Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Time to Read launches 'Book Bingo' in north west libraries

People in the north west are being encouraged to use their libraries with a “Book Bingo” contest worth up to £200. Continue reading at The Bookseller

[ The Bookseller | 2019-04-16 00:00:00 UTC ]
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Netflix to launch magazine to hype its content for awards season, report says

For your consideration: a Netflix magazine. Netflix is casting a wider net with an awards-style magazine meant to tout its productions, according to Bloomberg. The online streaming giant will reportedly launch the publication, with the working title Wide, just in time for Emmy Awards campaigning.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #awards season


Former OUP publisher launches inclusive fiction development company

Jasmine Richards, formerly a publisher at Oxford University Press (OUP), has launched a fiction development company to create inclusive stories for children. Continue reading at The Bookseller

[ The Bookseller | 2019-04-11 00:00:00 UTC ]
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London Symphony Orchestra announces Elmer performance

The London Symphony Orchestra (LSO) is creating a musical performance based on the Elmer book, Elmer’s Walk, to celebrate the patchwork elephant’s 30th anniversary. Continue reading at The Bookseller

[ The Bookseller | 2019-04-11 00:00:00 UTC ]
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Lingwood's imprint to launch with Jess Phillips and ISIS brides books

Octopus has announced Jake Lingwood’s new imprint, named Monoray, will launch with a manifesto for change by MP Jess Phillips and a military memoir about rescuing ISIS brides. Continue reading at The Bookseller

[ The Bookseller | 2019-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jess phillips #military memoir


Oscar’s Book Prize Announces Its 2019 Shortlist for Kids Under 5

Named for an avid young reader who died very early, Oscar's Book Prize recognizes titles for pre-schoolers with an eye to family reading. The post Oscar’s Book Prize Announces Its 2019 Shortlist for Kids Under 5 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-11 00:00:00 UTC ]
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Ad-Free, Print-Only and Profitable, Kazoo Is Pushing Girls to Think Bigger

As is very often the case with great ideas, it was first inspired among the bookshelves. Browsing Barnes & Noble one day in the Spring of 2016, Erin Bried—an industry vet whose lengthy Condé Nast career had come to a layoff-induced end just months earlier—was disappointed by the retailer's... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #underprivileged neighborhoods #cash cow


Penguin Ventures launches Peter Rabbit Afternoon Tea

Penguin Ventures has collaborated with Le Méridien Piccadilly Hotel to launch an official Peter Rabbit Afternoon Tea. Continue reading at The Bookseller

[ The Bookseller | 2019-04-09 00:00:00 UTC ]
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Trump pushed out Nielsen to get ‘tougher’ on border, but how much further can he go?

After more than two years of trumpeting draconian policies that by his own measure have failed to deter U.S. immigration, President Trump now says he wants to take an even “tougher” tack on border security policy. Trump pushed out his second Homeland Security secretary, Kirstjen Nielsen, on... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-08 00:00:00 UTC ]
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Independent Publishers Launch Indie Playlist Program

A consortium of independent publishers led by Seven Stories Press has launched Indie Playlist, a program that provides discounts and cash rewards for independent booksellers who order from a rotating list of titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-04 00:00:00 UTC ]
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Study: Facebook ad targeting may discriminate—even when advertisers don’t want it to

Despite researchers’ efforts to target every race equally, they found that Facebook’s platform targeted by race anyway A new research paper published on Wednesday shows that Facebook’s ad targeting can discriminate by race and gender, even when advertisers request that their ads should be shown... Continue reading at Fast Company

[ Fast Company | 2019-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #broad audience


Hachette announces next phase of Fortnite titles

Hachette has announced the next phase of its publishing series for video game sensation "Fortnite". Continue reading at The Bookseller

[ The Bookseller | 2019-04-04 00:00:00 UTC ]
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Bologna Children’s Book Fair Announces Moscow Book Fair Partnership

Bologna Children's Book Fair organizer BolognaFiere announces a new relationship with Moscow International Book Fair and an homage to author Gianni Rodari. The post Bologna Children’s Book Fair Announces Moscow Book Fair Partnership appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bologna children


Booksellers Announce First Annual Bookstore Romance Day

As independent bookstores continue to deepen their ties with romance readers, a group of enthusiast booksellers has announced the first Bookstore Romance Day to be held on August 17, 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-02 00:00:00 UTC ]
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Booksellers Announce First Annual Romance Bookstore Day

As independent bookstores continue to deepen their ties with romance readers, a group of enthusiast booksellers has announced the first Bookstore Romance Day to be held on August 17, 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers announce #romance readers #enthusiast booksellers


Green dream for Leventhal as new Jewish-interest kids’ imprint launches

British indie publisher Greenhill Books is to make its first foray into children’s with Green Bean Books, a new imprint of Jewish-interest titles. Continue reading at The Bookseller

[ The Bookseller | 2019-04-02 00:00:00 UTC ]
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Trigger to launch children’s mental health and wellbeing imprint

Trigger Publishing will launch trade-focused children’s mental health and wellbeing imprint Upside Down Books later this year, with Alli Brydon, formerly of the Bright Agency, joining as commissioning editor.  Continue reading at The Bookseller

[ The Bookseller | 2019-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch children #mental health #wellbeing imprint #bright agency


The Bright Agency launches literary list

Children’s literary agency The Bright Agency is launching a literary list, led by director Arabella Stein. Continue reading at The Bookseller

[ The Bookseller | 2019-03-29 00:00:00 UTC ]
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‘We can’t afford it’; Daunt hits back at real living wage campaign as petition approaches 8,000

Waterstones m.d. James Daunt has warned the business cannot afford to pay the real living wage to its most junior staff and increase the pay of its most experienced booksellers, as nearly 8,000 people backed the campaign calling for the rise.  Continue reading at The Bookseller

[ The Bookseller | 2019-03-29 00:00:00 UTC ]
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2019 Pannell Award Winners Announced

The Women’s National Book Association has announced the winners of its 2019 Pannell Awards, which are presented annually to two bookstores that enhance their communities by fostering a love of reading. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-28 00:00:00 UTC ]
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