After what it called "resounding consumer demand and success" in Coastal Living's first year as a quarterly, newsstand-only magazine, Meredith Corp. announced Tuesday that it is once again selling subscriptions to the 22 year-old title, which it acquired through its merger with Time Inc. at the start of 2018. The news comes a little over a year after declines in print advertising led Meredith Corp. to scale back Coastal Living to a quarterly frequency, forgo a subscription-based model and pursue a more consumer-driven, newsstand-only arrangement. Meredith isn't sharing sales figures for Coastal Living since the changes, but it did report a company-wide 8.9% year-over-year increase in single-copy magazine sales during its most recent quarter, to $42.6 million. Up until the end of 2018, Coastal Living was published 10 times per year, with a rate base of 650,000. According to the last available report from the Alliance for Audited Media, reflecting the 12 months ended June 30, 2018, it had 591,225 paid print subscribers and sold an average of 19,467 copies of each issue on newsstands, at $5.99 apiece. Under the newsstand-only model, the cover price has more than doubled, to $12.99, and subscriptions will be priced at $20 for four annual issues or $30 for a two-year commitment. "With a substantial customer base that is looking for premium, high-quality niche content, Coastal Living is a good example of a consumer-driven product with what I'd call an analog paywall," said... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-11-19 18:04:17 UTC ]
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New works by Nick Flynn, Hanif Abdurraqib, Nancy Naomi Carlson and Kathleen Graber. Continue reading at The Washington Post
[ The Washington Post | 2019-10-15 18:56:14 UTC ]
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Longlisted for this year’s Booker Prize, this brainy, batty story is an unholy amalgamation of scholarship and comedy. Continue reading at The Washington Post
[ The Washington Post | 2019-10-15 12:56:00 UTC ]
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‘How to Catch a Mole’ is a wondrous work that will show you a new way to look at nature — and life. Continue reading at The Washington Post
[ The Washington Post | 2019-10-14 13:00:00 UTC ]
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#life lessons
The next two panels announced at FutureBook Live 2019 will include speakers ranging from PFD boss Caroline Michel, to advertising guru Dave Buonaguidi, and from author Rose Cartwright to rapper Shauna O’Briain, a.k.a. MC Angel. Continue reading at The Bookseller
[ The Bookseller | 2019-10-14 07:48:09 UTC ]
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Bure’s new guided journal, Authentic Living: Jesus Every Day, embodies the spirit of her lifestyle brand, a line of faith-based products designed to help women live more meaningful and joyful lives. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-14 04:00:00 UTC ]
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The “Captain Underpants” author has launched a “Do Good” book tour for his latest “Dog Man” release. Continue reading at The Washington Post
[ The Washington Post | 2019-10-11 19:01:19 UTC ]
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#massive success
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As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age
[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age
[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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#airtight positioning
#ridiculous glut
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#deliver non-stop
#t-miss products
#toughest test
#warnermedia umbrella
#three-dimensional chess-plotting
#adland-relevant lessons
#ad guy
#hat tip
#standout lines
#publishing world
#news corp
Book subscription club Reading in Heels has rebranded as Reposed, promising an immersive experience for members. Continue reading at The Bookseller
[ The Bookseller | 2019-10-08 16:39:02 UTC ]
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Elizabeth Strout creates a world almost unbearably addictive for its beautiful, agonized truths. Continue reading at The Washington Post
[ The Washington Post | 2019-10-08 13:00:00 UTC ]
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Pearson’s chief strategy officer Jonathan Chocqueel-Mangan will give insights into the publisher’s new digital-first textbook policy at FutureBook Live 2019, The Bookseller’s publishing conference. Continue reading at The Bookseller
[ The Bookseller | 2019-10-08 10:26:44 UTC ]
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Canongate has landed a darkly funny memoir of loss and love by Jarred McGinnis. Continue reading at The Bookseller
[ The Bookseller | 2019-10-08 07:50:54 UTC ]
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Philip Pullman’s The Secret Commonwealth (Penguin/David Fickling) has knocked Margaret Atwood’s The Testaments (Chatto & Windus) from the UK Official Top 50 number one spot, selling 54,301 copies in its first three days on sale. Continue reading at The Bookseller
[ The Bookseller | 2019-10-08 06:04:30 UTC ]
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FIYAH literary magazine is the gift that keeps on giving -- treat yourself to a subscription to the award-winning black speculative fiction journal. Continue reading at Book Riot
[ Book Riot | 2019-10-05 10:52:02 UTC ]
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In this episode, novelist and editor Rakesh Satyal and Dead Rabbits Books founders Brian Birnbaum and M.K. Rainey talk to Fiction/Non/Fiction podcast co-hosts V.V. Ganeshananthan and Whitney Terrell about editing and being edited. Satyal discusses the ins and outs of big publishing houses, how... Continue reading at Literrary Hub
[ Literrary Hub | 2019-10-03 08:48:06 UTC ]
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Baroness Gail Rebuck is to address the issue of women in publishing at FutureBook Live 2019. Continue reading at The Bookseller
[ The Bookseller | 2019-10-03 03:33:27 UTC ]
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If the sky isn’t exactly falling on the broadcast TV advertising model, it certainly seems to be a lot closer to the ground than it once was. The ongoing flight of younger viewers from linear television has made a hash of what’s traditionally been a week for sampling new shows and revisiting old... Continue reading at Advertising Age
[ Advertising Age | 2019-10-02 20:09:24 UTC ]
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Did you know that there’s an entire genre of books dedicated to white people going to Nepal to find themselves? I didn’t either! But it’s not so surprising since the release of Elizabeth Gilbert’s memoir Eat, Pray, Love, and its 2010 film adaptation, which has caused an uptick in tourism to... Continue reading at Electric Literature
[ Electric Literature | 2019-10-02 11:00:13 UTC ]
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Quercus is bringing forward publication of its fictional diary of a teenage Boris Johnson and will promote it with a troop of bumbling blonde-haired impersonators. Continue reading at The Bookseller
[ The Bookseller | 2019-10-01 23:26:02 UTC ]
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[caption id="attachment_171791" align="alignright" width="300"] The Apollo 13 crew onboard the USS Iwo Jima after splashdown in the South Pacific Ocean.[/caption] You will be familiar, I suppose, with Apollo 13—if not the phenomenal movie, perhaps the unfortunate outer-space incident that... Continue reading at Folio Magazine
[ Folio Magazine | 2019-10-01 15:35:11 UTC ]
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