Open Road Integrated Media’s Data and Tech Marketing System Can Double Sales

Publishing partners pay no out-of-pocket fees for the company’s “white-glove” service. (Sponsored) Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-11-30 05:00:00 UTC ]
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In Sales and Marketing Salaries, Gender Inequality Remains a Major Issue

Part three of our annual salary survey looks at compensation levels for publishers, account executives, and marketing directors. The post In Sales and Marketing Salaries, Gender Inequality Remains a Major Issue appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #account executives


World Poetry Day: social media drives 16% sales increase

Poetry sales have continued to grow in 2017 ahead of World Poetry Day today (21st March), with writers driving interest on social media one possible reason for the genre's current boom. Continue reading at The Bookseller

[ The Bookseller | 2017-03-22 00:00:00 UTC ]
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The fall and rise of physical book sales worldwide – in data

The effect of ebooks on sales of paper books has not been as drastic as expected – it seems that other, more unpredictable factors have a greater influence on how and what we readNielsen, which tracks book sales in several countries, released 2016 figures to coincide with this week’s London Book... Continue reading at The Guardian

[ The Guardian | 2017-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paper books #mixed bag #south africa #book markets #hazel kenyon #individual titles


Friedman Steps Down as Chair, Executive Publisher of Open Road

Jane Friedman, the former CEO of HarperCollins who cofounded Open Road Integrated Media in 2009, has stepped down as chairman and executive publisher of the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #friedman steps #executive publisher #open road #jane friedman


Bargain hunters strike book bonanza on opening day of City Library sale

When Palmerston North City Library staff arrived at work on Friday morning, the queue for the first day of the three-day book sale had already formed. Continue reading at Stuff

[ Stuff | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening day #friday morning


PubTech Connect: Digital Giants Sree Sreenivasan and Kinsey Wilson Talk Tech in Opening Keynote

Sree Sreenivasan and Kinsey Wilson, two titans of digital media, are revolutionizing New York City and the ‘New York Times’ for the digital age Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pubtech connect #opening keynote #digital age


Media Sales Rose 7.5% in 2016 at Amazon

Total media sales increased 7.5% in 2016 at Amazon, hitting $22.2 billion. Media now represents only 17.6% of total revenue at the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total revenue


DBW 2017 Opening Themes: The Trade, Its Resilience, and Its Data

The 2017 Digital Book World conference opened with calls for more data-driven decision-making, despite the inherently subjective nature of book publishing. The post DBW 2017 Opening Themes: The Trade, Its Resilience, and Its Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data appeared #book publishing


In Media and Tech, M&A Activity Held Steady in 2016

Tech, trade shows, and digital media drove the majority of deals, while magazine publishers had a relatively quiet year. The post In Media and Tech, M&A Activity Held Steady in 2016 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade shows #magazine publishers #quiet year


Open Road CEO Hails ‘Tremendous’ Performance in 2016

In a year-end letter, Open Road Integrated Media CEO Paul Slavin praised ORIM employees for a year of “consistent and continuous revenue growth." Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-06 00:00:00 UTC ]
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Catching Their Ad Tech in Bed With Fake News, Marketers Ask Fraud Fighters for Help

Ad buyers are joining the fight against the "fake news" that many people blame for misinforming voters during the presidential campaign.Although the focus intially fell on Facebook and Google, where made-up headlines became easy to find, pressure has also come to bear on lesser-known companies... Continue reading at Advertising Age

[ Advertising Age | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential campaign #programmatic advertising #false stories #fake traffic


Phoenix digital marketing firm lays off 100 as it discontinues direct sales

Phoenix-based digital marketing firm G/O Digital has laid off less than 100 employees today as it discontinued its direct sales business unit. G/O Digital CEO Tim Fagan said his company, which used to be part of Gannett Publishing Services and now is part of McLean, Virginia-based Tegna Inc.,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2016-11-18 00:00:00 UTC ]
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Vox Media Strikes Deal to Promote StubHub With Content, Integrations and Ads

Digital publisher Vox Media and eBay-owned StubHub have entered into a multi-year custom content partnership that will result in integrations and advertising across Vox's eight media brands, the companies announced Wednesday.Most prominently, team pages on the Vox sports network SB Nation will... Continue reading at Advertising Age

[ Advertising Age | 2016-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media brands #sales made #nearby venues #companies declined #disclose terms


9 Eye-Opening Digital Marketing Stats From the Past Week

It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention. 1. Talk about a ridiculous YouTube win Emirates, the airline from United Arab Emirates, was... Continue reading at AdWeek

[ AdWeek | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday shoppers #released today #$20 million #$200 million


Frankfurt: Emma Barnes Talks Tech Literacy at The Markets

‘If I can do it, anyone can,’ says Bibliocloud c0-founder Emma Barnes, who speaks Tuesday at Frankfurt’s The Markets about publishing’s need to know tech. With just one day to go before Tuesday’s (October 18) The Markets: Global Publishing Summit from Frankfurt Book Fair and Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #markets appeared #post frankfurt #emma barnes


Poetry market celebrates National Poetry Day with highest sales ever

Annual sales of poetry books are set to surpass £10m for the first time since records began, The Bookseller can reveal on National Poetry Day today. Continue reading at The Bookseller

[ The Bookseller | 2016-10-07 00:00:00 UTC ]
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International Industry Notes: A Teen Takeover of Libraries, a Timely Release from Open Road

As teens in the UK prepare to 'take over' their community libraries, Open Road media begins releasing Gerald Durrell's books in the States, as 'The Durrells' comes to PBS. The post International Industry Notes: A Teen Takeover of Libraries, a Timely Release from Open Road appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #community libraries #open road


Germany's Dmexco Conference Provides a 'Trail Map' for Marketers to Learn Ad-Tech

More than 50,000 ad-tech execs, companies and marketers are in the Rhine-Ruhr city of Cologne, Germany this week for the annual Dmexco conference to talk about global trends, new technology and industry issues like ad blocking. Compared to other tech conferences like CES and Mobile World... Continue reading at AdWeek

[ AdWeek | 2016-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming days #fourth time #interesting things #human connection


Sales, Earnings Fell by Double-Digits at PRH

A decline in ebook sales plus the lack of a mega-bestseller led to sales and earnings both falling by just over 10% at Penguin Random House in the first six months of 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales #earnings fell


8 Eye-Opening Digital Marketing Stats From the Past Week

The media world for months has been all Facebook, Donald Trump and ad blocking, so why would the past week in digital marketing be any different? Check out these eight data points that jumped off the page during the past several days.  1. If social is any indication, Hillary is in... Continue reading at AdWeek

[ AdWeek | 2016-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top priority #display ad