Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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Financial results released by three major trade publishers within the last 10 days reflect the challenges publishers are facing in a market that is seeing little, if any, top-line growth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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The government has launched a consultation today (5th August) on plans to give local areas the power to allow large shops to open for longer on Sundays to help compete with online retailers. The government’s department for Business, Innovation and Skills said the reforms would give metro mayors... Continue reading at The Bookseller
[ The Bookseller | 2015-08-06 00:00:00 UTC ]
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#local authorities
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Twentieth Century Fox wants to talk to teens the way that they do with their friends, so it's using GIFs to chat with them on mobile messaging app Kik. The film studio and agency Trailer Park are launching a campaign today for the sci-fi flick Maze Runner: The Scorch Trials, the sequel to... Continue reading at AdWeek
[ AdWeek | 2015-08-06 00:00:00 UTC ]
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The University of East Anglia is publishing archived private correspondence from novelists such as Doris Lessing, JD Salinger and WG Sebald to inspire today’s students of creative writing“Don’t,” a young Doris Lessing is advised as she tries to find a publisher for her first novel, The Grass is... Continue reading at The Guardian
[ The Guardian | 2015-08-06 00:00:00 UTC ]
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#east anglia
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Users of Salesforce’s Marketing Cloud on Tuesday gained easier access to Instagram’s roughly 300 million users thanks to an integration made possible by a new API.Marketers can now use Salesforce’s cloud software to buy and manage Instagram advertising, publish content and offer customer service... Continue reading at PC World
[ PC World | 2015-08-05 00:00:00 UTC ]
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#select group
Ferol Vernon of Written Word Media argues that online, email book marketing is at its most effective when addressing readers in precise verticals. The post Can Technology Replicate Word-of-Mouth Book Marketing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-04 00:00:00 UTC ]
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People love road trips. Some like 'em more than others. And some like them perhaps a little bit too much. This interactive map from Richard Kreitner and Steven Melendez crams the locations mentioned in twelve road-tripping books including Mark Twain... Continue reading at Engadget
[ Engadget | 2015-08-03 00:00:00 UTC ]
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#american literature
#interactive map
The German Book Office New York is hiring an assistant to the director. This position offers the opportunity to learn about international book publishing. The post Job Opening: Assistant, German Book Office New York appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-01 00:00:00 UTC ]
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Japanese manga publisher Kodansha has partnered with a San Francisco startup incubator to create Kodansha Advanced Media, which will handle the digital distribution of its manga and non-manga ebook catalog. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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Two Roads has acquired two novels by Peter Hannington, a producer at BBC Radio 4. Publisher Lisa Highton bought world rights from John Saddler at The Saddler Agency. Hanington’s first novel, titled A Dying Breed, is set in the contemporary world of foreign correspondents reporting from war... Continue reading at The Bookseller
[ The Bookseller | 2015-07-31 00:00:00 UTC ]
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#war zones
Few C.E.O.s can claim to head a one-billion dollar publishing company. John Ridding secured that status last week as the Financial Times chief executive saw Japan’s financial news giant snatch The F.T. away from Axel Springer, paying $1.3 b ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-31 00:00:00 UTC ]
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The London-based literary agency expects the new location to open up shop on September 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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Andrew Nurnberg Associates will open a new office in Warsaw, to be run by Marcin Biegaj, currently senior agent and sales director at the Graal Literary Agency. The opening follows a decision by Andrew Nurnberg Associates and Warsaw's BookLab Literary Agency to part company. BookLab – run... Continue reading at The Bookseller
[ The Bookseller | 2015-07-31 00:00:00 UTC ]
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Forbes Media announced today the expansion of its native advertising efforts with BrandVoice "Special Features," which allows companies to publish branded digital content with the same tools as the editorial staff.This is the fourth BrandVoice feature created since the platform's debut in 2010.... Continue reading at Advertising Age
[ Advertising Age | 2015-07-28 00:00:00 UTC ]
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Describe your role I’m the publicity and marketing assistant at Michael O’Mara Books. I support the department by carrying out general administrative tasks as well as posting on our social media channels, setting up competitions with third parties and running my own campaigns. What do you... Continue reading at The Bookseller
[ The Bookseller | 2015-07-25 00:00:00 UTC ]
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Two Roads is to publish a book reimagining the lives of three women from the Vanderbilt family. Publisher Lisa Highton bought UK rights for the currently untitled book by Therese Anne Fowler from Jenny Meyer on behalf of Wendy Sherman. The book will “take readers from the extravagant world of... Continue reading at The Bookseller
[ The Bookseller | 2015-07-23 00:00:00 UTC ]
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Charging VAT on digital books is “holding back the development of the ebook market in general, and especially in non-English and small-language markets”, the International Publishers Association’s (IPA) José Borghino has said. A global survey of VAT rates, conducted by the IPA and the... Continue reading at The Bookseller
[ The Bookseller | 2015-07-21 00:00:00 UTC ]
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Two Roads has acquired an originally self-published memoir by the general manager of Opera Holland Park. Michael Volpe’s Noisy at the Wrong Times was chosen by The Bookseller’s Caroline Sanderson as an Independent Author pick in April, and was named by the Sunday Times as one of its “100... Continue reading at The Bookseller
[ The Bookseller | 2015-07-21 00:00:00 UTC ]
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The ZEE Jaipur Literature Festival comes to Boulder, Colorado this September and will focus on on Native American, Latino literature and more. The post Jaipur Lit Festival Expands to Colorado, Marginalized Americans appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-21 00:00:00 UTC ]
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Tribune Content Agency, a content “clearinghouse” for Tribune Publishing, has launched a new video-syndication network, which will offer its publishing partners more than 1,000 new videos per day from media companies like Reuters, AP, Bloomberg, the Chicago Tribune and the LA Times. The network,... Continue reading at Digiday
[ Digiday | 2015-07-15 00:00:00 UTC ]
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