The 17th edition of The New Yorker Festival begins Friday, including for the second year some panel discussions and events sponsored by brands.Raymond James, the financial services company, will sponsor two panels on Sunday: "Food Pilgrammages," which will focus on "destination dining," and "Built Attractions," which will discuss travel.This time, The New Yorker is tapping talent from other Conde Nast brands to sit on the panels. Editors from Bon Apptit and Conde Nast Traveler will take part in the food panel, and editors from Architectural Digest and Golf Digest will discuss travel. The reason? Because the sponsored panels are part of an "integrative" and "multiplatform" advertising buy from Raymond James, which includes paid media in all five of the titles, according New Yorker publisher Lisa Hughes. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-10-06 00:00:00 UTC ]
News tagged with:
#bon apptit
#architectural digest
#golf digest
Every year, the Los Angeles Times Festival of Books brings some of the world's most acclaimed authors, artists and performers together for one unforgettable weekend. It's a chance for book-loving Angelenos to see, in the flesh, the writers who have educated and entertained them. This year's... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#times festival
#books brings
#acclaimed authors
The MoCCA Arts Festival, an annual show of Indie and self-published comics and graphic novels organized by the Society of Illustrators, attracted another impressive crowd to the Metropolitan West event space on West 46th Street where the event was held this past weekend April 6-7. 'Publishers... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#photo mania
#self-published comics
#weekend show
Kit de Waal introduces the newly launched Primadonna Festival, a celebration of brilliant writing by brilliant women and diverse voices. Continue reading at The Bookseller
[ The Bookseller | 2019-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#primadonna festival
#diverse voices
A few years ago, I ran a content campaign for an electronics company in partnership with a popular tech publisher. The content was all about how to choose the right tech for your needs, and it absolutely crushed it. The publisher had to do little more than share it once on Facebook, and the... Continue reading at Advertising Age
[ Advertising Age | 2019-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital products
#flat fee
Vogue may still be best known for its print edition, whose September fashion issue, though thinner each year, remains a relative bible against its competitors. But some may be surprised to learn that 13.3 million U.S. adults visited Vogue.com in February, according to comScore data, an increase... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital editor
#online editor
#all-time record
We’re living in the age of content; it touches most every facet of our lives. It’s the conversation you had with Alexa this morning, the Apple News story you skimmed on your way to work, the mid-meeting Twitter notification, the professionally shot five-second Instagram boomerang of you and your... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#independent sources
Thriller writer James Patterson will be joined by Scotland's First Minister Nicola Sturgeon, authors Ian Rankin, Jo Nesbo and "Line of Duty" writer Jed Mercurio at the Theakston Old Peculier Crime Writing Festival in July. Continue reading at The Bookseller
[ The Bookseller | 2019-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#jo nesbo
The ZEE Jaipur Literature Festival (JLF) is coming to Belfast this June, in the event’s latest edition to hit cities outside of India. Continue reading at The Bookseller
[ The Bookseller | 2019-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest edition
Bloomsbury Business has landed a guide by UK marketing specialist Kubi Springer on how to build a powerful female brand. Continue reading at The Bookseller
[ The Bookseller | 2019-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bloomsbury business
Acclaimed superhero writer Brian Michael Bendis takes over the writing of Superman in this excerpt from 'Action Comics Vol. 1: Invisible Mafia,' a lively new adventure by the Man of Steel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-03 00:00:00 UTC ]
More news stories like this |
New literary event the Primadonna festival will give "prominence to work by women”, with support from author Kit de Waal and Curtis Brown agent Cathryn Summerhayes. Continue reading at The Bookseller
[ The Bookseller | 2019-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#primadonna festival
Media agency metrics and cut-rate pricing are putting major pressure on the margins of publishers' branded content operations. The post ‘If we have to, we let them walk away’: Branded content margin pressure squeezes publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-01 00:00:00 UTC ]
More news stories like this |
Sandi Toksvig and Helen Lederer lead the drive to tackle gender inequality in the artsFrom this month’s Women of the World gathering on London’s South Bank to many smaller bespoke festivals and competitions, the demand for public events and festivals centred on the female experience is growing... Continue reading at The Guardian
[ The Guardian | 2019-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#literary event
#south bank
#public events
#female experience
#primadonna festival
Novelist Dorothy Koomson is joining Slay in Your Lane authors Yomi Adegoke and Elizabeth Uviebinené to headline at the three-day BGF x Becoming Festival in London next month. Continue reading at The Bookseller
[ The Bookseller | 2019-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#elizabeth uviebinen
[caption id="attachment_153707" align="alignright" width="290"] Creative from "Merrell Magic," a custom-content campaign by AIM's Catapult Creative Labs and Backpacker magazine.[/caption] Requiring deeper insights and data, broader access to audiences and agency-like services from publishers,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#email newsletters
The Gawker alumna has focused on diversifying the midsize news publisher's revenue streams and growing the size of its loyal audience. The post Beast Mode: Daily Beast CEO Heather Dietrick explores the power of the news publisher’s brand appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#brand appeared
#beast mode
#news publisher
#revenue streams
#loyal audience
CrimeFest has announced a three-year deal with Specsavers, "marking a thrilling new chapter for the prestigious festival as it enters a second decade". Continue reading at The Bookseller
[ The Bookseller | 2019-03-22 00:00:00 UTC ]
More news stories like this |
The MIT Press will sponsor the American Literature and Culture program at the 2019 Oxford Literary Festival, marking the first time a university press sponsor has partnered with the festival in this way. Continue reading at The Bookseller
[ The Bookseller | 2019-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mit press
#american literature
#culture program
English PEN is publishing guidelines for writers attending international festivals in countries with poor human rights and censorship records. Continue reading at The Bookseller
[ The Bookseller | 2019-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#english pen
In 'Cannabis: The Illegalization of Weed in America' (First Second, April), Box Brown surveys the history of marijuana and provides an illuminating look at the racist social stigmatization, pharmacological affects and legalization movement surrounding marijuana in North America. A 15-page excerpt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#box brown