The breakup of these former media powerhouses exemplified the industrys creative chaos: divestment, downsizing and dissolution, followed, perhaps, by opportunity. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-04-21 00:00:00 UTC ]
The breakup of these former media powerhouses exemplified the industrys creative chaos: divestment, downsizing and dissolution, followed, perhaps, by opportunity. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-21 00:00:00 UTC ]
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Bobit Business Media, the b-to-b media company specializing in the vehicle-fleet business, announced Tuesday that it has has acquired Newport Business Media, whose brands include Heavy Duty Trucking (HDT), TruckingInfo.com, Heavy Duty Aftermarket Journal and Newport Poster Network. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
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#announced tuesday
FUSE Media Summit is coming up next month, and we're preparing to delve into the most pressing topics for digital media executives today. From productization and marketing automation to data privacy and the consumer experience, there’s a lot to discuss over just 2 1/2 days. Here's a look at the... Continue reading at Publishing Executive
[ Publishing Executive | 2019-10-17 18:06:42 UTC ]
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#digital media
#case studies
#consumer experience
#data privacy
#pressing topics
#farm journal
#industry dive
During the Digiday Publishing Summit, the COO of VMG’s news and entertainment arm explained how its publishing business plans to bounce back over the next 12 to 18 months. Continue reading at Digiday
[ Digiday | 2023-09-20 04:01:00 UTC ]
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#publishing business
#bounce back
Financial services giant Intuit is launching a small business-focused media network, letting advertisers target customers across the web and tapping into a new revenue line, executives exclusively told Adweek. The venture, called SMB MediaLabs, will let advertisers target the customers of... Continue reading at AdWeek
[ AdWeek | 2023-07-24 10:13:48 UTC ]
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#digital media
#online publishers
#including audio
#advertisers target
#small businesses
WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week
[ Media Week | 2023-03-26 21:50:25 UTC ]
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#nielsen
The online city guide and dining resource is partnering with Abrams on an Eater-branded series of cookbooks and city guides, which will release starting next year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-08 05:00:00 UTC ]
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#book publishing
#vox media
'Without a doubt a multi-currency ecosystem will become the new norm,' says chief investment officer. Continue reading at Advertising Age
[ Advertising Age | 2022-04-19 16:22:07 UTC ]
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#nielsen
#nielsen alternatives
#horizon media
Combined accounts worth £53m in annual billings in 2020, according to Nielsen data. Continue reading at Media Week
[ Media Week | 2021-11-03 11:07:53 UTC ]
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#nielsen
#nielsen data
The main measurement companies, Nielsen and Comscore, say they're trying to update and change metrics, but buyers remain frustrated by the lack of progress. The post A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers... Continue reading at Digiday
[ Digiday | 2021-09-30 19:04:53 UTC ]
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#nielsen
#media buyers
Nielsen seems to be betting the industry will shrug off its loss of accreditation. Continue reading at Advertising Age
[ Advertising Age | 2021-08-30 09:00:00 UTC ]
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#nielsen
The Media Rating Council, the third-party accreditation organization that checks Nielsen and other measurement firms' methodology, is likely to reach a decision about the status of Nielsen's national TV service early next week--and the industry is bracing for Nielsen's longstanding National TV... Continue reading at AdWeek
[ AdWeek | 2021-08-13 17:32:55 UTC ]
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#nielsen
Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek
[ AdWeek | 2021-03-01 21:30:00 UTC ]
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#strategic alliance
#landmark deal
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Farewell, Total Audience Measurement. Hello, Nielsen One. In a major overhaul of its video measurement, Nielsen said today it is preparing to offer a new cross-media solution, called Nielsen One. The new video analytics tool will enable publishers and marketers to transact on a single metric... Continue reading at AdWeek
[ AdWeek | 2020-12-08 11:00:33 UTC ]
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#nielsen
#digital platforms
#single metric
#enable publishers
#major overhaul
Torrance, Calif.-based Bobit Business Media has sold its automotive aftermarket division, consisting of two controlled-circulation magazines as well as a paid membership program, to 10 Missions Media, a St. Paul, Minn.-based publisher of five B2B publications serving various segments of the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-22 15:09:13 UTC ]
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#glossy magazine
#press release
#existing teams
#current location
#financial terms
[caption id="attachment_181071" align="alignright" width="150"] Paul Andrews[/caption] Despite a string of recent acquisitions and what CEO Chris Ferrell termed "significant financial exposure" due to a suspension of live events, Nashville-based Endeavor Business Media evidently still has the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-03 20:20:06 UTC ]
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#business model
#audience engagement
#science friday
#millennial women
[caption id="attachment_162389" align="alignright" width="270"] John Yedinak[/caption] John Yedinak, CEO of Aging Media Network, jokingly refers to himself as a college dropout who went to work with his “really smart brother,” George, to try and make his own business work. Yet the company the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-10 15:10:55 UTC ]
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#publishing industry
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Two-year-old Endeavor Business Media announced yet another deal on Wednesday, acquiring Agora Communications—parent company of the Smart Water Summit and Smart Utility Summit, a pair of three-day conferences held annually in Ponte Vedra, Fla. Terms of the deal were not disclosed. The Endeavor... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-27 19:23:54 UTC ]
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#informa plc
#events appeared
#clarion events
At Endeavor Business Media—the Nashville-based company founded by former SouthComm CEO Chris Ferrell just two years ago—2019 is ending the same way it began: with a significant, acquisition-fueled expansion. Nine months after doubling its portfolio by acquiring more than 20 former PennWell... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-11 18:34:39 UTC ]
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#digital media
#informa plc
#chris ferrell
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Packaged-goods focus of the Connect business Nielsen is spinning off meant less attention for the other 91 percent of the market. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 23:07:47 UTC ]
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#nielsen