It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention. 1. Talk about a ridiculous YouTube win Emirates, the airline from United Arab Emirates, was fortunate that social media star Casey Neistat created a nine-minute video about his experience in first class on the airline, as he recently flew from Dubai to New York City. The superbly luxurious accommodations included his own private cabin, a cozy bed, a private mini-bar, showering facilities and caviar. This plane ticket costs more than $21,000, and he told Adweek on Friday that he was not financially compensated for the effort. His video was published on Sept. 19, but people can't stop watching it—the clip has now been viewed a whopping 23 million times on YouTube. Taking people to the lap of luxury is an old content trick—so maybe Neistat is his generation's Robin Leach. 2. Pinterest booms According to social marketing company Kinetic, Pinterest advertisers spent around 3.5 times more on the platform in the third quarter compared to the prior quarter. 3. Facebook dips IgnitionOne's Q3 study found that Facebook ad spend is down 22 percent because of the gradual elimination of the social network's ad exchange, called FBX, which is being shut down on Nov. 1. FBX, which entails desktop ad retargeting tools, has been winding down since May. 4. AI interest isn't... Continue reading at 'AdWeek'
[ AdWeek | 2016-10-21 00:00:00 UTC ]
The digital media company TMB, formerly Trusted Media Brands, is on pace to generate nearly $200 million in revenue in its most recent fiscal year, which ends in June, according to chief executive Bonnie Kintzer. Though the company isn't sharing financial specifics, the... Continue reading at AdWeek
[ AdWeek | 2024-05-29 14:50:39 UTC ]
More news stories like this
How and where ads are placed has a huge impact on carbon emissions for digital media companies, a new report from carbon intelligence firm Cedara shows. The report, released today and shared exclusively with ADWEEK, uses data from Cedara clients to map the environmental... Continue reading at AdWeek
[ AdWeek | 2024-05-29 10:00:00 UTC ]
More news stories like this
The City Council said it has found an additional $6 billion in newly identified city dollars to undo many of Mayor Eric Adams’ spending cuts and make new investments in affordable housing construction and education.Lawmakers on Monday released their official response to the mayor’s $109 billion... Continue reading at Crains New York
[ Crains New York | 2024-04-01 17:27:55 UTC ]
More news stories like this
In early April, the Facebook News tab will start disappearing for users in the US and Australia. Meta has announced that it's deprecating the dedicated tab found in the bookmarks section of its social network as part of its efforts to "align [its] investments to [its] products and services... Continue reading at Engadget
[ Engadget | 2024-03-01 08:27:50 UTC ]
More news stories like this
Brink's security is suing Canada's biggest airline for more than $20 million for allegedly letting a thief walk into an Air Canada facility at Pearson airport and walk out with gold bars and cash. Continue reading at CBC
[ CBC | 2023-10-12 14:48:27 UTC ]
More news stories like this
Disney researchers have developed an artificial intelligence system that seemingly makes it far easier to make an actor appear younger or older in a scene. While artists will still be able to make manual adjustments to make sure the effect looks as realistic as possible, the AI tool could take... Continue reading at Engadget
[ Engadget | 2022-12-01 15:45:09 UTC ]
More news stories like this
Last week, Callisto Media fired about 140 employees in an effort to reduce spending by about $20 million. As a result of the job cuts, title output has been reduced significantly. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-21 04:00:00 UTC ]
More news stories like this
Shares in Cars.com Inc. rose nearly 20 percent in mid-day trading Thursday after the company announced quarterly financial results that bettered analysts' expectations. The Chicago online automobile marketplace reported second-quarter revenue fell 31% to $102 million from a year earlier and... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-07-30 17:33:07 UTC ]
More news stories like this
LiveKindly will now not just produce vegan content but also vegan food. For the past few years, LiveKindly has been a digital media company with a focus on plant-based food stories like “The Beyond Burger just launched at Ikea” or “Colgate just launched 2 certified vegan toothpastes.” Now it’s... Continue reading at Fast Company
[ Fast Company | 2020-03-12 14:45:06 UTC ]
More news stories like this
A few years ago, investors were eager to throw money at digital media startups. Not anymore. But there are some Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-16 15:51:10 UTC ]
More news stories like this
Welcome to the another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. The Undoing Project One day soon, when we’re living in some... Continue reading at Advertising Age
[ Advertising Age | 2019-10-15 11:00:00 UTC ]
More news stories like this
Happy pub day to Keah Brown! Her debut memoir, The Pretty One, released today from Atria Books. To celebrate, we're publishing the unabridged version of Keah's interview featured in the Breaking In column of the September 2019 issue of Writer's Digest. You can catch Keah on the debut authors... Continue reading at Writer's Digest
[ Writer's Digest | 2019-08-06 17:00:43 UTC ]
More news stories like this
When Miguel Patricio, former Anheuser-Busch InBev global chief marketing officer, was announced as the next CEO of Kraft Heinz earlier this year, you’d be forgiven for assuming job cuts were coming. After all, both companies are affiliated with penny-pinching Brazilian investment firm 3G... Continue reading at Advertising Age
[ Advertising Age | 2019-06-26 07:00:00 UTC ]
More news stories like this
Digital media company Refinery29 is looking to raise up to $20 million through a new funding round, according to a recent SEC filing. The filing was spotted by Axios, which reports the startup will... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-05-28 19:43:30 UTC ]
More news stories like this
Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Cover stars: Chip and Joanna Gaines, who rose to fame through their hit HGTV... Continue reading at Advertising Age
[ Advertising Age | 2019-05-07 00:00:00 UTC ]
More news stories like this
‘My Year of Rest and Relaxation’ and other titles that appear on multiple best-of-2018 lists enjoyed a boost in sales. Plus the self-described ‘worst alphabet book ever’ debuts in children’s picture books, and a trio of backlist, naughty-list titles proved popular with holiday shoppers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-21 00:00:00 UTC ]
More news stories like this
It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention. 1. Talk about a ridiculous YouTube win Emirates, the airline from United Arab Emirates, was... Continue reading at AdWeek
[ AdWeek | 2016-10-21 00:00:00 UTC ]
More news stories like this
The slumping stock market has led Scholastic to cancel its “Dutch auction” in which it planned to buy up to $200 million of its common stock from shareholders. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-21 00:00:00 UTC ]
More news stories like this
Chris Hughes' ownership of The New Republic looks like it will come to an end.The Facebook co-founder, in a staff memo later published on Medium, announced that he is seeking a new owner for the magazine, which he acquired in 2012."After investing a great deal of time, energy, and over $20... Continue reading at Advertising Age
[ Advertising Age | 2016-01-11 00:00:00 UTC ]
More news stories like this
Tim Duncan claims he lost more than $20 million to a dishonest financial advisor, according to a report in Bloomberg Business. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this