What do you do after writing a book called “The End of Advertising?” If you’re Andrew Essex, you co-found an advertising company. The advertising veteran launched Plan A last year, he says, with a different model in mind than the traditional holding company; “a leaner model, a lighter operating system.” Founded with MT Carney, Plan A is a collection of shops that includes Van’s General Store, Untitled Worldwide, Twin Studio and Beekman Social. “It’s a new kind of holding company,” says Essex, a guest on this week’s Ad Lib podcast. “We tried to set up something that was an alternative for clients. They have two options right now: They can go to a Madison Avenue entity or they can hire a bunch of boutiques. Both have problems. So what’s a simpler model? Centralized account management and strategy and then allocate to a collection of boutiques who are best in class. But we give the client one [master service agreement] so it’s one throat to choke.” At some point, he hopes to make acquisitions in the PR, or crisis communications space, and maybe voice. All of which invites the question: If he believes the advertising model is fundamentally broken, how does his holding company differentiate? For starters, he claims to stand out in stark contrast to another agency veteran launching a new collection of agencies: Martin Sorrell, who practically invented the model with WPP, beginning in 1985 and is starting from scratch at the age of 74 with his new venture S4. “I... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-12 09:00:00 UTC ]
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International research funder consortium cOAlition S has delayed the start date of Plan S – the controversial initiative which had aimed to make all government-funded research Open Access from January 2020 – by a year. Continue reading at The Bookseller
[ The Bookseller | 2019-05-30 07:46:23 UTC ]
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Publishing industry leaders made a strong declaration about the centrality of bricks-and-mortar retail to the publishing industry during a Thursday session at BookExpo 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
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Footwear Plus and 103-year-old Earnshaw's magazines join Wainscot's growing roster of titles. The post Wainscot Media Acquires Pair of Fashion Industry B2B Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-28 20:57:54 UTC ]
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Houghton Mifflin Harcourt Books & Media has started Fast Track, a program aimed at helping independent booksellers set up direct order accounts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-22 04:00:00 UTC ]
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Bloomberg’s goal to turn TicToc, its 24/7 news brand, into a fully fledged media network is taking shape. Launched on Twitter December 2017, Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-05-21 18:30:13 UTC ]
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"The mission is to live across all platforms that make up someone’s daily news diet," said Jean Ellen Cowgill, md of TicToc. The post Bloomberg’s TicToc plans to launch on OTT streaming services this year appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-21 04:01:14 UTC ]
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Chris Roush Talking Biz News Founder Ready to Pass the Torch Talking Biz News founder Chris Roush announced on Wednesday that he's ready to move on from the site, which tracks job changes and other day-to-day news in the field of business journalism. "After 14 years of running Talking Biz... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-16 16:55:48 UTC ]
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Since he was the top Star Watch honoree in 2016 HarperCollins Children’s Book editor Andrew Eliopulos has continued to focus on bringing diverse voices to readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-15 04:00:00 UTC ]
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Authors will tour independent bookshops, illustrators will create special shop windows and limited edition and early book releases will take place to celebrate this year’s Independent Bookshop Week. Continue reading at The Bookseller
[ The Bookseller | 2019-05-10 00:00:00 UTC ]
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Midtown Comics in New York. Movie and TV adaptations have fueled growth in the comic book industry: Sales in 2018 rose $80 million from the previous year. Continue reading at The New York Times
[ The New York Times | 2019-05-08 00:00:00 UTC ]
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The man who founded the famously ill-fated Fyre Festival plans to tell his story in a self-published memoir. Billy McFarland, who is serving a six-year sentence in federal prison, is writing a book with the unconventionally spelled title "Promythus: The God of Fyre.” McFarland is writing the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-06 17:50:00 UTC ]
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Rachel Held Evans, progressive Christian author of ‘A Year of Biblical Womanhood’ and other well-received titles, passed away on May 4, according to her husband. She was 37. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-06 00:00:00 UTC ]
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Booksellers and former competitors alike are developing plans on how to deal with the news that Baker & Taylor will be closing down its retail wholesale business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-03 00:00:00 UTC ]
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Julie Andrews, the legendary singer, actress and star of "Mary Poppins," "My Fair Lady" and "The Sound of Music," is writing a memoir that will detail her experiences in Hollywood, People magazine reports. "Home Work: A Memoir of My Hollywood Years," co-written with Andrews' daughter, Emma Walton... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-02 00:00:00 UTC ]
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See our five major takeaways from the Digiday Publishing Summit. The post ‘Race to the bottom’: Top publishing execs sound off on the biggest challenges in the industry appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-02 00:00:00 UTC ]
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Andersen Press has consolidated its licensing plans for Elmer the Patchwork Elephant, with the PR agency Metrostar leading the brand across all categories. Continue reading at The Bookseller
[ The Bookseller | 2019-04-30 00:00:00 UTC ]
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Head of Zeus has acquired a “gripping” investigation into the fashion industry by journalist Dana Thomas. Continue reading at The Bookseller
[ The Bookseller | 2019-04-25 00:00:00 UTC ]
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W H Smith has revealed plans to refit its post office stores with a bigger emphasis on books. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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Even as Snapchat Discover has become more crowded and other publishers like The New York Times have pulled their channels, Conde Nast is invested in Snap. The post Conde Nast now has 28 shows on Snapchat, with plans for more appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-11 00:00:00 UTC ]
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The burgeoning cannabis industry has had a fraught relationship with premium inventory across a bevy of publishers, as media companies often blacklist cannabis-related ads. Toasted Collective, a cannabis digital agency, wants to change that. The agency--which recently secured exclusive... Continue reading at AdWeek
[ AdWeek | 2019-04-10 00:00:00 UTC ]
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