Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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Stormzy launches search for 'best writer of a new generation'

Rapper develops his #Merky Books publishing imprint with the New writers’ prize for unpublished authors under 30 Less than a year after taking his first step into publishing with the launch of #Merky Books, the grime artist Stormzy has unveiled the New writers’ prize for authors under 30, to... Continue reading at The Guardian

[ The Guardian | 2019-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unpublished authors #record label #music festival #lena dunham ##merky books


Patterson launches bookseller bursary

Author James Paterson is launching a Young Bookseller Special Achievement Award in association with the Booksellers Association. Continue reading at The Bookseller

[ The Bookseller | 2019-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association


Gourlay announced as BookTrust’s writer in residence

Candy Gourlay will explore how books can be both mirrors and windows to the world in her new role as BookTrust’s writer in residence. Continue reading at The Bookseller

[ The Bookseller | 2019-03-12 00:00:00 UTC ]
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HC Launches International Imprint, HarperVia

HarperVia will focus on acquiring international titles for world English publication and will release its first three books this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-12 00:00:00 UTC ]
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Humble Bundle launches pay-what-you-want Linux book deal

Humble Bundle is a really cool program. If you aren't familiar, the website sells games, apps, and more with a "pay what you want" pricing scheme. Essentially, you can score a bundle of really good digital content without harming your bank account. No, you can't just pay a penny -- usually there... Continue reading at Betanews

[ Betanews | 2019-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #humble bundle #pricing scheme #bank account


Finalists, Achievement Winners Announced for 2019 Triangle Lit Awards

Finalists for the 31st annual Triangle Awards, which honors the best LGBTQ literary works published in 2018, have been announced by the Publishing Triangle, the LGBTQ publishing organization. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-11 00:00:00 UTC ]
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Faber scales up with Vincent's history of measurement

Faber have bought a history of measurement by a "hugely talented young non-fiction writer", James Vincent. Continue reading at The Bookseller

[ The Bookseller | 2019-03-09 00:00:00 UTC ]
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Michelle Obama announces Gayle King, Stephen Colbert and more guests for her book tour

Conan O'Brien, Stephen Colbert, Rachael Ray and Gayle King are among the moderators of the last leg of Michelle Obama's months-long book tour, which is coming to a close this month. The celebrities will join the former first lady as she tours behind her book "Becoming." The memoir quickly became... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book tour #stephen colbert #rachael ray #michelle obama


Get 'The Cyber Risk Handbook -- Creating and Measuring Effective Cybersecurity Capabilities' ($43 value) FREE for a limited time

Cyber risk is a fast-growing enterprise risk, not just an IT risk. Yet seldom is guidance provided as to what this means. This ebook is the first to tackle in detail those enterprise-wide capabilities expected by Board, CEO and Internal Audit, of the diverse executive management functions that... Continue reading at Betanews

[ Betanews | 2019-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #limited time


Viral Trailer Launches ‘When I Pray for You’ into Bestsellerdom

The trailer for a new children’s book by Matthew Paul Turner featuring singer Amy Grant attracted over one million viewers in less than a month, landing the title at #5 on our bestsellers list in its first week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestsellers list


Jerusalem International Book Forum Announces Initial 2019 Programming Plans

Book-to-film trends and streaming entertainment are topics at the Jerusalem International Book Forum in May, as are panels on book sales. The post Jerusalem International Book Forum Announces Initial 2019 Programming Plans appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales


McIlvanney Prize launches new award

The McIlvanney Prize is launching a new award for 2019 for Scottish Crime Debut of the Year.  Continue reading at The Bookseller

[ The Bookseller | 2019-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcilvanney prize


Millwood Hargrave and de Waal reimagine classics for Bellatrix launch

Kiran Millwood Hargrave and Kit de Waal are reinterpreting Dracula and Moby Dick for their first titles to be published on Orion Children’s Books’ new YA feminist series, Bellatrix. Continue reading at The Bookseller

[ The Bookseller | 2019-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millwood hargrave #moby dick #orion children


Homeland Security chief Kirstjen Nielsen defends Trump’s misstatement on border apprehensions

Homeland Security Secretary Kirstjen M. Nielsen sparred with newly-empowered House Democrats on Wednesday over President Trump’s immigration policies, defending his recent misstatement that border apprehensions were at an all-time high. Nielsen called upon Congress to address what she described... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #president trump #immigration policies #all-time high


TrustX, P&G and the ANA move to reduce so-called 'ad-tech tax'

TrustX is eliminating its 12.5 percent supply-side fee from within its platform following a three-month trial with Meredith, NBCUniversal, CBS Interactive and Magna Global, a move it hopes will have broader implications for the digital advertising ecosystem.The trade body, which represents 35... Continue reading at Advertising Age

[ Advertising Age | 2019-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trading desks #ad exchanges #principal analyst


Egmont reveals drop in reading for pleasure and new sustainability measures

A study revealing a drop in children reading for pleasure and a commitment to sustainable magazine publishing were among the initiatives revealed at Egmont’s Annual Insight Presentation. Continue reading at The Bookseller

[ The Bookseller | 2019-03-07 00:00:00 UTC ]
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Los Angeles Times Announces Lineup for 24th Annual Festival of Books

The festival, taking place April 13-14 at USC, will feature hundreds of authors, experts and storytellers, including Karamo Brown, Chelsea Clinton, Valerie Jarrett, Erica Jong, Kiese Laymon and Don Winslow The Los Angeles Times today announced the lineup for the Festival of Books, the nation’s... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chelsea clinton #erica jong #kiese laymon #don winslow


BEX Announces Titles for Editor Buzz Panels

BookExpo has announced the titles that will be featured on the three 2019 Editors’ Buzz Panels, which highlight forthcoming books expected to appeal to readers in the fall and winter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buzz panels


Amazon launches scheme to boost gender diversity

Amazon will launch a programme to boost gender diversity and inclusion across its UK business with plans to ramp up the recruitment and retention of women employees.  Continue reading at The Bookseller

[ The Bookseller | 2019-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk business


Instagram has a new ad format for branded content

Instagram is developing a new way for brands to sponsor posts created by celebrities and publishers. "Branded content ads," as Instagram calls the new offering, are part of the service's broader strategy to connect advertisers and creators in more formal partnerships.The Facebook-owned platform... Continue reading at Advertising Age

[ Advertising Age | 2019-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #branded content #broader strategy #niche followings