The 17th edition of The New Yorker Festival begins Friday, including for the second year some panel discussions and events sponsored by brands.Raymond James, the financial services company, will sponsor two panels on Sunday: "Food Pilgrammages," which will focus on "destination dining," and "Built Attractions," which will discuss travel.This time, The New Yorker is tapping talent from other Conde Nast brands to sit on the panels. Editors from Bon Apptit and Conde Nast Traveler will take part in the food panel, and editors from Architectural Digest and Golf Digest will discuss travel. The reason? Because the sponsored panels are part of an "integrative" and "multiplatform" advertising buy from Raymond James, which includes paid media in all five of the titles, according New Yorker publisher Lisa Hughes. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-10-06 00:00:00 UTC ]
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American Media Inc. is selling the National Enquirer to Hudson News Deputy Chairman James Cohen, according to The Washington Post, letting the embattled publisher jettison the tabloid after being accused of trying to blackmail the world’s richest man. Cohen will pay $100 million for the... Continue reading at Advertising Age
[ Advertising Age | 2019-04-19 00:00:00 UTC ]
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Cornerstone has unveiled E L James’ The Mister with a colourful publicity campaign including a “Superfan Sleepover” and a pop-up branded piano in Sloane Square with a female pianist. Continue reading at The Bookseller
[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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Devised as a highly participatory hub of more than 2,500 events, the Sharjah Children's Reading Festival opens in the coming UNESCO World Book Capital. The post Sharjah Children’s Reading Festival: ‘Making Reading a Lifelong Habit’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-17 00:00:00 UTC ]
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Kelsey Wroten’s new graphic novel 'Cannonball' is by turns a satirical social portrait of a queer, binge-drinking, abrasively ambitious young writer and a hilarious meditation on artistic purity and self-delusion. This is a 10-page excerpt from the graphic novel, which will be published by... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-17 00:00:00 UTC ]
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Novelist Jon McGregor will help to judge the £40,000 David Cohen Prize for Literature as part of the newly unveiled panel. Continue reading at The Bookseller
[ The Bookseller | 2019-04-16 00:00:00 UTC ]
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North London-based children’s bookshop Pickled Pepper Books is looking to franchise its brand, with owner Urmi Merchant saying he made the decision after a Waterstones branch opened in the area. Continue reading at The Bookseller
[ The Bookseller | 2019-04-16 00:00:00 UTC ]
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At the annual meeting of the International Authors Forum in New York on April 15, the EU Copyright Directive and its consequences for publishers worldwide dominated the proceedings. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-16 00:00:00 UTC ]
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Betty and Winston are grizzled veterans. On this, their third visit to the Los Angeles Times Festival of Books, the twin 11-year-olds are ready for action. Not only are they festival experts; they’re also my kids. Like many parents on the USC campus, I trail them around the festival, from panel... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-15 00:00:00 UTC ]
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After Donald Trump was elected president, Ben H. Winters put aside the novel he was writing in favor of a new project. The result was “Golden State,” set in a society where every interaction is recorded and lying is severely punished. Trump’s election was also the catalyst for some key essays in... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-15 00:00:00 UTC ]
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Gen Z can create personal brands faster and more effectively than any generation that’s come before them. If you represent a brand or agency, that should give you pause for thought. Gen Z will make up 40 percent of all consumers by 2020. As this generation of digital natives has been building... Continue reading at Advertising Age
[ Advertising Age | 2019-04-15 00:00:00 UTC ]
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Although the Los Angeles Times Festival of Books panel was called Drop the Beat, it started with a moment of silence. Amid the celebration of literature of 1990s-era rap music, former KDAY-Los Angeles radio show host Greg Mack — who was the first DJ to play the genre on air in 1983 — made a point... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-14 00:00:00 UTC ]
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When Sandra Cisneros stepped onto the main stage at the L.A. Times Festival of Books on Saturday afternoon, she greeted the audience in Spanish first, with a microphone in one hand and a violet hand fan in the other. “Gracias a todos! Bienvenidos!” For the monolingual, she translated it to:... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-14 00:00:00 UTC ]
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Susan Orlean cracked open her book and bent toward the microphone. “Covers burst like popcorn,” she said, reading from her book about the mysterious 1986 fire at downtown L.A.’s Central Library. “Pages flared and blackened and then sprang away from their bindings, a ream of sooty scraps soaring... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-14 00:00:00 UTC ]
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Writer and director Sally Wainwright will make a rare appearance at the Wimpole History Festival in June with Bart Van Es, Michael Morpugo, Melvyn Bragg and Lucy Worsley also on the bill. Continue reading at The Bookseller
[ The Bookseller | 2019-04-13 00:00:00 UTC ]
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The L.A. Times Festival of Books and the Coachella music festival aren’t the only things happening this weekend. Our picks include the return of the Los Angeles Dance Festival, Nia Vardalos in the play “Tiny Beautiful Things” and Esa-Pekka Salonen leading the Los Angeles Philharmonic in... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-13 00:00:00 UTC ]
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The newly renamed Sunday Times/University of Warwick Young Writer of the Year Award opens today (April 12) for submissions as it announces its new sponsorship regime. The post The UK’s Young Writer Prize Opens for Submissions and Remixes Its Sponsors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-12 00:00:00 UTC ]
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The Sunday Times Young Writer of the Year Award has announced changes to its sponsorship with the University of Warwick its title partner and Caroline Michel, c.e.o. of literary agency Peters Fraser + Dunlop, becoming its first patron. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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BuzzFeed is one of few digital publishers to gain significant traction in brand licensing. The post The Rundown: Brand licensing shows promise for few publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-11 00:00:00 UTC ]
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Award-winning poet John Burnside will chair this year’s T S Eliot Prize judging panel. Continue reading at The Bookseller
[ The Bookseller | 2019-04-10 00:00:00 UTC ]
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Alex Moyet, formerly senior marketing manager at Activision, has joined Penguin Random House (PRH) Children’s as brand director. Continue reading at The Bookseller
[ The Bookseller | 2019-04-10 00:00:00 UTC ]
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