Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages, digital-display ads and social media promotions.Hosted by Laverne Cox, a cast member on Netflix's "Orange is the New Black," contestants on "#GoBold" compete in challenges, such as creating a magazine spread to communicate their personalities. Revlon products are integrated into the episodes. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
News tagged with: #price tag #video series

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How the Mama of ‘Star Wars’ revolutionized science fiction and fantasy books

Over the course of her career, Judy-Lynn del Rey earned a reputation as a superstar editor among her authors. Think of your favorite fantasy or science-fiction novel. You’ll know the author and title, of course. But can you think of its editor or publisher? Continue reading at Fast Company

[ Fast Company | 2024-10-10 19:30:00 UTC ]
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PW Star Watch 2024 Finalist: Nicole Lintemuth

The owner of the bookstore Bettie’s Pages in Lowell, Mich., is “an outspokenly progressive voice running a small business successfully in a conservative small town” and a tireless advocate for the freedom to read. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-10 04:00:00 UTC ]
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PW Star Watch 2024 Finalist: Gabby Leporati

The Hachette Book Group publicist has been praised for her “leadership in promoting diversity and inclusivity, both within our organization and through her impactful campaigns.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-09 04:00:00 UTC ]
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Prime Day Lego deals are up to 41 percent off for Super Mario and Star Wars sets

October Prime Day is here, and we're seeing great deals on tech devices — but we also wanted to point out a few choice Lego deals we've had our eye on as well. You could use this as an opportunity to kickstart the holiday shopping season — even if you haven't even thought about the holidays yet,... Continue reading at Engadget

[ Engadget | 2024-10-08 23:27:33 UTC ]
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OpenAI partners with Cosmopolitan and Elle publisher Hearst

Hearst has become the latest major US publisher to sign an agreement to license its content to ChatGPT creator OpenAI. As part of a partnership announced on Tuesday, content from more than 60 Hearst-owned publications will appear in ChatGPT and other OpenAI products. Some of the publisher’s more... Continue reading at Engadget

[ Engadget | 2024-10-08 18:05:17 UTC ]
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Digital Audio Drives Big July Publishing Sales Gains

Sales of digital audio were up well into double digits in the month, helping to boost July sales by 18% over 2023 at publishers that report to AAP's BookStat program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-08 04:00:00 UTC ]
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PW Star Watch 2024 Finalist: Brian Hurley

After rising through the ranks at Callisto Media, where he served as publisher, Hurley headed to Sasquatch Books, where, as publishing director, he’s hard at work at taking Sasquatch’s Pacific Northwest vibe national. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-08 04:00:00 UTC ]
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PW Star Watch 2024 Finalist: Asia Harden

In her three years at FSG, Harden, an assistant editor at Farrar, Straus and Giroux Books for Young Readers, has become a highly respected and well-liked member of the Macmillan Children’s Publishing Group editorial team. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-10-07 04:00:00 UTC ]
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Prime Day Lego deals discount Super Mario and Star Wars sets by up to 41 percent

With October Prime Day just a few days away, we're starting to see more and more early deals pop up each day. While it might be too early for your liking to think about holiday shopping, you might want to after you check out the latest Prime Day Lego deals. A number of Lego sets from the Super... Continue reading at Engadget

[ Engadget | 2024-10-06 14:23:10 UTC ]
More news stories like this | All news stories tagged with: #harry potter #follow @engadgetdeals #back $44 #stay tuned #buying advice #mini builds #inches high #final product #hogwarts castle #work-from-home setup #mario fans #musical accessories #biggest discount #dixie kong #mario space


Prime Day Lego deals include up to 41 percent off Super Mario, Star Wars sets

With October Prime Day just around the corner, we're starting to see more and more early deals pop up each day. While it might be too early for your liking to think about holiday shopping, you might want to after you check out the latest Prime Day Lego deals. A number of Lego sets from the Super... Continue reading at Engadget

[ Engadget | 2024-10-04 14:30:08 UTC ]
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Social Media Reacts To Melania Trump's 'My Body, My Choice' Video

Many people wondered if the clip to promote the former first lady's upcoming memoir was actually a campaign ad for her husband's opponent. Continue reading at HuffPost

[ HuffPost | 2024-10-03 17:00:08 UTC ]
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How to stream video to your TV via a VPN

Licensing content from their vast libraries and back catalogs is how Hollywood studios make money. A TV show or movie that's on Max in the US may be on a totally different service in the UK or Korea, with the studio pocketing the extra pounds or won in the process. That’s why savvy viewers have... Continue reading at Engadget

[ Engadget | 2024-10-02 11:08:08 UTC ]
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A 64-Year-Old Literary Agent and TikTok Star Adds ‘Novelist’ to Her Résumé

Betsy Lerner has spent decades in the publishing industry. Writing her first novel, “Shred Sisters,” unlocked a completely new side to her creativity. Continue reading at The New York Times

[ The New York Times | 2024-10-01 19:20:03 UTC ]
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Hearst Names Derek Schnell Regional Director of News

Derek Schnell has been promoted to regional director of news for Hearst Television. Schnell has been the news director at KCRA and KQCA in Sacramento since 2018. He will continue to serve as KCRA/KQCA news director. In his new position, Schnell will have management... Continue reading at AdWeek

[ AdWeek | 2024-10-01 18:28:35 UTC ]
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Maggie Smith: the magisterial star of Harry Potter and Downton had the courage and talent to do absolutely everything

The real-life dame and on-screen dowager countess, who has died aged 89, earned fame in her 70s and 80s for blockbuster roles. But her early work at the National Theatre marked her out as a talent for the agesDame Maggie Smith’s trophy cabinet reflected her extraordinary achievements across... Continue reading at The Guardian

[ The Guardian | 2024-09-27 13:37:47 UTC ]
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Maggie Smith, Oscar-winning star of stage and screen, dies aged 89

In a career that began in the 1950s, her roles ranged from Desdemona to Miss Jean Brodie, Virginia Woolf and Minerva McGonagall• Mark Lawson: Maggie Smith was a magisterial star with the courage and talent to do absolutely everythingMaggie Smith, the prolific, multi-award-winning actor whose... Continue reading at The Guardian

[ The Guardian | 2024-09-27 13:17:05 UTC ]
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Production Linked to Neil Gaiman Is Halted Amid Sexual Assault Claims

The British author of dozens of literary works has denied the allegations that five women made against him on a podcast series. Continue reading at The New York Times

[ The New York Times | 2024-09-26 23:08:48 UTC ]
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New California law will force companies to admit you don't own digital content

California Governor Gavin Newsom has signed AB 2426, a new law that requires digital marketplaces to make clearer to customers when they are only purchasing a license to access media. The law will not apply to cases of permanent offline downloads, only to the all-too-common situation of buying... Continue reading at Engadget

[ Engadget | 2024-09-26 20:30:54 UTC ]
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Why your digital games could vanish in a heartbeat

News that GOG.com has delisted 29 games this month is a sobering reminder that at any moment the games you own could vanish from your PC game libraries at any time and there’s not much you can do about it. Admittedly, GOG’s games include titles that many gamers may not have heard about.... Continue reading at PC World

[ PC World | 2024-09-26 10:30:00 UTC ]
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How Hearst Magazines is maintaining signal strength amid the shift from deterministic to probabilistic modeling

The publisher has adopted thresholds for how many users and impressions can serve as the deterministic basis and for how many categories can be in its contextual taxonomy. Continue reading at Digiday

[ Digiday | 2024-09-25 04:01:00 UTC ]
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