Nielsen buyout may be driven by doubts about its next-generation measurement

Elliott Management may think the market is undervaluing Nielsen One, whose chief just left for Meta.  Continue reading at 'Advertising Age'

[ Advertising Age | 2022-03-15 13:42:32 UTC ]
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Other Publishing stories related to: 'Nielsen buyout may be driven by doubts about its next-generation measurement'


NYT gets at least 85 buyout applications by deadline

At least 85 New York Times employees applied for voluntary buyouts by Monday's deadline, falling short of the number the newspaper publisher said was needed to avoid firings, according to a union... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #voluntary buyouts #falling short


New York Times Buyout Requests Don't Meet Paper's Goal

At least 85 New York Times employees applied for voluntary buyouts by yesterday's deadline, falling short of the number the newspaper publisher said was needed to avoid firings, according to a union representative.Grant Glickson, the chairman of the New York Times unit of the Newspaper Guild of... Continue reading at Advertising Age

[ Advertising Age | 2014-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper guild #forced cuts #digital businesses #job cuts #fluctuate based


Reinventing Book Printing: The Next Generation of Custom Textbooks

A number of new developments and new technologies suggest that custom textbook publishing is on the cusp of a boom not seen since the early 1990s. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #custom textbooks #technologies suggest #early 1990s


New Content-Driven Ad Network Partners With Time Inc. and Meredith

With the content marketing and native advertising scene getting increasingly crowded with tech players such as Outbrain, Sharethrough and Nativo, just to name a few, OneSpot thinks it's found an edge on those competitors. The Austin, Texas-based marketing vendor, which has big clients such... Continue reading at AdWeek

[ AdWeek | 2014-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #provide advertisers #larger trend


Livres Hebdo stops measuring online sales

French trade publication Livres Hebdo has scrapped its monthly distance print book sales barometer, which measured online and mail order sales, as an indirect result of Amazon’s refusal to provide any of its data to market research agencies.   This refusal prompted Fnac, the largest cultural... Continue reading at The Bookseller

[ The Bookseller | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online sales


Book People results reveal pre-buyout losses

The Book People has said it will stay vigilant in “assessing the changing marketplace” going forward, after recording a £6.8m loss last year. Annual financial results for the year to December 2013 filed on Companies House have revealed the online and book delivery service’s losses nearly... Continue reading at The Bookseller

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book people #changing marketplace #companies house


Pageviews aren’t perfect, but ad buyers see flaws in attention measures

Premium publishers are pushing for ads to be measured on attention minutes -- or engaged time -- but there are real limitations to its adoption. The post Pageviews aren’t perfect, but ad buyers see flaws in attention measures appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad buyers #premium publishers


Frankfurt Book Fair 2014: Nielsen: E-books Growth Continues in U.S. and U.K.

E-book sales continue to grow in both the U.S. and U.K., but to varying degrees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #varying degrees


PRH Completes Sales Group Buyout

In another step in the integration of Penguin and Random House, the company has completed the buyout process of eligible members within the PRH sales group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


Facebook Serves Up User Data to Measure Ads on Others' Sites, Apps

Google was supposed to uproot digital advertising's foundation. But Facebook may beat the search giant to the punch.Confirming what has become advertising's latest worst-kept secret, Facebook said it will begin applying its user data to ads shown outside the social network through a retooled... Continue reading at Advertising Age

[ Advertising Age | 2014-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad server #actual ads #demand-side platform #buy ads #real-time auctions #company plans


OECD unveils measures to combat multinational tax abuse

The Organisation for Economic Co-operation and Development (OECD) has released new proposals to... Continue reading at The Bookseller

[ The Bookseller | 2014-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #development oecd


Twenty 'Next Generation Poets' of the decade named

The Poetry Book Society has named its 2014 Next Generation Poets, with women dominating the list... Continue reading at The Bookseller

[ The Bookseller | 2014-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #generation poets


Nielsen to Hold New Children's Book Summit

The Nielsen Children’s Book Summit will be held on December 12 at the McGraw-Hill Auditorium in New York City. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen children #book summit #mcgraw-hill auditorium


Quercus makes redundancies following buyout

More than half the Quercus staff have left the company following its buyout by Hodder &... Continue reading at The Bookseller

[ The Bookseller | 2014-09-03 00:00:00 UTC ]
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Special measures for Picador's 'Station Eleven'

Picador is to insert a loose-sheet, single-page comic in all first edition copies of Station... Continue reading at The Bookseller

[ The Bookseller | 2014-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #station eleven


With Five Days Until Independence, Six Measures of Tribune Publishing's Future

It's do or die time for Chicago Tribune and its sibling newspapers.On Aug. 4, Tribune Publishing Co. will be on its own, after parent Tribune Media Co. hives off its print properties. While Tribune Media will remain privately held, the new publishing company will start trading the next day on... Continue reading at Advertising Age

[ Advertising Age | 2014-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #start trading #tribune tower #baltimore sun


Nielsen Book: Total book market declined 4% in 2013

The overall book market including print and digital fell by 4% in 2013, according to Nielsen Book... Continue reading at The Bookseller

[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book


Doubts raised by indie authors over KU terms

Independently published authors have responded with caution to Amazon’s launch of its new... Continue reading at The Bookseller

[ The Bookseller | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie authors


YA Tops Nielsen and Kindle Lists for 2014 (So Far)

Young adult novels reigned over the top halves of the print and Kindle bestseller lists for the first six months of the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
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Mobile Marketing Startup Taps Data Firm to Measure Sales Impact

Mobile marketing startup SessionM, trying to prove its efforts can help spur sales, announced a partnership with Datalogix to measure the success of digital campaigns. SessionM says the partnership is the best way to show marketers that mobile is effective, which many question. Datalogix... Continue reading at AdWeek

[ AdWeek | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app publishers #weather channel #big player #consumer data