Piers Torday | 'Reading, writing, telling and sharing stories are the building blocks of humanity and civilisation'

The Lion, the Witch and the Wardrobe had a lasting impression on author Piers Torday—so much so, that his latest book is loosely based on the classic. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-08-14 00:00:00 UTC ]
News tagged with: #piers torday #sharing stories #building blocks #loosely based

Other Publishing stories related to: 'Piers Torday | 'Reading, writing, telling and sharing stories are the building blocks of humanity and civilisation''


Why the soft-sell approach to ad blocking doesn’t work

It’s a growing problem for ad-supported publishers: How do you get people to stop using ad blocking software? Short of forcing them to see ads they don’t want to, many publishers including The Washington Post and Atlantic are trying to appeal to them with polite entreaties. But some say the soft... Continue reading at Digiday

[ Digiday | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #work appeared #soft-sell approach #growing problem #ad-supported publishers #publishers including


Why The Soft-Sell Approach to Ad Blocking Doesn't Work

It’s a growing problem for ad-supported publishers: How do you get people to stop using ad blocking software?   Short of forcing them to see ads they don’t want to, many publishers including The Washington Post, Atlantic and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #soft-sell approach #growing problem #ad-supported publishers #publishers including


Publishers Worry That Native Ads Are Vulnerable to Ad Blocking

As the digital publishing industry wrestles with the rise of ad blocking, one popular notion is that native ads will be the answer to the industry’s ills.   Even Yahoo Chief ExecutiveMarissa Mayer has championed native ads as havi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers worry #native ads #ad blocking


2015 Tweens Read Festival in Photos

The Tweens Read Festival in Houston, Tex., brought together middle-grade authors and their readers on October 3 for signings, book talks, and activities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-06 00:00:00 UTC ]
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Publishers share their biggest headaches in monetizing mobile

Monetising mobile audiences remains a massive challenge for publishers across the world, and those attending Digiday's Europe Publishing Summit were quick to point out the most pressing headaches. For the Economist, it's maintaining the reader's attention. For the BBC that means creating great... Continue reading at Digiday

[ Digiday | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monetizing mobile #dennis publishing


House building

A few weeks ago an executive confided in me their strategy for weathering the new publishing climate: it was to have the biggest house on the block. The sentiment will surprise few: of the “Big Three” UK publishers, each wants to be the biggest (and best) home for authors, with perhaps only Pan... Continue reading at The Bookseller

[ The Bookseller | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers #top tier


UK publishers mixed on how to combat ad blocking

New research from the U.K.'s Association of Online Publishers shows that 65 percent of publishers count ad blocking as a serious threat. We asked publishers including Condé Nast and the Economist, how to solve the problem. The answers range from a call for industry standards to moving toward a... Continue reading at Digiday

[ Digiday | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry standards #display advertising


You Become the Character: On Writing Historical Fiction

"I’d be unable to distinguish between what is me and what is Lizzie in the book; Lizzie’s memories appear in my mind as vaguely and as vividly as my own." Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-01 00:00:00 UTC ]
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The IAB Calls Ad Blocking 'Highway Robbery' and Ramps Up Its Call to Arms

Scott Cunningham, svp at the Interactive Advertising Bureau and general manager of the IAB Tech Lab, told Adweek after a press conference today that he's been privy to ad-blocking data from major publishers that have recently begun using software that detects ad blocking. Pressed to characterize... Continue reading at AdWeek

[ AdWeek | 2015-09-30 00:00:00 UTC ]
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Legal War on Ad Blocking May Be a Loser, if Recent German Rulings Are Any Guide

The ad industry is looking into whether it has potential legal remedies against ad blockers in the U.S., but the issue is already playing out in German courts -- in favor of the blockers.The regional court in Cologne ruled this week, for example, in favor of Adblock Plus and Eyeo, the company... Continue reading at Advertising Age

[ Advertising Age | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #ad industry #cologne ruled #market dominance


Medium Raises $57 Million for the ‘Best Stories and Ideas on the Internet’

Medium, the publishing platform hatched by Twitter co-founder Ev Williams, has raised $57 million in a round led by Andreessen Horowitz.   It’s the three-year-old company’s second funding round, and people familiar with Medi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #round led #andreessen horowitz #funding round


Can children's books help build a better world?

Author SF Said on how almost all the world’s problems come down to ‘us and them’ – and how children’s books can knock down the barriers Do you believe it’s the books we read when we are young that have the deepest impact? Let us know by emailing [email protected] or on Twitter... Continue reading at The Guardian

[ The Guardian | 2015-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ll add #jella lepman #pippi longstocking #terrorist attacks #twitter @gdnchildrensbks


IAB Starts Publicity and Engineering Battle Against Ad Blocking

The Interactive Advertising Bureau elevated its fight against ad blockers on Tuesday, with President-CEO Randall Rothenberg renewing what he called his "cri de coeur" against the practice and showcasing small publishers being hurt by the practice. The organization also said it was taking new... Continue reading at Advertising Age

[ Advertising Age | 2015-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #ad blockers #small publishers #scott cunningham #senior vp #general manager #press conference #advertising week


PW Asks: Murakami Should Write Catwoman Comics

We asked our readers which traditional book authors they'd like to see writing comics. Here are a few of their suggestions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pw asks


Poland’s OpenBooks.com Asks, Is Pay-After-You-Read Sustainable?

OpenBooks.com lets the customer download an ebook and the pay what they feel the book is worth. However, is this business model sustainable? The post Poland’s OpenBooks.com Asks, Is Pay-After-You-Read Sustainable? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post poland


Amy Schumer will finally share details of her life with the world

The year of Amy Schumer continues, with Gallery Books announcing that it has a deal with the actress and comedian for a memoir. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amy schumer


Children’s Books Ireland launches reading campaign

Children’s Books Ireland (CBI) is hoping to get kids across the country reading in October through the "Read Everywhere in 2015", campaign. For the campaign, also known as "Níl Turas Níos Fearr Ná Turas le Leabhar!" in Irish, CBI will run a range of activities, including a "The Danger is... Continue reading at The Bookseller

[ The Bookseller | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #irish author #31st october #national gallery


At 10th Brooklyn Book Festival, Authors and Fans Share Literary Love

A sunny, blustery day gave Brooklyn a chance to show off its literary chops, with A-list panelists and celebs discussing the writing life and craft. The post At 10th Brooklyn Book Festival, Authors and Fans Share Literary Love appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #writing life


PW Asks: What 'Book' Author Do You Wish Would Write A Comic?

Lately, lots of traditional book authors have been writing comic books. What author do you wish would write a comic? Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pw asks


Publishing Colleagues Share Their Admiration for Carmen Balcells

Literary agent Carmen Balcells was a ground-breaking entrepreneur and much admired. Now the question is, after her death, where will her authors turn? The post Publishing Colleagues Share Their Admiration for Carmen Balcells appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carmen balcells #authors turn