Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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Why Bauer Media ditched its sales team and went all programmatic

The publishing world has long seen programmatic as the realm of cheap, unsold inventory with far less revenue potential than what's sold through direct channels. But times are changing. Bauer Xcel Media, the U.S. arm the European magazine company, has shuttered its direct sales team in favor of... Continue reading at Digiday

[ Digiday | 2015-12-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #revenue potential #publishing world #sales team #programmatic appeared


Mastering MOOCS: Using Open Online Courses to Achieve Your Goals

In a new ebook, Knowledge@Wharton reports on how massive open online courses are helping professionals to meet their career goals. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2015-12-09 00:00:00 UTC ]
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Talk of Security, Mobile and “Open” Dominate UK’s Futurebook Confab

The Bookseller's Futurebook conference in London last Friday focused on the growing importance of security, mobile readers and open access. The post Talk of Security, Mobile and “Open” Dominate UK’s Futurebook Confab appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #open access #growing importance #futurebook conference #mobile readers


'The Wiz Live!' eases on down road to strong ratings for NBC

"The Wiz Live!" got NBC pretty close to the Emerald City, at least ratings-wise. NBC's nearly three-hour telecast of the 1974 Broadway musical -- a soul-tinged retelling of "The Wizard of Oz" -- delivered 11.4 million total viewers, according to Nielsen. Queen Latifah starred in the title role,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-12-05 00:00:00 UTC ]
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The Task of a Translator in Today’s Market

As more German translations are published in the USA, the German Book Office New York supports the growing community of German-to-English literary translators. The post The Task of a Translator in Today’s Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #market appeared


Ebook Market Share in Germany Shows Slow Growth

The ebook market share in Germany shows slow growth in 2015, according to the German Publishers Association and research company GfK. The post Ebook Market Share in Germany Shows Slow Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-02 00:00:00 UTC ]
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HMV Opens Dazzling New Flagship Bookstore in Tokyo

In Japan, the HMV and Tower Records brands live on, with HMV opening a new flagship bookstore in Tokyo's Shibuya neighborhood. The post HMV Opens Dazzling New Flagship Bookstore in Tokyo appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-30 00:00:00 UTC ]
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Hachette Children’s opens Carmelite Prize for student illustrators

Hachette Children’s Group is offering a student the chance to illustrate a picture book by Cressida Cowell, thanks to a new competition. Continue reading at The Bookseller

[ The Bookseller | 2015-11-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cressida cowell #picture book #hachette children


Assouline to Open Bookstore in a Houston Bakery

Assouline Publishing is set to open an exclusive standalone bookstore in a new French restaurant and bakery in Houston, Texas. The post Assouline to Open Bookstore in a Houston Bakery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #open bookstore


'Mockingjay -- Part 2' logs $101-million opening, lowest in 'Hunger Games' franchise

Katniss Everdeen may have come out on top of the weekend box office with an estimated $101 million in domestic ticket sales, but the new "The Hunger Games: Mockingjay -- Part 2" fell short of industry expectations and, unlike the "Twilight" and "Harry Potter" young-adult juggernauts, her "Hunger... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-23 00:00:00 UTC ]
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In the age of Corbyn, is the time right for another Road to Wigan Pier?

It’s no surprise that the Left Book Club is being relaunched now, with the imprimatur of the Labour leader and Ken Livingstone. It began in the anxious 1930s, a decade that has all too many parallels with the current oneAiming to “set the agenda for a new age of political debate”, the Left Book... Continue reading at The Guardian

[ The Guardian | 2015-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #original form


Author and artist to open Highbury bookshop

Author Betsy Tobin and artist Tessa Shaw are to open Ink@84, the “independent bookshop of the future” in London's Highbury next month. Continue reading at The Bookseller

[ The Bookseller | 2015-11-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent bookshop


A Vibrant Shanghai Fair for a Booming Children's Market

At the just-concluded Shanghai International Children's Book Fair, held from November 13 to 15, first-time exhibitors and seasoned participants were afforded yet another close-up look at the booming Chinese children's market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book fair #booming children


SilverDell Bookshop closes but events arm expands

SilverDell Bookshop is to close after 15 years operating as a bookshop and ice cream store in Kirkham, Preston, but its owner Elaine Silverwood is set to continue as a freelance events organiser. Continue reading at The Bookseller

[ The Bookseller | 2015-11-16 00:00:00 UTC ]
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Egypt’s ALEF Bookstore Chain Opens Shop in London

Egyptian bookstore chain ALEF has opened a shop in London with the aim of “empowering and spreading Arabic literature around the globe." The post Egypt’s ALEF Bookstore Chain Opens Shop in London appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-16 00:00:00 UTC ]
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Germany's Thalia 'back on the market'

Speculations are bubbling up again in Germany that a sale of book chain Thalia is on the horizon. Continue reading at The Bookseller

[ The Bookseller | 2015-11-14 00:00:00 UTC ]
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8 Intriguing and Fun Digital Marketing Stats From the Past Week

The past week of digital marketing data involved everything from serious stats on Facebook's diminishing referrals for some publishers to the a goofy clip-on man bun going viral on Groupon. 1. Snapchat video views have tripled since May and now total 6 billion every day, according to a... Continue reading at AdWeek

[ AdWeek | 2015-11-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #gained traction #phone call #display ad


Publishers open submissions for Author Day

Publishers Pan Macmillan, HarperCollins and literary agency Peters, Fraser & Dunlop will provide authors with face-to-face advice and feedback as part of The Bookseller’s inaugural Author Day. Continue reading at The Bookseller

[ The Bookseller | 2015-11-06 00:00:00 UTC ]
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Kudos in the research market

Benedicte Page talks to Kudos, which won the Association of Learned & Professional Society Publishers’ (ALPSP) Award for Innovation in Publishing. Continue reading at The Bookseller

[ The Bookseller | 2015-11-05 00:00:00 UTC ]
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The Chiswick Bookshop to open tomorrow

A new independent called The Chiswick Bookshop is set to open its doors for the first time in London tomorrow (6th November), with American journalist and writer Judith Miller cutting the ribbon. Continue reading at The Bookseller

[ The Bookseller | 2015-11-05 00:00:00 UTC ]
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