Perplexity will put ads in its AI search engine and share revenue with publishers

When people type a question into Perplexity, the two-year-old search engine scours the internet and uses information from multiple sources, including online publishers, to synthesize an answer using AI. Soon, Perplexity will start sharing revenue with some publishers as part of an advertising platform it plans to launch around the end of September, the company announced on Tuesday. The initiative, known as the Perplexity Publishers’ Program, comes less than two months after the San Francisco-based startup backed by investors like Jeff Bezos and NVIDIA, and valued at $3 billion, came under fire from Forbes, Wired, and Condé Nast for allegedly scraping content without permission and ignoring robots.txt, a type of file that websites use to block page-crawling bots. Perplexity’s initial partners include TIME, Fortune, The Texas Tribune, Der Spiegel and Automattic, the company behind WordPress.com. It’s not clear exactly how much revenue Perplexity will share with publishers. Dmitry Shevelenko, the company’s chief business officer, declined to reveal numbers but told Engadget that it would be a “meaningful double-digit percentage shared back with the publishers that contributed source input to the answer." He also said that the partnership would extend across multiple years without specifying how many. What this wasn’t, Shevelenko insisted repeatedly, was a response to the critical press coverage in the last few months. “We’ve been talking to publishers since January,” he... Continue reading at 'Engadget'

[ Engadget | 2024-07-30 13:00:52 UTC ]
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As publishers lose control, are newspaper websites a dead parrot?

Adblocking and the power of platforms such as Facebook threaten to block the pipes that lead to readersA truth is dawning on media owners (or in many cases it has dawned, but they don’t like to talk about it). Publishing is over. Obviously this isn’t true in its purest sense; publishing is... Continue reading at The Guardian

[ The Guardian | 2016-02-21 00:00:00 UTC ]
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Century to publish policeman from Scilly Isles

Century has acquired a "warm and charming" book by Sergeant Colin Taylor recounting his life and police work on the Isles of Scilly.  Continue reading at The Bookseller

[ The Bookseller | 2016-02-20 00:00:00 UTC ]
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Conran Octopus to publish 'Leon Happy Salads'

Conran Octopus, part of the Octopus Publishing Group, has acquired the latest book from "healthy fast food" brand, Leon. Continue reading at The Bookseller

[ The Bookseller | 2016-02-20 00:00:00 UTC ]
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Sphere to publish mortuary technician's memoir

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[ The Bookseller | 2016-02-20 00:00:00 UTC ]
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Harper Lee remembered by a president, publishers and more

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[ Los Angeles Times | 2016-02-20 00:00:00 UTC ]
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Mobile operator Three to introduce ad blocking

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[ The Guardian | 2016-02-19 00:00:00 UTC ]
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Fairfax Media posts $27.4m profit despite lower print advertising revenue

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[ The Guardian | 2016-02-19 00:00:00 UTC ]
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Meze to publish MasterChef champion's cookbook

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[ The Bookseller | 2016-02-19 00:00:00 UTC ]
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More than 2.5m Minecraft books sold by Egmont Publishing

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[ The Guardian | 2016-02-19 00:00:00 UTC ]
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An Audience of Nones: Publishers Pursue an Audience Allergic to Religion

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[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
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[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
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IPA calls for immediate release of arrested Bangladeshi publisher

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[ The Bookseller | 2016-02-18 00:00:00 UTC ]
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Little, Brown to publish investigative journalist's debut

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[ The Bookseller | 2016-02-18 00:00:00 UTC ]
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Looking Up: Publishers Weekly and Frankfurt Open Star Watch 2016 Nominations

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[ Publishing Perspectives | 2016-02-17 00:00:00 UTC ]
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[ Wired | 2016-02-17 00:00:00 UTC ]
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[ The Guardian | 2016-02-17 00:00:00 UTC ]
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[ The Guardian | 2016-02-17 00:00:00 UTC ]
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[ Publishing Perspectives | 2016-02-16 00:00:00 UTC ]
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Toy Fair 2016: The Adult Publishing Coloring Craze Hits the Toy Industry

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[ Publishers Weekly | 2016-02-16 00:00:00 UTC ]
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[ Digiday | 2016-02-16 00:00:00 UTC ]
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