You up? It's People. Starting Sunday, People magazine says it will be offering free, exclusive Oscars red carpet and backstage content to users who text 212-479-1704 and sign up by providing their name and phone number. The project is part of a partnership with Community, a messaging platform that has attracted celebrities like Jennifer Lopez and Paul McCartney. People says it's the first media brand to sign on with Community, which launched last July and doesn't carry any advertising. Instead, it's monetized by its celebrities, called "Leaders," who pay a fee to use the platform as a means of connecting with fans, although the exact nature of People's deal is unclear. The magazine says it intends to continue its partnership with Community beyond the Oscars, providing users with news and insider content throughout the year, especially around other tentpole events and franchises, like "Sexiest Man Alive." In the age of TikTok and Alexa Skills, when digital strategy for mass-market media brands has essentially become an unending quest to meet smartphone users exactly where they are at exactly the right time, good old-fashioned SMS seems almost quaint. But People believes that texting offers several advantages. For one, the onboarding process is quick, relatively easy and doesn't require users to download an app—everybody texts. More importantly, however, texting is inherently interactive, as opposed to the one-way nature of push notifications or Apple News alerts. "It's... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-02-04 19:22:48 UTC ]
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The Black, Indigenous, and people of color-focused bookstore in Pasadena, California opened to customers lined up around the block. Continue reading at Book Riot
[ Book Riot | 2023-02-20 14:38:53 UTC ]
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A photo essay celebrating the versatility of public libraries prompted an outpouring of enthusiasm from card-carrying book lovers. Continue reading at The New York Times
[ The New York Times | 2023-02-19 10:00:09 UTC ]
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Starting this spring, Cameron Kids will publish Pulitzer Prize-nominated reporter Sarah Maslin Nir's Once Upon a Horse series for middle grade readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-16 05:00:00 UTC ]
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Bad Behaviour author Rebecca Starford and the team behind a dramatisation of her memoir reflect on how they recreated her frightening account of her elite boarding schoolGet our weekend culture and lifestyle emailWhen Rebecca Starford was 14 she spent a year living in the bush as part of an... Continue reading at The Guardian
[ The Guardian | 2023-02-14 14:00:16 UTC ]
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The decision to suspend the publisher's editorial and educational arms will "consolidate our efforts around our book publishing program," the publisher said in a statement. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-14 05:00:00 UTC ]
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Geetanjali Shree’s prizewinning novel “Tomb of Sand” pushed the boundaries of experimental writing in Hindi and spotlighted the wealth of Indian literature in languages other than English. Continue reading at The New York Times
[ The New York Times | 2023-02-11 10:00:17 UTC ]
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Yesterday morning, The Washington Post’s Ron Charles published a summary of “what readers hate most in books“—the result, Charles tells us, of asking the readers of the Post’s Book Club newsletter to write in with their pet peeves. “The responses were a tsunami of bile,” Charles writes.... Continue reading at Literrary Hub
[ Literrary Hub | 2023-02-09 16:26:13 UTC ]
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Kenward Elmslie was an award-winning poet, lyricist, literary magazine editor, and opera librettist whose work thrived in collaboration with other writers, musicians, and visual artists. Elmslie, who was a grandson of Joseph Pulitzer, died at age 93 in June 2022. Elmslie met Lucia Berlin when... Continue reading at The Millions
[ The Millions | 2023-02-08 11:00:46 UTC ]
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German media group RTL Deutschland says it will stop publishing almost two dozen print magazines and seek to sell a similar number Continue reading at ABC News
[ ABC News | 2023-02-07 13:23:50 UTC ]
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About twenty pages into Sofia Samatar’s memoir The White Mosque, Sigmund Freud appears, sitting in a train compartment late at night. Up to this point, Samatar’s story has been primarily about her travels across Central Asia to study The Bride Sect, a Mennonite group who fled persecution in... Continue reading at Electric Literature
[ Electric Literature | 2023-02-07 12:05:00 UTC ]
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A Kenyan nonprofit is restoring iconic public libraries, leaving behind a segregated past and turning them into inclusive spaces. Continue reading at The New York Times
[ The New York Times | 2023-02-04 10:00:30 UTC ]
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Agent Jeffrey Hermann argues that changing a book based on a sensitivity read can make it less authentic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-03 05:00:00 UTC ]
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The paleobiologist and author of Foyles’ nonfiction book of 2022 on Earth’s deep past, the joys of the British Library, and how early four-limbed vertebrates helped him find his feetThomas Halliday was born in 1989 and raised in Rannoch in the Scottish Highlands. He studied zoology at Cambridge... Continue reading at The Guardian
[ The Guardian | 2023-01-28 18:00:26 UTC ]
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Unlike Kindles, Kobo e-readers don’t have generic screensavers appear on screen when in standby mode. Not by default. Even on more premium models like the Kobo Libra 2 and Kobo Sage, your only options are your current book’s cover or a blank screen that says “Sleeping.” Fortunately, if... Continue reading at PC World
[ PC World | 2023-01-27 17:00:00 UTC ]
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Skybound Entertainment has launched a massive campaign to raise between up to $75 million directly from the public via a Regulation A investment round on the Republic equity crowdfunding platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
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We spoke with four educators about the ways they help turn reluctant readers into readers—and, hopefully, lifelong readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-23 05:00:00 UTC ]
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Amazon is selling the 2022 Kindle Kids at a discount for the first time since it was released in September last year. The e-reader is currently on sale for $85 or $35 less than its retail price of $120. If your child wants a device with a bigger screen, though, the Kindle Paperwhite for Kids is... Continue reading at Engadget
[ Engadget | 2023-01-20 12:40:21 UTC ]
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Views range from sympathy for the Sussexes in light of treatment by royals and tabloids, to regarding them as being ‘as entitled as the others’Prince Harry’s tell-all autobiography has become the UK’s fastest-selling nonfiction book ever. The memoir has been controversial, with Harry making... Continue reading at The Guardian
[ The Guardian | 2023-01-13 12:09:22 UTC ]
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There’s no denying that Colleen Hoover has had an incredible year. Still, despite the relentless appetite for her novels, it seems that the people do not, in fact, want a coloring book based on her number-one bestselling book It Ends With Us, which centers on an abusive relationship faced by... Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-12 17:27:54 UTC ]
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If you're reading Prince Harry's memoir 'Spare' and wondering what a biro is, here's a master list of the schools, nicknames and body parts you need to know. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-01-12 00:41:17 UTC ]
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