#monetizing mobile

Publishing news tagged with #monetizing mobile

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Publishers share their biggest headaches in monetizing mobile

Monetising mobile audiences remains a massive challenge for publishers across the world, and those attending Digiday's Europe Publishing Summit were quick to point out the most pressing headaches. For the Economist, it's maintaining the reader's attention. For the BBC that means creating great... Continue reading at 'Digiday'

[ Digiday | 2015-10-06 00:00:00 UTC ]
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What It's Like Competing With VC-Fueled Media Startups

Elsewhere in this, the Digital Issue of Advertising Age, my colleague Michael Sebastian writes about digital publishing companies -- specifically, a half dozen upstarts in various stages of youth, including BuzzFeed (born 2006) and Vox (2011).It's an eye-opening report that looks beyond the hype... Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monetizing mobile #digital dollars #business model