Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

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Templar launches indie bookshop window competition

Independent bookshops can win £500 and a visit from Jonny Duddle via a new window display competition, organised by Templar Publishing. Continue reading at The Bookseller

[ The Bookseller | 2018-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #jonny duddle #templar publishing


DC Comics to Launch Digital Subscription Service

DC Universe, an online subscription service that will offer access to live action films, animation, digital comics, and merchandise, will go live in the fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dc comics #dc universe #offer access #digital comics


Facebook tweaks political ads policy, but not enough to satisfy irate publishers

Facebook is standing by its policy to include news publishers’ promoted stories in a political ad archive, disappointing publishers. The post Facebook tweaks political ads policy, but not enough to satisfy irate publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-28 00:00:00 UTC ]
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Amazon launches Arabic books on Kindle

Amazon has launched a selection of more than 12,000 Arabic language books on its Kindle store. Continue reading at The Bookseller

[ The Bookseller | 2018-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle store


Would Jesus break bread with Sarah Huckabee Sanders and Kirstjen Nielsen, or would he accost them?

To the editor: Given today’s incivility, Christians may ask themselves, “What would Jesus do?” if confronted with appointees in the Trump administration. Certainly Jesus wouldn’t ask White House Press Secretary Sarah Huckabee Sanders to leave a restaurant because of President Trump’s policies and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kirstjen nielsen #trump administration #president trump


Tuesday Wake-Up Call: AT&T's ad-tech ambitions. Plus, CBD brands explode

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: AT&T quickly followed up its... Continue reading at Advertising Age

[ Advertising Age | 2018-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european union #brands aren


S&S Launches New Book Club Initiative

"Book Club Favorites," a new direct-to-consumer program, is intended to promote titles from imprints across the company deemed of particular interest to book clubs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ss launches #promote titles #book clubs


MIT Press Launches Knowledge Futures Group

MIT Press has created the Knowledge Futures Group, a joint initiative between the press and the MIT Media Lab. The group is intended to spearhead collaborative technology projects that will allow for easier and more widespread publishing and dissemination of digital scholarly and academic works. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mit press #joint initiative #academic works


US children’s authors campaign against ‘kids in cages’

A group of US authors has raised more than $102,000 (£77,500) to help children in detention camps. Continue reading at The Bookseller

[ The Bookseller | 2018-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors campaign


BookExpo and BookCon Announce Preliminary 2018 Attendance Figures

Preliminary numbers released by organizers of this year's BookExpo and BookCon show a 'reimagined' focus on booksellers that may actually have drawn fewer booksellers and retailers than last year. The post BookExpo and BookCon Announce Preliminary 2018 Attendance Figures appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post bookexpo


Cheiffetz Joins Atria, Launches New Imprint

Julia Cheiffetz has joined Simon & Schuster's Atria Publishing Group as v-p and publisher of a yet-to-be-named imprint, effective immediately. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #julia cheiffetz #effective immediately


Facebook Won’t Exclude News Publishers From Its Political Ads Policy

Facebook head of global news partnerships Campbell Brown explained in a blog post why news publishers will not be exempted from the social network's recent introduced policy on political ads. Facebook announced last month that all election-related and issue ads in the U.S. on both Facebook and... Continue reading at AdWeek

[ AdWeek | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook won #facebook head #facebook announced #news publishers #political ads


DC Comics Launches New DC Black Label Imprint, Plus a Conversation with Sean Murphy

All-star writers Frank Miller, Scott Snyder, Brian Azzarello, Kelly Sue DeConnick, Greg Rucka, and John Ridley join DC Black Label with their ultimate takes on modern superhero storytelling, bringing edgy and provocative standalone stories to the legends of Batman, Superman, and Wonder Woman.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sean murphy #scott snyder #greg rucka


Hermes Gowar and Aujla marketing campaigns win plaudits

Campaigns for Imogen Hermes Gowar's The Mermaid and Mrs Hancock (Vintage) and Rupy Aujla's The Doctor's Kitchen (HarperCollins) have been ranked among the best marketing campaigns of spring 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hermes gowar


Facebook, New York Times Execs Get Into Heated Debate Over Ad Policy

Campbell Brown, head of global news partnerships at Facebook, said publishers have "welcomed" the company's approach to including them in their political ads policy. Mark Thompson, CEO of The New York Times, called bullshit. Brown and Thompson were discussing the findings in the 2018 Reuters... Continue reading at AdWeek

[ AdWeek | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #campbell brown #mark thompson #heated debate #ad policy


Facebook won't exempt publishers from new political ad policy

If publishers think Facebook would give them an exemption from its new political ad disclosure policy, they have another thing coming. The social network's Campbell Brown has rejected calls for publisher exemptions to the "paid for" label in a blog... Continue reading at Engadget

[ Engadget | 2018-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook won #campbell brown


Russia’s Clever Media Group Now Talking of September for North American Launch

Russian children's publisher Clever Media Group is looking to publish English-language titles in US and Canadian markets this autumn, accelerating its international expansion plans. The post Russia’s Clever Media Group Now Talking of September for North American Launch appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post russia #russian children #canadian markets


Akashic Books to Launch Grief Imprint

Ann Hood, author of the critically acclaimed 2008 memoir 'Comfort: A Journey Through Grief,' will head Gracie Bell, a new imprint focused on books about grief and loss, which launches this fall. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #akashic books #ann hood #imprint focused


Writers Champion Godine’s Re-Launch of Andre Dubus

In the nearly half-century that the Boston-based David R. Godine has been publishing books, no book has ever been relaunched—until now. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing books


Announcing Nord Compo's 'The Future of Publishing' Podcast Series

Publishing industry leaders, starting with John Ingram, sound off on the future of the book business in this new podcast series. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #podcast series #book business