

[ Engadget | 2023-12-15 11:55:59 UTC ]
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Can digital watermarking protect us from generative AI?

The Biden White House recently enacted its latest executive order designed to establish a guiding framework for generative artificial intelligence development — including content authentication and using digital watermarks to indicate when digital assets made by the Federal government are... Continue reading at Engadget

[ Engadget | 2023-11-30 18:45:42 UTC ]
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Secrets of the Mega Book Series of the ’80s and ’90s

Series like the Baby-Sitters Club and Animorphs produced dozens — sometimes hundreds — of books in the '90s. How did they do it? Continue reading at Book Riot

[ Book Riot | 2023-11-30 11:36:00 UTC ]
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Preserving our digital content is vital. But paying $38,000 for the privilege is not | John Naughton

Storing online data in perpetuity is not just about photos and texts but thoughts and ideas. Platforms such as WordPress are starting to act, but it must be at a realistic priceWay back in 2004 the two founders of Google, Larry Page and Sergey Brin, thought that it would be a cool idea to scan... Continue reading at The Guardian

[ The Guardian | 2023-11-25 16:00:53 UTC ]
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Your definitive guide to Goodreads ratings. (Or: why does your favorite book have 3 stars?)

If you use Goodreads at all, you’ve likely noticed that the platform allows you to “rate” your “reads” using “stars” (those are scare quotes). If you use Goodreads regularly, you probably know that the ratings system is, in a word, fucked. Why does literally every Colleen Hoover book have over... Continue reading at Literrary Hub

[ Literrary Hub | 2023-11-21 17:28:32 UTC ]
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Digital curator Giulia Carla Rossi: ‘There is a misconception that if something is on the internet it will last for ever’

The British Library’s head of digital publications on the urgency of preserving digital stories, from smartphone apps to interactive web narrativesGiulia Carla Rossi collects the fragile artefacts of our increasingly transient publishing world. She is a curator of digital publications at the... Continue reading at The Guardian

[ The Guardian | 2023-11-18 13:00:21 UTC ]
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Netflix teases the live-action YuYu Hakusho series before it arrives in December

The live-action adaptation of the classic shonen manga and anime YuYu Hakusho is hitting Netflix on December 14, and the streaming service has given fans some idea of what they can expect in a short teaser video. Live-action adaptations of anime shows are a hit or miss.... Continue reading at Engadget

[ Engadget | 2023-11-11 14:00:55 UTC ]
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Movers and Shakers: Publicis, Jellyfish, WPP, Publicis.Poke, Wavemaker, Dentsu, Hearst and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Continue reading at Media Week

[ Media Week | 2023-11-02 09:10:33 UTC ]
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BuzzFeed in Advanced Talks to Sell Complex, Backtracking on Digital Media Bet

BuzzFeed is negotiating a sale of much of Complex Networks for under $140 million, less than half of what it paid to acquire it two years ago. Continue reading at The New York Times

[ The New York Times | 2023-10-27 16:26:21 UTC ]
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