Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-04-05 00:00:00 UTC ]
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Publishers and booksellers are joining the love-in created by Valentine's Day, with retail events and publisher promotions setting sales in the romance genre racing. Continue reading at The Bookseller
[ The Bookseller | 2017-02-15 00:00:00 UTC ]
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Abigail Bergstrom, publishing manager at Gleam Futures, on her role representing the books of digital-first talent. Continue reading at The Bookseller
[ The Bookseller | 2017-02-09 00:00:00 UTC ]
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Costa prize-winning author Andrew Michael Hurley’s new novel Devil’s Day is publishing this October with John Murray. Continue reading at The Bookseller
[ The Bookseller | 2017-02-03 00:00:00 UTC ]
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In response to recent events, both in the world and at Winter Institute 12 itself, booksellers attending the annual gathering focused their attention on making both the industry and their bookstores more inclusive. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-31 00:00:00 UTC ]
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Two Polish authors—one named for his cross-media work—are among London Book Fair's lineup of Authors of the Day in March. The post Industry Notes: London Book Fair’s Authors of the Day; Scribd’s New Magazines appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-30 00:00:00 UTC ]
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“This has been a very incredible day,” said Javaka Steptoe, referring to the hours following the announcement that he had won the 2017 Caldecott Medal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-23 00:00:00 UTC ]
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Like other ex-presidents, Obama is now freer to enjoy the great pleasure of a good book. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2017-01-13 00:00:00 UTC ]
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Two libraries in Torfaen, Wales, could see their book loan services reduced to just two-and-a-half days per week in order to help make £250,000 worth of savings, the South Wales Argus has reported. Continue reading at The Bookseller
[ The Bookseller | 2017-01-11 00:00:00 UTC ]
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The Catholic writer and activist, for whom the Vatican began the canonization process back in 2000, had an unusual path to conversion that included an abortion and having a child out of wedlock, as told in a new biography. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-03 00:00:00 UTC ]
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Did Libby Chamberlain betray the ethics of the group she founded by securing a book deal? Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-22 00:00:00 UTC ]
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Facebook has been undervaluing iPhone audiences on certain posts by Instant Articles publishers, per its blog post on Friday. It's the fourth time since September that the digital media giant has owned up to providing marketers with inaccurate data, following up on an admission just one week... Continue reading at AdWeek
[ AdWeek | 2016-12-17 00:00:00 UTC ]
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Radio presenter and author Christian O'Connell talks about his forthcoming book Radio Boy, illustrated by Rob Biddulph. Continue reading at The Bookseller
[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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Abbie Day from the British Library tells us all about her role as publishing assistant. Continue reading at The Bookseller
[ The Bookseller | 2016-12-10 00:00:00 UTC ]
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An independent bookseller has shown a remarkable eye for illustrated talent in commissioning a calendar that seeks to expose book-buyers to a new range of titles by lesser-known drafters. Continue reading at The Bookseller
[ The Bookseller | 2016-12-07 00:00:00 UTC ]
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On Small Business Saturday, Josie Leavitt and Elizabeth Bluemle celebrated the 20th anniversary of The Flying Pig Bookstore. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-01 00:00:00 UTC ]
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The Society of Authors (SoA) has called on publishers to give authors “the right to say no” to high-discounting practices as part of its campaign for fairer, more transparent contracts. Continue reading at The Bookseller
[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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Surfing memoir Barbarian Days: A Surfing Life by New Yorker journalist William Finnegan (Corsair) has scooped the 28th William Hill Sports Book of the Year Award. Continue reading at The Bookseller
[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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Most publishers would agree that Facebook metrics have never been perfect. But the latest blunders have rocked confidence among some big media owners, forcing them to reassess where and how they should be allocating budget and resources to specific social platforms. Others believe the public mea... Continue reading at Digiday
[ Digiday | 2016-11-22 00:00:00 UTC ]
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Fleet has acquired a debut novel The First Day, introducing its author, filmmaker Phil Harrison, as a "major new voice". Continue reading at The Bookseller
[ The Bookseller | 2016-11-17 00:00:00 UTC ]
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Facebook Inc. said it has found several errors in calculating how many people view content on Pages, the profiles with features tailored for businesses and well-known personalities. The Menlo Park social media giant said Wednesday that the seven-day and 28-day summary number over-counted how many... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-11-17 00:00:00 UTC ]
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