Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and smart TV devices in the U.S., which accounts for... Continue reading at 'AdWeek'
[ AdWeek | 2019-10-21 16:54:19 UTC ]
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Magazine publishers get a win in court, but uncertainty over timing remains. The post USPS Exigent Rate Hike Nullified…Sort Of appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-06-10 00:00:00 UTC ]
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With £58 million in sales and 5% of the UK book market in 2014, self-publishing is gaining further acceptance with readers, reports Nielsen. The post Nielsen: Self-Publishing Now More Like Traditional Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-10 00:00:00 UTC ]
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The rise of Instagram and Facebook, which mute video audio by default, is forcing publishers to rethink their video creation strategies. NowThis and Fusion, for example, are creating video that's "volume agnostic", meaning that they can viewers can watch them with the sound on or off and still... Continue reading at Digiday
[ Digiday | 2015-06-09 00:00:00 UTC ]
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There's no question that Amazon is hurting independent bookstores. It's hard to compete with the convenience of quick shipping. If you live in the UK, though, a Chrome extension uses the online retailer's listings to give you a local option during th... Continue reading at Engadget
[ Engadget | 2015-06-06 00:00:00 UTC ]
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Entrepreneur Will Cookson has developed an app which sends people to independent bookshops when they browse on the Amazon website. Cookson, who describes himself as an entrepreneur and creative director, has invented Bookindy, an extension for the Google Chrome browser which, when downloaded,... Continue reading at The Bookseller
[ The Bookseller | 2015-06-06 00:00:00 UTC ]
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Amazon UK has launched a subscription service for children that includes ebooks, educational apps, videos and games. The company has launched the service at the same time as revealing a new Amazon Fire Tablet aimed at children, priced £119 and upwards. The subscription service called Fire for... Continue reading at The Bookseller
[ The Bookseller | 2015-06-05 00:00:00 UTC ]
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There is a consensus in advertising that mobile video is the future, but that future is still hazy. Mobile video can run in apps like Facebook, Snapchat and YouTube or be bought through ad networks that serve the mobile Web. There are six-second, 15-second and 30-second formats, and there are... Continue reading at AdWeek
[ AdWeek | 2015-06-05 00:00:00 UTC ]
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SF grand dame Ursula K Le Guin, writes, 'Every book purchase made from Amazon is a vote for a culture without content and without contentment.' The post Ursula K. Le Guin Urges Amazon Book Buying Boycott appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-05 00:00:00 UTC ]
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Lori Nelson Spielman, an American author, has written books that became global bestsellers — just not in the USA. How should authors measure success? The post How Do Writers Measure Success in Global Publishing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-04 00:00:00 UTC ]
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Nielsen is in the testing stage to develop a festival sales channel to record sales from Hay and Edinburgh Literary Festivals. The information company has been liaising with Hay Festival and Edinburgh Book Festival on the prospect of producing a BookScan “festival sales measurement” after... Continue reading at The Bookseller
[ The Bookseller | 2015-06-04 00:00:00 UTC ]
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Type in a book you’d like to read, and the app will compare the Amazon price with nearby independent book shops – in the hope you’ll go and buy thereIndependent booksellers have launched a new weapon in their two-pronged offensive against online retailers such as Amazon and the supermarket... Continue reading at The Guardian
[ The Guardian | 2015-06-04 00:00:00 UTC ]
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#FiftyShades: 'Fifty Shades of Grey' writer E.L. James recently announced she's releasing a new version of 'Fifty Shades of Grey' that will be told from character Christian's point of view. Some authors choose to focus on different characters for new books, while others opt for all-new... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-06-03 00:00:00 UTC ]
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Fantasy author accuses the online giant of using its market dominance ‘to control what we write and what we read’The grande dame of fantasy Ursula K Le Guin has weighed in forcefully to the debate about Amazon’s role in publishing. In a blogpost on the site Book View Cafe, entitled “Up the... Continue reading at The Guardian
[ The Guardian | 2015-06-03 00:00:00 UTC ]
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AOL is unveiling a data-driven site overhaul today that should give marketers a sense of how it will zero in on mobile video and branded content as it plots its future. The revamp comes less than a month after Verizon's $4.4 billion acquisition of AOL and is based on a load of the publisher's... Continue reading at AdWeek
[ AdWeek | 2015-06-02 00:00:00 UTC ]
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Strike up the band: Amazon and Penguin Random House are in a contract dispute in the UK, prompting another round of hand-wringing and buy-button action. The post In the UK, Penguin Random House v. Amazon is New Normal appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-01 00:00:00 UTC ]
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Booksellers have welcomed the news that Amazon is to start booking sales made to customers in the UK through its UK branch instead of through Luxembourg, though some say they remain "cautious" about the development. The online retailer brought its new arrangements, which means it will be taxed... Continue reading at The Bookseller
[ The Bookseller | 2015-05-27 00:00:00 UTC ]
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Amazon has started booking sales made to customers in the UK through the UK branch, instead of diverting sales through Luxembourg. The company’s new arrangements came into force on 1st May. Previously retail sales have been recorded in Luxembourg, where Amazon has its European headquarters,... Continue reading at The Bookseller
[ The Bookseller | 2015-05-27 00:00:00 UTC ]
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The impact of Amazon on the book business is a longstanding, ongoing debate. But is Amazon good for readers? That’s the topic of this afternoon’s discussion at this year’s International Digital Publishing Forum conference. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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Earlier this month Google announced that video ads running on YouTube have a chance to be seen 91% of the time. That's great, and a lot better than the 46% of video ads that Google runs outside of YouTube that never have a chance to be seen. But advertisers would like to be able to check... Continue reading at Advertising Age
[ Advertising Age | 2015-05-26 00:00:00 UTC ]
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A panel at the IDPF Digital Book Conference this Wednesday asks, is Amazon good for readers? Tell us what you think. The post Is Amazon Good for Readers? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-26 00:00:00 UTC ]
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