Meredith Corp. execs touted what they saw as encouraging signs for both print and digital advertising as well as a significant uptick in consumer-driven revenue on an earnings call Friday reporting the company's performance in the third quarter of 2019 (Meredith's fiscal years start in July and end in June). On the print side, the combined Meredith/Time Inc. portfolio was down only 7% in advertising revenue, according to president and CEO Tom Harty, compared to double-digit losses in the preceding quarters, while digital advertising "was up a couple percentage points" on a comparable basis—meaning just looking at February and March year-over-year, as the Time Inc. acquisition wasn't completed until January 31, 2018. "We said we would improve the print advertising performance of the acquired Time Inc. properties to Meredith's historic levels over time, and we did," added National Media Group president Jon Werther, crediting the application of Meredith's standards and practices to the Time Inc. properties and further investment in sales and marketing teams for the improved results over previous quarters. Moreover, Werther said digital ad revenues on the same comparable basis increased year-over-year, "despite a challenging digital advertising environment," similarly citing the application of best practices in audience development and yield management across the portfolio, as well as a new unified CMS providing all of its brands access to "premium ad products." Meanwhile,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-05-14 16:48:23 UTC ]
News tagged with:
#pushed back
#cost savings
#sports illustrated
Nobel laureate slams ‘slanderous’ New York Times Book Review article that repeated information from the Daily MailNobel laureate Mario Vargas Llosa has been forced to deny that he sold a story to Hola! magazine in Spain, and that he announced a new relationship on Twitter, following a review in... Continue reading at The Guardian
[ The Guardian | 2015-08-24 00:00:00 UTC ]
More news stories like this |
DNA findings give new credibility to 'The President's Daughter,' a controversial 1928 memoir. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-08-20 00:00:00 UTC ]
More news stories like this |
In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek
[ AdWeek | 2015-08-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#told adweek
#senior director
#ad sales
#industry average
12 top industry leaders see opportunity amid a “fog of choices.” The post The State of the Magazine Media Business, Mid-Year 2015 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-19 00:00:00 UTC ]
More news stories like this |
It was only a matter of time before marketers started squeezing native ads into every nook of a publisher's site, and now Condé Nast, The Wall Street Journal, CNN and Fox News can sell promos that pop up in story comments. Today, Livefyre—a tech company that powers online discussions—is... Continue reading at AdWeek
[ AdWeek | 2015-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#editorial content
#targeted based
#risky move
#sold directly
The publisher’s chief executive on taking his titles on to fresh platforms, the future for a free NME – and why he has been poring over vintage comicsMarcus Rich, the chief executive of Marie Claire publisher Time Inc UK, has been spending a lot of time buried in the company’s vast archives... Continue reading at The Guardian
[ The Guardian | 2015-08-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#numerous occasions
#dating back
#marcus rich
Books published by independent publishers dominate this year’s Guardian First Book Award longlist, with Granta editor Max Porter’s novel among those longlisted. Continue reading at The Bookseller
[ The Bookseller | 2015-08-15 00:00:00 UTC ]
More news stories like this |
Fifteen titles have made the cut for the 2015 longlist of the FT/McKinsey Business Book of the Year, last year won by Brad Stone's "The Everything Store." The post FT/McKinsey Business Book of the Year Longlist Announced appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#brad stone
The company’s quarterly earnings call beats analysts’ expectations despite a fall in total revenue from the previous quarter and a net loss of $379mNews Corp, owner of the Wall Street Journal and the Times, reported a better-than-expected quarterly results as strong growth in its digital real... Continue reading at The Guardian
[ The Guardian | 2015-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#rupert murdoch
#print business
#strong growth
#net loss
#total revenue
#book publishing
If you're already annoyed with the autoplay video ads in your Facebook timeline, you might want to brace yourself. The social network is opening up that advertising tech to outside apps, or more specifically, to publishers who leverage Menlo Park's... Continue reading at Engadget
[ Engadget | 2015-08-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#facebook offers
It's a big problem for the magazine industry and it doesn't show signs of slowing down. The post Ad Blocking is Eating Up More than $20 Billion in Global Revenues appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#show signs
#magazine industry
#big problem
#global revenues
#ad blocking
US writer Catherine Nichols has revealed that she received eight times as many responses by sending out her manuscript to agents under a man’s name than when sending it out under her own name. In an essay for Jezebel, Nichols said she sent query letters to 50 agents under her own name,... Continue reading at The Bookseller
[ The Bookseller | 2015-08-07 00:00:00 UTC ]
More news stories like this |
Winners (Allrecipes) and losers (the newsstand) from the first half of 2015. The post Magazine Circ Drops 2.2 Percent appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-07 00:00:00 UTC ]
More news stories like this |
The New York Times Co. posted second-quarter profit that topped analysts' estimates after the publisher cut expenses faster than revenue declined.Earnings excluding some items were 13 cents a share, the New York-based company said in a statement. That compares with the 11-cent average of... Continue reading at Advertising Age
[ Advertising Age | 2015-08-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#fell short
Thriller author Steve Hamilton's decision to abruptly pull his October novel from his longtime publisher underscores a growing issue in the business: Are traditional publishers doing enough to support established authors? Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#traditional publishers
Can an online ‘safe space’ be both selective and preoccupied with inclusivity? That’s a question that Binders Full of Women Writers is trying to sort out after a member published an article about the Facebook groupThe first rule of Binders Full of Women Writers is: you do not talk about Binders... Continue reading at The Guardian
[ The Guardian | 2015-08-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#fight club
#public media
Marketers continue to boost spending in the U.S. Hispanic media market, with 2014 advertising outlays growing by 12.0%, far ahead of the estimated 4.9% growth for overall U.S. major-media ad spending. As usual, internet spending (up 18.3%) and TV (up 14.7%) fueled that growth. Newspapers eked... Continue reading at Advertising Age
[ Advertising Age | 2015-08-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#procter gamble
#demographic change
#includes data
#ad spending
Roger Tagholm deconstructs the brilliance of Amazon's new Kindle advertisements, which promote the ereader as a chic, travel companion and paragon of cool. The post Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#travel companion
Today’s new breed of digital publishers is just not that into ad tech. Indeed, the much hyped cadre of venture-backed, Web-born, and millennially-inclined publishers — think Vox Media, Mic and Refinery29 &nd ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#vox media
#ad tech
#digital publishers
Fans of Cold War novelists John le Carré and Tom Clancy should warm up to "Jack Strong," a gripping political thriller based on the exploits of Ryszard Kuklinski, a high-ranking Polish army officer who shared top-secret Soviet documents with the CIA between 1972 and 1981. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#tom clancy