Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Chance the Rapper is also a... Continue reading at Advertising Age
[ Advertising Age | 2018-07-20 00:00:00 UTC ]
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The ebook publishing platform PublishDrive founded three years ago in Hungary has a retail agreement with China's online retailer Dangdang. The post PublishDrive Announces Partnership with Chinese Retailer Dangdang appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-07-19 00:00:00 UTC ]
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The coming together of the United States' two PEN chapters has given the organization a chance to refocus its Bingham Prize for debut short stories, and it will be awarded in February. The post PEN America Announces Refocused Short Story Debut Award, the Bingham Prize appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-07-19 00:00:00 UTC ]
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Electric Literature has launched a new biweekly series, in partnership with FSG's MCD imprint and as part of its "Read More Women" campaign, that it bills as a feminist corrective to the 'New York Times' column "By the Book." Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-19 00:00:00 UTC ]
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Today, Netflix announced the first TV shows and movies based on comic book writer Mark Millar's properties. Netflix will add two television series and three movies to its original programming. Continue reading at Engadget
[ Engadget | 2018-07-17 00:00:00 UTC ]
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Michael Morpurgo has joined Jonathan Bryan at the launch of "powerful" memoir, Eye Can Write. Continue reading at The Bookseller
[ The Bookseller | 2018-07-14 00:00:00 UTC ]
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Literary agent Alice Williams has left David Higham Associates after 10 years to launch her own agency. Continue reading at The Bookseller
[ The Bookseller | 2018-07-13 00:00:00 UTC ]
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Princeton University Press has launched an audio arm, with one of the launch titles an anthology of socialist fairy tales edited by Michael Rosen. Continue reading at The Bookseller
[ The Bookseller | 2018-07-11 00:00:00 UTC ]
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The new audiobooks line from Princeton University Press will publish six frontlist titles in its inaugural season, and will be made available globally across a variety of platforms and libraries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-10 00:00:00 UTC ]
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Barnes & Noble has launched a nationwide program, "Kids' Book Hangout," intended to give young readers ages 6-12 a space to talk about books in its stores while playing games and activities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-09 00:00:00 UTC ]
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Penguin Random House divison William Heinemann is launching a new imprint in partnership with musician Stormzy called #Merky Books. Continue reading at The Bookseller
[ The Bookseller | 2018-07-07 00:00:00 UTC ]
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This season’s list includes many titles from big-name figures that address how spiritual thinking can help to bridge divides, be they personal, social, spiritual, or political. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-06 00:00:00 UTC ]
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Online children’s book community Toppsta will from now on allow users to compare the cost of titles from different shops after adding a price comparison tool to its website. Continue reading at The Bookseller
[ The Bookseller | 2018-07-05 00:00:00 UTC ]
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A festival celebrating contemporary writing from the Americas is to launch in the UK for the first time this year. Continue reading at The Bookseller
[ The Bookseller | 2018-07-05 00:00:00 UTC ]
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The Times Literary Supplement has launched a digital archive with publishing company Exact Editions to showcase more than 300 of the literary journal's issues stretching back to 2012. Continue reading at The Bookseller
[ The Bookseller | 2018-07-04 00:00:00 UTC ]
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After a change Facebook made June 28, you can now see how much publishers advertise on the platform. The post Here’s how many Facebook ads some publishers are running on their main pages appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-02 00:00:00 UTC ]
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UPDATE: After this article was published, Facebook reversed its decision that the Walmart ad was political and required a "paid for by" disclosure. "The aim of this policy and authorization process is increased authenticity for political ads on Facebook," a spokeswoman said in an email. "It... Continue reading at Advertising Age
[ Advertising Age | 2018-06-30 00:00:00 UTC ]
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Independent bookshops can win £500 and a visit from Jonny Duddle via a new window display competition, organised by Templar Publishing. Continue reading at The Bookseller
[ The Bookseller | 2018-06-29 00:00:00 UTC ]
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DC Universe, an online subscription service that will offer access to live action films, animation, digital comics, and merchandise, will go live in the fall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
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Stripes Publishing, an imprint of the Little Tiger Group, is launching a range of illustrated fiction for emerging readers. Continue reading at The Bookseller
[ The Bookseller | 2018-06-29 00:00:00 UTC ]
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