Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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Unbound launches reading club

Unbound has started a reading club offering benefits such as free ebooks, special events and free shipping. Continue reading at The Bookseller

[ The Bookseller | 2018-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free ebooks #special events #free shipping


Amazon US launches subscription service for children's books

Amazon US has launched its first subscription service for physical books - a service called Prime Book Box specialised in children's books. Continue reading at The Bookseller

[ The Bookseller | 2018-05-03 00:00:00 UTC ]
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Amazon Launches Kids' Subscription Service

Amazon has introduced Prime Book Box, a subscription service that will deliver children’s books every one, two, or three months to customers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service


Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO

Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ceo appeared #policy change #make sense


How Amazon is priming its ad business for the next year

Amazon's brutal efficiency, obsession with automation and ruthless pricing tactics have helped it disrupt or conquer market after market, starting with books in 1997. Now it's bringing those tactics to bear on the company's latest target: the ad business.To shoulder its way into an industry... Continue reading at Advertising Age

[ Advertising Age | 2018-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad-tech companies #media companies


Pan Mac and Bloomsbury triumph at D&AD awards

A number of trade publishers have enjoyed success at the annual D&AD Awards, and will hope to win one of the body’s coveted Pencils at a prize ceremony this evening.  Continue reading at The Bookseller

[ The Bookseller | 2018-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan mac #trade publishers


George R.R. Martin announces a 'Game of Thrones' prequel — actually, two

There is good news and band news for "Game of Thrones" fans. The good news: George R.R. Martin is returning to the world of Westeros with a new book scheduled to be published later this year. "Fire & Blood" is a prequel to the "A Song of Ice and Fire" book series that forms the basis for the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book series


Sarah Odedina launches writers’ workshop

Publisher Sarah Odedina is launching a new workshop for aspiring children’s authors and will give away 10% of the tickets to black, Asian and minority ethnic writers. Continue reading at The Bookseller

[ The Bookseller | 2018-04-24 00:00:00 UTC ]
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Lovegrove launches magazine for Caribbean writing

Sharmaine Lovegrove has launched an online magazine dedicated to Caribbean literature. Continue reading at The Bookseller

[ The Bookseller | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sharmaine lovegrove


The Guardian view on ad tech: a tangled web | Editorial

Martin Lewis is suing Facebook. The question is whether companies can be held responsible for the behaviour of their softwareMartin Lewis, the consumer advice and money-saving expert, is suing Facebook in a case that threatens the dominant business model of publishing on the internet. It raises... Continue reading at The Guardian

[ The Guardian | 2018-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facial recognition


More Facebook videos will get pre-roll ads soon

Facebook plans to try out pre-roll ads -- that is, commercials that play before videos -- in more parts of its service. This comes after it's spent months testing the format in limited places, like the Watch section. In a blog post published today, t... Continue reading at Engadget

[ Engadget | 2018-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook videos #pre-roll ads #facebook plans


Industry Notes: US Publishers Association Announces Book Expo Panels; UK’s Sunday Times Prize Opens for Entries

Three Big Five CEOs are scheduled for a session from BookExpo and the Association of American Publishers. And the UK's award for writers aged 18 to 35 opens for submission. The post Industry Notes: US Publishers Association Announces Book Expo Panels; UK’s Sunday Times Prize Opens for Entries... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entries appeared #american publishers


German supreme court rejects ad-block challenge

Publishing giant Axel Springer has lost a long-running case seeking to limit the use of Adblock Plus. Continue reading at BBC World

[ BBC World | 2018-04-20 00:00:00 UTC ]
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PW's StarWatch Announced for 2018

'Publishers Weekly' and Frankfurter Buchmesse have opened nominations for their fourth annual PW Star Watch program, which celebrates and recognizes up-and-coming members of the U.S. and Canadian publishing communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #frankfurter buchmesse #opened nominations


Taking the Measure of Sexual Misconduct Charges in Publishing

Book sales of Dashner, Asher, and Alexie have taken some hits since they were accused of sexual and emotional harassment and abuse earlier this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales


BookExpo Announces CEO Panel and Copyright Roundtable

BookExpo announced two panels that will be held at its forthcoming trade show featuring a number of industry CEOs and leaders, including the top executives at Penguin Random House, Simon & Schuster and Macmillan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top executives #simon schuster


Feminist Book Fortnight launches this summer

Over 25 radical and independent bookshops are taking part in a two-week long celebration of feminist books in a bid to add to the debate about diversity in publishing and showcase books by women writers. Continue reading at The Bookseller

[ The Bookseller | 2018-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #taking part #feminist books #showcase books #women writers


Feast and Waterstones launch literary supper clubs

Luxury catering company Feast and Waterstones Tottenham Court Road (TCR) have teamed up to present a four-part seasonal series of literary-inspired supper clubs. Continue reading at The Bookseller

[ The Bookseller | 2018-04-14 00:00:00 UTC ]
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Man Booker International Prize Announces 2018 Shortlist

The 2018 Man Booker International shortlist spans four European languages: French, Spanish, Hungarian, Polish, and includes Han Kang and Deborah Smith, who won in 2016. The post Man Booker International Prize Announces 2018 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european languages #deborah smith


Legal action launched on Northamptonshire library closures

The 21 Northamptonshire libraries at risk of closure have started legal action against the council. Continue reading at The Bookseller

[ The Bookseller | 2018-04-13 00:00:00 UTC ]
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