In Sales and Marketing Salaries, Gender Inequality Remains a Major Issue

Part three of our annual salary survey looks at compensation levels for publishers, account executives, and marketing directors. The post In Sales and Marketing Salaries, Gender Inequality Remains a Major Issue appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-03-22 00:00:00 UTC ]
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Other Publishing stories related to: 'In Sales and Marketing Salaries, Gender Inequality Remains a Major Issue'


In Sales and Marketing Salaries, Gender Inequality Remains a Major Issue

Part three of our annual salary survey looks at compensation levels for publishers, account executives, and marketing directors. The post In Sales and Marketing Salaries, Gender Inequality Remains a Major Issue appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #account executives


2022 Print Book Sales in 10 Major Markets Were Flat Compared to Previous Year

A Nielsen report finds that sales of print books in 10 countries totaled 614 million copies last year, level with 2021 sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #flat compared #print books #nielsen #print book


Sales and Marketing Salaries Hold Steady, but Commissions Are Elusive

Folio:’s annual survey of magazine industry sales and marketing salaries indicates that overall compensation levels remained fairly consistent year-over-year for publishers and marketing directors, while salespeople at the account-executive level reported an overall decline in median base... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-24 19:00:27 UTC ]
More news stories like this | News stories tagged with: #ve worked #$10 million #marketing side #online survey


Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #international markets


Sales Remain Sluggish for Big Book Publishers

Three of the Big Five publishers struggled in the first nine months of 2023, according to recent financial results, as the industry coped with sagging sales and rising costs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers struggled #rising costs #big book


Bloomberg Media Restructures Sales Team to Streamline Events, Integrated Marketing

Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue... Continue reading at AdWeek

[ AdWeek | 2023-09-28 10:30:00 UTC ]
More news stories like this | News stories tagged with: #integrated marketing #streamline operations #news publisher


What the sale of a major American book publisher means for authors, the industry — and you

Book publisher Simon & Schuster's sale to investment firm KKR is novel in many ways, but also part of a long-term trend. History tells us to expect the unexpected. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-08-08 17:35:35 UTC ]
More news stories like this | News stories tagged with: #book publisher


Global Book Sales Trends Remain Mixed

The new Global Bookselling Markets Report, published by the European and International Booksellers Federation, found that approximately half of the markets it monitors were on an upswing and that the other half were in decline. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-13 04:00:00 UTC ]
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German Book Market in 2022: Sales Down 2.1 Percent

The Börsenverein reports on book sales and bestsellers in German book market in 2022 and depicts 'a major economic challenge.' The post German Book Market in 2022: Sales Down 2.1 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-05 14:26:20 UTC ]
More news stories like this | News stories tagged with: #book sales #german book #book market


Publishers increasingly turn to TikTok but cracking sales remains a mystery

Publishers are increasingly acquiring books from influencers on TikTok and using "BookTokkers" to promote new works, but while the platform is clearly booming, many are still uncertain how best to use it and cracking its algorithm to boost sales remains a mystery to even the most savvy users.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-10 11:50:25 UTC ]
More news stories like this | News stories tagged with: #savvy users


HarperCollins Christian Publishing Centralizes Sales, Marketing

Doug Lockhart will oversee sales and marketing at HCCP in the newly created role of senior-v-p for sales and centralized marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-09 04:00:00 UTC ]
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PRH US realigns international sales and marketing teams

Penguin Random House US has restructured its international sales team with a string of promotions and two departures.  Continue reading at The Bookseller

[ The Bookseller | 2021-04-17 08:55:38 UTC ]
More news stories like this | News stories tagged with: #marketing teams #penguin random house


Union, PEN Issue Statements on Powell's Sale of Ngo Book

The labor union representing employees of Powell's Books in Portland, Ore., said the decision to sell conservative author Andy Ngô book 'Unmasked' online was regrettable, but the store's decision "alone to make." PEN America said selling the book did not "equal endorsement" and supported the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-19 05:00:00 UTC ]
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Open Road Integrated Media’s Data and Tech Marketing System Can Double Sales

Publishing partners pay no out-of-pocket fees for the company’s “white-glove” service. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-30 05:00:00 UTC ]
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Parodi joins Europa Editions in new sales and marketing role

Caro Parodi, formerly of Octopus Books, is joining Europa Editions UK in the newly created role of sales and marketing manager. Continue reading at The Bookseller

[ The Bookseller | 2020-11-12 23:35:04 UTC ]
More news stories like this | News stories tagged with: #marketing role #octopus books #marketing manager


Memoir sales surge in post-Covid market

 Since lockdown ended, sales of biographies and autobiographies have spiked, rising 16% in volume and 20% in value against the same period last year. Continue reading at The Bookseller

[ The Bookseller | 2020-11-02 06:35:06 UTC ]
More news stories like this | News stories tagged with: #post-covid market #lockdown ended


Chinese market suffering from 'major' reduction in ISBNs, warns Nurnberg at FBF

The Chinese marketplace is “suffering" from the government’s continued crackdown on the number of ISBNs being issued to publishers of foreign writers, agent Andrew Nurnberg has told Frankfurt Book Fair attendees. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 21:06:46 UTC ]
More news stories like this | News stories tagged with: #foreign writers #book fair


Publishing Leaders Issuing Warning over Amazon’s Market Power

If Amazon's market power over book publishing is left unchecked, competition in the industry will continue to diminish, the heads of the AAP, ABA, and Authors Guild wrote in a letter to the chairman of the House Antitrust Subcommittee. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #market power #authors guild #book publishing


US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2

Politically related biography and memoir gained, and children's print gained 12 percent over the second quarter of 2019 in unit sales. The post US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-20 17:15:16 UTC ]
More news stories like this | News stories tagged with: #book market #memoir


Lockdown learning helps education market rise as study guides’ sales surge

Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-19 11:00:02 UTC ]
More news stories like this | News stories tagged with: #study guides #sales surge #education sector #bestseller lists #nielsen