Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Tesco has confirmed its widely anticipated tablet launch, bringing out "Hudl", a 7-inch... Continue reading at The Bookseller
[ The Bookseller | 2013-09-23 00:00:00 UTC ]
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The Bodley Head and the Financial Times have launched their annual essay prize. The award will... Continue reading at The Bookseller
[ The Bookseller | 2013-09-19 00:00:00 UTC ]
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So what about that National Book Awards fiction longlist? It's a good one, and the last of the four longlists to be released by the National Book Foundation this week.So what about that National Book Awards fiction longlist? It’s a good one, and the last of the four longlists to be released by... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-09-19 00:00:00 UTC ]
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A pair of best-selling works by staff writers for The New Yorker, Lawrence Wright's "Going Clear" and George Packer's "The Unwinding," were among 10 books chosen for the nonfiction long-list of the National Book Awards.Besides Mr. Wright's investigation of Scientology and Packer's bleak account... Continue reading at Crains New York
[ Crains New York | 2013-09-19 00:00:00 UTC ]
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Last November, then-Time Inc. CEO Laura Lang announced that the company was gearing up to launch a digital video unit complete with new studios and programming, plus a new leader in former Meredith video exec J.R. McCabe, Time Inc.’s first svp, video. It wasn’t exactly a revolutionary move—other... Continue reading at AdWeek
[ AdWeek | 2013-09-16 00:00:00 UTC ]
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The Man Booker Prize has admitted that changes are being made to its rules. However the award has... Continue reading at The Bookseller
[ The Bookseller | 2013-09-16 00:00:00 UTC ]
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The City of London Police have launched an intellectual property crime unit backed by £2.5m... Continue reading at The Bookseller
[ The Bookseller | 2013-09-13 00:00:00 UTC ]
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Hanley Wood unveiled details for two new events, The International Surface Event East and TileExpo, in an effort designed to enhance the relationship between the flooring and surfaces i Continue reading at Folio Magazine
[ Folio Magazine | 2013-09-12 00:00:00 UTC ]
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Kobo is to launch in the Philippines through a partnership with the country’s National Book... Continue reading at The Bookseller
[ The Bookseller | 2013-09-11 00:00:00 UTC ]
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Google's got an ad exchange. So does Facebook. Twitter is said to be working on one too. But in the meantime, the company has just purchased MoPub, a burgeoning mobile ad exchange business. Terms of the deal were not disclosed. MoPub has built an ad exchange through which mobile publishers... Continue reading at AdWeek
[ AdWeek | 2013-09-10 00:00:00 UTC ]
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Model Lily Cole, journalist Jon Snow and "Britain's Got Talent" judge Amanda Holden... Continue reading at The Bookseller
[ The Bookseller | 2013-09-09 00:00:00 UTC ]
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Premium content that attracts a highly-targeted audience can maintain its value in spite of raw volume. That’s why instituting a paywall—and likely decreasing your online readership, but increasing revenues from readers—doesn’t have to affect your display advertising sales. Continue reading at Folio Magazine
[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
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San Diego-based b-to-b publisher Wells Media, true to plan, has followed the February launch of its CarrierMangement.com site with a Continue reading at Folio Magazine
[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
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The Goncourt Academy announced the longlist for the Prix Goncourt, considered to the be the most prestigious literary prize in France. The winner be announced on November 4. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-09-06 00:00:00 UTC ]
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Looks like Amazon is making good use of its Goodreads acquisition. When it debuted the latest Kindle e–reader Tuesday, among the features and specs touted––faster processor, higher–contrast screen, next–gen light––was Goodreads integration, giving readers a built–in community of 20 million to... Continue reading at Fast Company
[ Fast Company | 2013-09-04 00:00:00 UTC ]
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Sir Alex Ferguson will do a nationwide promotional tour for his forthcoming memoir. The book,... Continue reading at The Bookseller
[ The Bookseller | 2013-09-04 00:00:00 UTC ]
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According to ad-blocking data provider PageFair, more users are now making use of browser plugins such as Adblock Plus to remove ads from the sites they visit. A recent report it published claimed the trend “is threatening the business mode ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-09-04 00:00:00 UTC ]
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In case you needed official confirmation, Amazon's new Kindle Paperwhite is indeed real and on the way. While we still don't have much in the way of specifics, according to the public listing, we do know that the refreshed Paperwhite should arrive with a 25-percent faster processor, improved... Continue reading at Engadget
[ Engadget | 2013-09-03 00:00:00 UTC ]
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When Amazon launched AutoRip, we looked at our bookshelves and wished that us readers would get something similar. Fortunately, the company had the same idea, and is now announcing Kindle Matchbook. In short, if you've bought one of 10,000 selected titles from Amazon, you'll be entitled to snag... Continue reading at Engadget
[ Engadget | 2013-09-03 00:00:00 UTC ]
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Random House has launched "The Happy Foodie" website, together with a newsletter and... Continue reading at The Bookseller
[ The Bookseller | 2013-09-02 00:00:00 UTC ]
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