PRH bewitched by social media magician's middle-grade novel

Penguin Random House Children’s Publishers will publish social media magician Zach King’s first middle-grade book with an accompanying augmented reality app. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-05-10 00:00:00 UTC ]
News tagged with: #middle-grade book

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TOWIE star McCann's autobiography to PRH

Penguin Random House is to publish TV personality Ferne McCann's autobiography 100% Me in May. Continue reading at The Bookseller

[ The Bookseller | 2016-03-25 00:00:00 UTC ]
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With other social platforms ‘maxed out,’ InStyle magazine focuses on Pinterest

Earlier this month, InStyle launched its first sweepstakes in partnership with Pinterest. The spring-themed contest is part of the magazine's push to focus on the platform, as it's the only one whose followers continue to grow, 22 percent year over year. "Our other social platforms are maxed... Continue reading at Digiday

[ Digiday | 2016-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pinterest appeared #social platforms #slow burn #evergreen content


Atlas Obscura’s David Plotz on building distinctive media brands in the age of platforms

David Plotz is a digital media veteran, dating back to when he joined Slate in 1996. Now the CEO of Atlas Obscura, Plotz is focused on building a differentiated media brand around the idea that everyone's an explorer of the world. That's harder than ever in the world of platforms, Plotz... Continue reading at Digiday

[ Digiday | 2016-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platforms appeared #digiday podcast #atlas obscura #dating back


6 Reactions by Marketers to the End of 'Free Social' as the Algorithm Era Unfolds

Instagram last week unveiled its updated algorithm, which will reorder the images and videos users see in their news feeds based on their interests instead of how the posts were published chronologically. The development followed a similar move by Twitter six weeks ago to reorder users' time... Continue reading at AdWeek

[ AdWeek | 2016-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short term #greater control #work hard


Bond and Ahlberg books announced at PRH showcase

New titles by Michael Bond, Allan Ahlberg and Shirley Hughes were among some of the highlights presented at a Penguin Random House Children’s showcase yesterday. Continue reading at The Bookseller

[ The Bookseller | 2016-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael bond #allan ahlberg #shirley hughes


Bertelsmann 'eyes 70-75% stake in PRH'

Bertelsmann chief executive Thomas Rabe has said he would "feel comfortable" owning between 70-75% of Penguin Random House in the future. Continue reading at The Bookseller

[ The Bookseller | 2016-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #feel comfortable


PRH records revenue and profit jump

Penguin Random House global revenues rose 11.8% in 2015 to €3.7bn (up from €3.3bn the previous year), with operating EBITDA rising by 23.2% to €557m (€452m in previous year). Continue reading at The Bookseller

[ The Bookseller | 2016-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #profit jump


PRH and Daily Mail launch £20k debut novel contest

Penguin Random House and the Daily Mail have launched a “major” competition which will offer new writing talent a publishing deal and a £20,000 advance. Continue reading at The Bookseller

[ The Bookseller | 2016-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily mail #writing talent #publishing deal


Chicago’s C2E2 Showcased Marvel, Viz Media, and TV’s Supergirl

The show featured new superhero series from Marvel and Valiant, an Andre the Giant graphic bio from Lion Forge, new exhibitors Viz and Crunchyroll. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #show featured #superhero series #lion forge


How the BBC, Sky Sports and other UK media are using Facebook Live video

Facebook Live video has caught fire in the U.S., but in the U.K., the trend has less traction. But this is sure to grow. U.K. publishers are experimenting with Facebook Live video across politics, live-event streaming and, most popularly, in sports. The BBC’s "Match of the Day" was first using... Continue reading at Digiday

[ Digiday | 2016-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk media #short videos


I-5 Publishing Rebrands as Lumina Media

i-5 Publishing, the Irvine, California, publisher of Dogster, Catster, Horse Illustrated, Hobby Farms, Dogs in Review,VPN and other brands, announced this week that it’s renaming itself as Lumina Media. The post I-5 Publishing Rebrands as Lumina Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #i-5 publishing


PRH relaunches The Scheme

Penguin Random House UK today relaunched The Scheme, its entry-level recruitment programme, offering four 13-month paid traineeships from September. Continue reading at The Bookseller

[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media

Jessica Perry, SVP of Publishing & Media at one of America's largest professional associations, chats with Folio: about drawing audience feedback and the differing benefits of print and digital. The post Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media... Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital products #association media


Telfer turns up the volume at PRH

PRH’s consumer and digital chief Hannah Telfer outlines the company's audio strategy. Continue reading at The Bookseller

[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Media Companies Focus on Marketing Their Publishing Platforms to Others

In the search for new revenue streams, publishers including Vox Media and The Washington Post are hoping to interest other companies in the content management systems they've built in-house.At the South by Southwest Interactive conference in Austin, Tex., Vox Media CEO Jim Bankoff on Saturday... Continue reading at Advertising Age

[ Advertising Age | 2016-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology platforms #secret sauce


BuzzFeed Launches New Ad Format to Further Monetize Its Big Social Reach

BuzzFeed's made a name for itself with a cross-platform distribution model that relies heavily on publishing to social platforms. Now, it's looking to leverage that reach for more brand dollars. During a keynote at South by Southwest Interactive, BuzzFeed's marketing chief Frank Cooper unveiled... Continue reading at AdWeek

[ AdWeek | 2016-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad unit #amy poehler #small portion #third-party measurement


How a digital brand proved that print media isn’t Roadkill

Video is the future and print is as good as dead, right? For most publishers video is a test track for new content. A place to take fresh content ideas for a spin and see how they handle. TEN took that process to its logical conclusion with Roadkill, a popular youtube series that has now spawned... Continue reading at Digiday

[ Digiday | 2016-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazine


Mediaocean, Rubicon Link Up in an Effort to Automate All Digital Media Transactions

Mediaocean has tapped ad tech firm Rubicon Project to build a system aimed at automating the process of buying and selling the massive amount of premium digital media inventory that's still bought and sold through manual processes. In the process, the ad inventory that Rubicon offers... Continue reading at Advertising Age

[ Advertising Age | 2016-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #ad inventory #core business #inventory programmatically


The Untold Story of How Magazine Media is Winning

The consumer, not the print magazine, now resides at the hub of the business model. The post The Untold Story of How Magazine Media is Winning appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #untold story #magazine media #print magazine #business model


PRH UK launches its 'creative responsibility manifesto'

Penguin Random House has launched a "Creative Responsibility Manifesto", which includes a formal programme to improve diversity, in a bid to become a “force for good in society above and beyond” the books it produces. Continue reading at The Bookseller

[ The Bookseller | 2016-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #improve diversity