Nielsen Can Now Measure (Some) Amazon Prime Video Ratings

Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and smart TV devices in the U.S., which accounts for... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-21 16:54:19 UTC ]
News tagged with: #measure audiences #nielsen

Other Publishing stories related to: 'Nielsen Can Now Measure (Some) Amazon Prime Video Ratings'


VIDEO: Celebrating books in Mogadishu

Somalia is holding its first international literary festival in the capital Mogadishu. Continue reading at BBC News

[ BBC News | 2015-08-28 00:00:00 UTC ]
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Facebook is trying to make it easier to stop video piracy

From user-made clips to content from big media properties, video is all over Facebook (and more people than ever are using the social network). Along with that trend comes the problem of piracy: plenty of video publishers are seeing their work dist... Continue reading at Engadget

[ Engadget | 2015-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers


Hawkins has biggest-selling Amazon ebook of 2015

Paula Hawkins’ The Girl on the Train (Transworld) is Amazon.co.uk’s biggest selling ebook of 2015 so far, the retailer has revealed. The list of top 20 ebooks of the year is dominated by female authors, with E L James’ Fifty Shades of Grey companion novel, Grey: Fifty Shades of Grey as told by... Continue reading at The Bookseller

[ The Bookseller | 2015-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paula hawkins #train transworld #female authors #fifty shades #christian cornerstone #nadine dorries


Amazon+Baby+Cancer+Book Editor = Epic Fail

While Editorial Director of Amazon Publishing, Julia Cheiffetz had a baby and got cancer, only to have her insurance cancelled and her responsibilities cut. The post Amazon+Baby+Cancer+Book Editor = Epic Fail appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon publishing #julia cheiffetz


VIDEO: Pratchett fans: Final book 'devastating'

Sir Terry Pratchett fans react to the release of the authors final novel, almost six months after his death. Continue reading at BBC World

[ BBC World | 2015-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #final book


Why the Video Network StyleHaul Hired a Veteran Print Executive as Its Revenue Chief

A longtime print magazine sales executive may not be the obvious choice to run ad sales for a digital video network aimed at millennial women. But that's the choice StyleHaul has made with the appointment of former Meredith exec Dick Porter as its cheif revenue officer. He fills a position... Continue reading at Advertising Age

[ Advertising Age | 2015-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazines #long history


The Girl on the Train tops Amazon's UK ebook sales this year so far

Paula Hawkins’ bestseller leads a crop of psychological thrillers, in a top 20 dominated by womenDark psychological thrillers dominate the list of the year’s bestselling ebooks unveiled by Amazon, with MP Nadine Dorries making it into a line-up composed almost entirely of female writers.The... Continue reading at The Guardian

[ The Guardian | 2015-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #psychological thrillers #female writers #bestselling ebook #bestselling ebooks #male writers #lee child #david nicholls


To Defy Amazon, Kinokuniya Corners the Market on New Murakami

Kinokuniya, Japan's largest bookstore chain, has purchased 90% of the print run of Haruki Murakami's new book to encourage readers to go to physical store. The post To Defy Amazon, Kinokuniya Corners the Market on New Murakami appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #haruki murakami #defy amazon #print run #encourage readers #physical store


Authors United asks DOJ for Amazon probe

Campaign group Authors United has written to the US Department of Justice (DOJ) to ask it to investigate Amazon, which it says has “gained unprecedented power over America’s market for books”. The letter, signed by 575 authors including Scott Turow, Nelson DeMille and Nora Roberts and submitted... Continue reading at The Bookseller

[ The Bookseller | 2015-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #investigate amazon #nelson demille #nora roberts


Best Practices: How to Tailor Videos to the Customer Journey

Over the past year, PC maker Lenovo has moved from making long, product-focused videos to short "snackable" videos tailored to where the buyer is in the sales cycle, and it's getting good results. In fact, video now ranks as Lenovo's No. 2 lead generator in terms of conversions to sales, right... Continue reading at Advertising Age

[ Advertising Age | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior manager #digital marketing #target audience


Amazon's PR Troubles Show How Corporate Culture Impacts Brand Perception

Among his other talents, Amazon CEO Jeff Bezos has been an effective public face of his company. No matter what you may have heard about Amazon, it was hard not to smile when Bezos brought his infectious laugh to such venues as The Tonight Show with Jay Leno and The Daily Show with Jon... Continue reading at Advertising Age

[ Advertising Age | 2015-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tonight show #daily show #jon stewart


Twitter Gives Promoted Tweets and Video Ads More Mobile Reach

In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek

[ AdWeek | 2015-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry average #ad sales #senior director #told adweek


Amazon scraps trade-in programme

Amazon is scrapping its Trade-In programme from the end of this month. Currently, books, video games and other items can be traded in on Amazon’s website in return for Amazon gift cards.  But the company has told customers it is now closing the programme for good on the 31st August and will... Continue reading at The Bookseller

[ The Bookseller | 2015-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video games #31st august


'Times' Exposé of Amazon Workplace Draws Gov't Attention

This weekend's damning 'New York Times' article painting Amazon as a "bruising workplace" continues to draw attention, this time from the government. According to the AP, House Democratic leader Nancy Pelosi has assured the public that the company will be complying with various labor standards. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #draw attention


Comcast Is Starting A Video Platform That Will Challenge Facebook And YouTube

The new service, called Watchable, will reportedly bring content from Vox, BuzzFeed, and other publishers to Xfinity boxes.Comcast is currently working on a new digital video platform called "Watchable," with plans to launch later this year with some major partners. According to Business... Continue reading at Fast Company

[ Fast Company | 2015-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video platform #business insider #include advertising


Periscope's live streaming video reaches nearly 2 million users daily

Now that Facebook is getting into streaming (soon for non-celebs too) and even Google/YouTube is taking notice, the folks at Twitter-owned Periscope are publishing some stats to let us know where the bar is for live video apps. In a blog post on Me... Continue reading at Engadget

[ Engadget | 2015-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter-owned periscope #taking notice


Facebook offers up its autoplay video ads to other apps

If you're already annoyed with the autoplay video ads in your Facebook timeline, you might want to brace yourself. The social network is opening up that advertising tech to outside apps, or more specifically, to publishers who leverage Menlo Park's... Continue reading at Engadget

[ Engadget | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook offers


VIDEO: The man who discovered Harry Potter

In 1996, the first book in the Harry Potter series was released and a publishing phenomenon was born. Continue reading at BBC World

[ BBC World | 2015-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing phenomenon


Amazon Fresh on cusp of launching in UK

Amazon could be on the cusp of launching a grocery delivery operation in the UK after leasing a warehouse from Tesco, it has been reported. Retail Week reported  the e-commerce giant has agreed a 10-year lease with Tesco for a warehouse in Surrey, which is currently being revamped by Clegg Food... Continue reading at The Bookseller

[ The Bookseller | 2015-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-commerce giant


Amazon Tightens Its Grip on Digital Comics Distribution

The digital comics market crossed the $100 million sales threshold in 2014, and purchases from Amazon, following its acquisition of Comixology last year, could account for as much as 90% of it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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