Nielsen Media and Reed Business Information

The breakup of these former media powerhouses exemplified the industry’s creative chaos: divestment, downsizing and dissolution, followed, perhaps, by opportunity. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-04-21 00:00:00 UTC ]

Other Publishing stories related to: 'Nielsen Media and Reed Business Information'


How advertisers are addressing media wastage

Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday

[ Digiday | 2023-04-07 15:17:55 UTC ]
More news stories like this | News stories tagged with: #digital media


Scholastic to Integrate School Book Fairs, Clubs Businesses

The new integrated school reading events business will be launched by June under the direction of Sasha Quinton, who has been president of Scholastic Book Fairs. Judy Newman, president of Scholastic Book Clubs, has been named Scholastic’s first chief impact officer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sasha quinton #scholastic


Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales

In 2022, Nielsen BookData saw a 10-percent fall in ebook volumes in the UK, and a 3-percent drop in print. Audiobooks' growth slowed. The post Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-22 12:42:13 UTC ]
More news stories like this | News stories tagged with: #slight decline #nielsen bookdata #nielsen #uk book


Bloomberg Media Fills Chief Revenue Officer Role, Accelerating Ad Revenue Growth

The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the... Continue reading at AdWeek

[ AdWeek | 2023-03-17 11:28:40 UTC ]
More news stories like this | News stories tagged with: #digital media #news publisher


Library minds own business as anti-gay pedophile self-destructs—some thoughts.

A man so upset by the Pride programming at his local libraries that he felt moved to graffiti “GROOMERS” onto the windows has been charged with possession of child pornography, the Washington Post reports. The man, Charles M. Sutherland, vandalized two branches in Maryland’s Prince George’s... Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-14 15:13:40 UTC ]
More news stories like this | News stories tagged with: #local libraries #child pornography #libraries


Wattpad Builds a Book Business

A lot has happened since Wattpad announced in January 2019 that it was starting a print publishing division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


Fox hires Nielsen exec to lead new data-driven sales strategy

Mainak Mazumdar joins Fox as its first executive VP, chief advertising research and analytics officer. Continue reading at Advertising Age

[ Advertising Age | 2023-03-07 17:55:42 UTC ]
More news stories like this | News stories tagged with: #executive vp #nielsen


Little Atlantic puffin rescued on busy N.B. roadway

A lost Atlantic puffin found itself in a bit of a bind after crashing down onto a busy New Brunswick street, far from where the seabirds are supposed to be found this time of year. Continue reading at CBC

[ CBC | 2023-03-04 11:00:00 UTC ]
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Ozy Media shuts down in wake of founder Carlos Watson's arrest on fraud charges

It's the second time in about 16 months that the Mountain View digital media company said it would shut down. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-03-02 23:25:40 UTC ]
More news stories like this | News stories tagged with: #digital media


Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with: #digital media


Hitting the Books: Meet the man who helped Microsoft break into the entertainment business

Some of us are destined to lead successful lives thanks to the circumstances of our birth. Some of us, like attorney Bruce Jackson, are destined to lead such lives in spite them. Raised in New York's Amsterdam housing projects and subjected to the daily brutalities of growing up a black man in... Continue reading at Engadget

[ Engadget | 2023-02-19 15:30:33 UTC ]
More news stories like this | News stories tagged with: #television shows #thousand miles #black culture #civil rights #bill clinton #digital media


Bologna Book Fair Names Cross Media Award Winners

A Hungarian book-to-animated-film project and a Canadian online platform for kids take Bologna's top Cross Media Award honors. The post Bologna Book Fair Names Cross Media Award Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-16 14:17:21 UTC ]
More news stories like this | News stories tagged with: #bologna book #book fair


Nielsen BookData Opens BookScan Tracking in Colombia

Amid calls for better and more comparable data among publishing markets, Nielsen's BookData makes a timely expansion in Colombia. The post Nielsen BookData Opens BookScan Tracking in Colombia appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-14 17:19:31 UTC ]
More news stories like this | News stories tagged with: #colombia appeared #publishing markets #nielsen #bookscan


Women still vastly underrepresented in Australian media, report says

Study from Women in Media finds men still dominate newsrooms and gender parity will not be achieved for at least a decadeFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastWomen in media are still vastly... Continue reading at The Guardian

[ The Guardian | 2023-02-13 01:49:08 UTC ]
More news stories like this | News stories tagged with: #guardian australia #free morning #latest updatesget #free app #news stories #covering politics #women in media


Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #$7 million #media landscape #digital media


NBCU adds Nielsen rival VideoAmp as currency, expands iSpot role

New measurement and data initiatives include retail media deal with Publicis Groupe's CitrusAd and a metric counterweight to creator content. Continue reading at Advertising Age

[ Advertising Age | 2023-02-08 19:00:34 UTC ]
More news stories like this | News stories tagged with: #publicis groupe #nielsen


Nielsen and Netflix Expand Partnership for Global Measurement

Netflix and Nielsen are marching closer toward measurement solutions for the streaming service's new ad-supported tier. Top line Today, the two companies announced they're expanding their partnership with a multiyear agreement allowing Nielsen to provide linear and streaming audience data... Continue reading at AdWeek

[ AdWeek | 2023-01-18 12:00:00 UTC ]
More news stories like this | News stories tagged with: #global measurement #measurement solutions #streaming service #companies announced #streaming giant #nielsen


Media Agencies Call on Marketers to Change Their Digital Strategies

Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek

[ AdWeek | 2023-01-11 13:54:14 UTC ]
More news stories like this | News stories tagged with: #digital strategies #emerging media #digital channels #record levels #digital media


Best remote desktop software: From casual use to business deployment

Remote-desktop software may still seem like science fiction to the family member or customer trying to overcome a computer issue, but real heads know it’s been a useful reality for a while now. Using the remote-desktop software allows you to diagnose, operate, and fix another computer over... Continue reading at PC World

[ PC World | 2023-01-09 15:30:00 UTC ]
More news stories like this | News stories tagged with: #web browser #good performance #typically run #science fiction


Media chiefs predict quick industry recovery from recession

The commercial chiefs of ITV, Hearst and Spotify say the industry is more resilient to economic shocks than in previous downturns. Continue reading at Media Week

[ Media Week | 2023-01-09 10:49:09 UTC ]
More news stories like this | News stories tagged with: #hearst