Perplexity will put ads in its AI search engine and share revenue with publishers

When people type a question into Perplexity, the two-year-old search engine scours the internet and uses information from multiple sources, including online publishers, to synthesize an answer using AI. Soon, Perplexity will start sharing revenue with some publishers as part of an advertising platform it plans to launch around the end of September, the company announced on Tuesday. The initiative, known as the Perplexity Publishers’ Program, comes less than two months after the San Francisco-based startup backed by investors like Jeff Bezos and NVIDIA, and valued at $3 billion, came under fire from Forbes, Wired, and Condé Nast for allegedly scraping content without permission and ignoring robots.txt, a type of file that websites use to block page-crawling bots. Perplexity’s initial partners include TIME, Fortune, The Texas Tribune, Der Spiegel and Automattic, the company behind WordPress.com. It’s not clear exactly how much revenue Perplexity will share with publishers. Dmitry Shevelenko, the company’s chief business officer, declined to reveal numbers but told Engadget that it would be a “meaningful double-digit percentage shared back with the publishers that contributed source input to the answer." He also said that the partnership would extend across multiple years without specifying how many. What this wasn’t, Shevelenko insisted repeatedly, was a response to the critical press coverage in the last few months. “We’ve been talking to publishers since January,” he... Continue reading at 'Engadget'

[ Engadget | 2024-07-30 13:00:52 UTC ]
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Global HC publishing deal for Gaynor's Cottingley Fairies tale

HarperCollins has signed a global publishing deal for The Girl from the Savoy by historical novelist Hazel Gaynor. Continue reading at The Bookseller

[ The Bookseller | 2016-03-11 00:00:00 UTC ]
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Only wilful blindness can hide the need to publish more women

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[ The Guardian | 2016-03-11 00:00:00 UTC ]
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Why Publishing Is So White

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[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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Wiley reaffirms 'flat' revenue for FY16

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[ The Bookseller | 2016-03-11 00:00:00 UTC ]
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Audiobook Publishers Go Big On Full-Cast Productions

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[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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What the Conclusion of the Apple Pricing-Fixing Case Means for Publishers and Consumers

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[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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Canongate to publish 'dazzling' new Drabble novel

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[ The Bookseller | 2016-03-10 00:00:00 UTC ]
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Lionel Shriver rubbishes plans for dedicated Year of Publishing Women

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[ The Guardian | 2016-03-10 00:00:00 UTC ]
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Quercus to publish Mslexia competition winner

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[ The Bookseller | 2016-03-10 00:00:00 UTC ]
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Where is Lead Gen Leading Publishers? Part One

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[ Folio Magazine | 2016-03-09 00:00:00 UTC ]
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Infographic: Publishers dish on the buyer-seller relationship in 5 charts

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[ Digiday | 2016-03-09 00:00:00 UTC ]
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[ The Bookseller | 2016-03-09 00:00:00 UTC ]
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[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
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Walking in Faith: Three Books Combine Movement with Soul-Searching

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[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
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Publishers object to Impress's attempt to gain charter recognition

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[ The Guardian | 2016-03-09 00:00:00 UTC ]
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Legend to publish new Parkin novel

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[ The Bookseller | 2016-03-09 00:00:00 UTC ]
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[ The Bookseller | 2016-03-08 00:00:00 UTC ]
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[ Folio Magazine | 2016-03-08 00:00:00 UTC ]
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[ Publishing Perspectives | 2016-03-08 00:00:00 UTC ]
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[ AdWeek | 2016-03-08 00:00:00 UTC ]
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