Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
News tagged with: #marketing team #open road

Other Publishing stories related to: 'Open Road Expands Marketing Team'


‘The Markets’ Announced for 2016’s Global Summit at Frankfurt Book Fair

Issuing a call for papers, Frankfurt Book Fair and Publishing Perspectives announce the seven-nation focus for 'The Markets' 2016. Regions highlighted include Southeast Asia, Europe, South America, and the Middle East. The post ‘The Markets’ Announced for 2016’s Global Summit at Frankfurt Book... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global summit #south america #middle east


Kalmbach Expands Drone360 with Bimonthly Print Edition

Special-interest publisher looks to expand media business by covering the growing UAV industry in print. The post Kalmbach Expands Drone360 with Bimonthly Print Edition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-23 00:00:00 UTC ]
More news stories like this |


Rush of Women's Sites Gives Marketers a Wealth of Choices

"It's a great time to be marketed to as a woman," said Jonathan Adams, chief digital officer, Maxus Americas.If most women wouldn't measure an era in those terms, exactly, it's true that nearly every month publishers roll out a digital media product aimed at them and the marketers that sell to... Continue reading at Advertising Age

[ Advertising Age | 2016-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lena dunham #jenni konner #hearst magazines #teenage girls #oprah winfrey


Libreria opening marks trend in designer bookshops

Design-led bookshops are revitalising high-street bookselling, according to those behind the movement. Continue reading at The Bookseller

[ The Bookseller | 2016-02-22 00:00:00 UTC ]
More news stories like this |


Google Revs Up Mobile Web With AMP, But What About Marketers?

A group of top-tier publishers will help launch Google's answer to Facebook Instant Articles on Wednesday as the search titan attempts to reinvent the mobile web with its Accelerated Mobile Pages initiative. But Google may need brands' help before too long if it really wants to build a new... Continue reading at Advertising Age

[ Advertising Age | 2016-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile web


Oscar's First Book Prize opens for entries

The Evening Standard has launched the Oscar’s First Book Prize 2016 and is inviting UK publishers to submit entries. Continue reading at The Bookseller

[ The Bookseller | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #evening standard


2015 Sees Opening of 60 Indie Bookstores

After independent bookstores saw a year of strong openings in 2014, the trend continued last year, with the ABA reporting that 60 new indies opened in 2015. In 2014, ABA members opened 59 stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #trend continued


Contently Buys Analytics Startup That Tells B2B Marketers How Well Their Downloads Work

Contently has purchased Docalytics for an undisclosed sum to ramp up its data offerings for publishing-minded, business-to-business clients. In the increasingly competitive content marketing space, Contently hopes to offer customers better actionable results.  "Data is key to B2B marketers, and... Continue reading at AdWeek

[ AdWeek | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #white papers


Nominations Open for PW's 2016 Star Watch

Publishers Weekly is now welcoming nominations for the second PW Star Watch from all areas of the publishing community. The program recognizes up-and-coming talent and leadership in the industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nominations open #publishing community


Looking Up: Publishers Weekly and Frankfurt Open Star Watch 2016 Nominations

For a second year, Frankfurt Book Fair (FBM) and Publishers Weekly (PW) are teaming up to produce the PW Star Watch program. Nominations are open. The post Looking Up: Publishers Weekly and Frankfurt Open Star Watch 2016 Nominations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-17 00:00:00 UTC ]
More news stories like this |


New Day: Trinity Mirror wrestles with the daily newspaper market

Daily Mirror’s publisher to launch new national newspaper just weeks after the Independent announced it will cease its print editionsMonkey wonders whether the execs at Trinity Mirror thought to Google the chosen name for their cut-price print publication set to launch at the end of the month. A... Continue reading at The Guardian

[ The Guardian | 2016-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily mirror #national newspaper #independent announced #quick search


During Panels, Realities of Cuban Publishing Market Laid Bare

One of the goals of the U.S./Cuba Publishing Mission was to facilitate discussion about the cultural ties between U.S. and Cuban publishers. Although the U.S. trade embargo with Cuba has cast a long shadow--commercial trade between U.S. firms and Cuban ones remains illegal--publishers remain... Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cuban publishers #cultural ties #trade embargo


Reedsy on a Roll: The UK Startup Expands To Serve Publishers

'Reedsy for Publishers' is on the way, as the 2-year-old UK startup rolls out its Reedsy Book Editor with collaborative functionality to come. The post Reedsy on a Roll: The UK Startup Expands To Serve Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reedsy #serve publishers


Hackney bookshop opens with indie focus

The people behind Camden Lock Books have opened a new independent bookshop in Hackney, east London. Continue reading at The Bookseller

[ The Bookseller | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie focus #independent bookshop #east london


Datebook: An artist flea market, art of the noir and the iconic woodwork of Sam Maloof

An artist flea market. An exhibition that explores the nature of the color black. And a show devoted to the legacy of an iconic California woodworker. Plus: New paintings, art inspired by rats and a talk about the Blaxicans of Los Angeles. Here are six events not to miss this week: “Noir: The... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #art inspired


Havana Book Fair Opens with First Contingent of American Publishers

The 25th annual Havana Book Fair, held February 11-21, opened with a new feature this year: a display of books published by nearly 40 American houses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american publishers


With Last-Minute Reprieve, St. Mark’s Stays Open

The troubled New York City bookstore that was threatened with closure yesterday, got a one-week reprieve for an impending auction of its remaining inventory. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stays open


Audible app integrates with Android Auto for easier listening while on the road

Your next cruise down the highway may be more enjoyable if you have Amazon’s Audible app and Android Auto.The audiobook app now works with Google’s car interface so you can more easily fire up a book and use the Android Auto interface to control playback. The update allows you to fine tune... Continue reading at PC World

[ PC World | 2016-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook app #android app #latest version


Active Interest Media’s Jonathan Dorn on New Marketing-Services Unit

AIM's SVP of digital and creative services talks to Folio: about launching a marketing services unit as an enthusiast publisher in today's industry. The post Active Interest Media’s Jonathan Dorn on New Marketing-Services Unit appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enthusiast publisher


Russia’s Book Chamber Report: Market Fell 5.37% in 2015

Russian's Book Chamber reports a decline of 5.37 percent in circulation of books and pamphlets in 2015 over 2014, as ebooks' popularity rises. The post Russia’s Book Chamber Report: Market Fell 5.37% in 2015 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post russia