What do you do after writing a book called “The End of Advertising?” If you’re Andrew Essex, you co-found an advertising company. The advertising veteran launched Plan A last year, he says, with a different model in mind than the traditional holding company; “a leaner model, a lighter operating system.” Founded with MT Carney, Plan A is a collection of shops that includes Van’s General Store, Untitled Worldwide, Twin Studio and Beekman Social. “It’s a new kind of holding company,” says Essex, a guest on this week’s Ad Lib podcast. “We tried to set up something that was an alternative for clients. They have two options right now: They can go to a Madison Avenue entity or they can hire a bunch of boutiques. Both have problems. So what’s a simpler model? Centralized account management and strategy and then allocate to a collection of boutiques who are best in class. But we give the client one [master service agreement] so it’s one throat to choke.” At some point, he hopes to make acquisitions in the PR, or crisis communications space, and maybe voice. All of which invites the question: If he believes the advertising model is fundamentally broken, how does his holding company differentiate? For starters, he claims to stand out in stark contrast to another agency veteran launching a new collection of agencies: Martin Sorrell, who practically invented the model with WPP, beginning in 1985 and is starting from scratch at the age of 74 with his new venture S4. “I... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-12 09:00:00 UTC ]
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Virago has acquired pop culture critic and author Amy Raphael’s book, A Seat at the Table, seeking to address gender imbalance at all levels of the music industry. Continue reading at The Bookseller
[ The Bookseller | 2018-12-08 00:00:00 UTC ]
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Vowing to 'bear witness and support appropriate action,' the four key trade associations in the UK publishing industry commit to combating misconduct. The post UK Trade Associations Call for Professional Behavior in a Diverse Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-12-08 00:00:00 UTC ]
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Following EU directive that allows governments to waive duty on digital publications, calls grow for the UK to end ‘illogical and unfair’ levyThe UK government is being urged to axe the “illogical and unfair” 20% tax currently imposed on ebooks, while print books remain exempt, after European... Continue reading at The Guardian
[ The Guardian | 2018-12-05 00:00:00 UTC ]
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The winner of Norway's 2018 'Bookstore Award,' chosen by booksellers, is a novel based on the country's World War II-era past. And in the UK, SpecSavers names a dozen prize winners. The post Industry Notes: Norway’s ‘Bookstore Award,’ the UK’s SpecSavers Winners appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-28 00:00:00 UTC ]
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The 2019 Publishers' Forum in Berlin will feature a programming partnership with the Frankfurter Buchmesse's THE ARTS+, while Publishing Scotland has issued its call for fellowship applications. The post Industry Notes: Germany’s Publishers’ Forum and THE ARTS+, Publishing Scotland Fellows... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-27 00:00:00 UTC ]
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As the Independent Publishers Group announces three new Spanish-language contracts, New York City's BookCon opens ticket sales for June 1 and 2. The post Industry Notes: IPG Adds Spanish Publishers; BookCon Tickets on Sale appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-20 00:00:00 UTC ]
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A 'fast follow' is planned for Spanish-language regions for Wattpad Next payments, now beta-testing in the USA. Cengage Unlimited adds another university. The post Industry Notes: US Beta for ‘Wattpad Next’; Cengage Subscription for Missouri appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-19 00:00:00 UTC ]
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Search engine is lobbying hard to stop proposed tax, aimed at compensating news publishers Google’s top news executive has refused to rule out shutting down Google News in EU countries, as the search engine faces a battle with Brussels over plans to charge a “link tax” for using news... Continue reading at The Guardian
[ The Guardian | 2018-11-18 00:00:00 UTC ]
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The company will continue to publish more than 200 titles but the deal has been criticised by its largest shareholder and the NUJScores of local newspapers as well as titles including the i, the Yorkshire Post and the Scotsman, will continue to publish after its troubled owner agreed a deal to... Continue reading at The Guardian
[ The Guardian | 2018-11-17 00:00:00 UTC ]
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Johnston Press plans to file for administration with its assets then immediately sold to its lenders. Continue reading at BBC News
[ BBC News | 2018-11-17 00:00:00 UTC ]
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A third of Essex's libraries could close within the next five years, according to a report released by the county's council. Continue reading at The Bookseller
[ The Bookseller | 2018-11-16 00:00:00 UTC ]
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The 161-year-old newspaper publisher has hired its first-ever national ad sales vp in a bid to boost digital ad revenue. The post How McClatchy plans to pursue national advertisers’ digital budgets appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-15 00:00:00 UTC ]
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£80m has been invested to develop nine new creative hubs across the UK, in Bristol, Leeds, London, York, Cardiff, Belfast, Dundee and Edinburgh, in a programme involving brands such as Audible. Continue reading at The Bookseller
[ The Bookseller | 2018-11-14 00:00:00 UTC ]
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The Association of American Publishers enumerates complaints about the European Research Council's much derided open access plan. The post American Publishers Join Chorus of Criticism of Europe’s Plan S appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-13 00:00:00 UTC ]
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Praising Frank Sambeth for 'his expertise in digital topics in particular,' Penguin Random House CEO Markus Dohel names Thomas Rathnow as Verlagsgruppe Random House's new chief. The post Industry Notes: Frank Sambeth Out at Verlagsgruppe Random House, Thomas Rathnow In appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-11 00:00:00 UTC ]
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The industry made small improvements on such hot-button issues as pay disparity and workforce diversification in 2017—but sexual harassment remains an issue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
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As the Sharjah International Book Fair opened this month in the United Arab Emirates, London Book Fair and Indonesia's cultural program team met to plan for March's Market Focus program at Olympia London. The post One Book Fair to Another: At Sharjah, London Book Fair Plans Market Focus... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-09 00:00:00 UTC ]
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Scott Boras waited for the moment for more than six years, from the time Bryce Harper made his major league debut at Dodger Stadium in April 2012, and came prepared to sell his superstar client to the mob of reporters surrounding him Wednesday afternoon at the general managers meetings. “Well,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-11-08 00:00:00 UTC ]
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W H Smith reportedly offered to buy struggling US bookselling chain Barnes & Noble (B&N) last year before the deal fell apart. Continue reading at The Bookseller
[ The Bookseller | 2018-11-08 00:00:00 UTC ]
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After a year with Open Road, attorney and former Amazon executive Jon Fine is heading to American Media. And in India, Baker & Taylor's Nitasha Devasar helms the publishers association's executive committee. The post Industry Notes: Jon Fine Leaving Open Road; Baker & Taylor’s Devasar... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-07 00:00:00 UTC ]
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