Kik has launched its own chatbot shop, further opening the floodgates to users who want to engage with messaging apps from brands and publishers arriving on the Canadian messaging platform. Starting today, Kik's Bot Shop will begin allowing users to download bots for entertainment, customer service and shopping. Developers will also be able to access the platform through Kik's open API, allowing third parties to build bots on behalf of brands that want to try out the emerging space that some say is the best thing since the invention of mobile apps. A total of 16 brands and publishers have launched bots on the platform ahead of the launch. For example, the Vine bot lets users text a word or phrase to the bot, which will then reply with a Vine clip related to the topic. Makeup company Sephora is using its bot to provide beauty advice and product tips, while H&M's provides fashion advice and a chance to directly purchase clothing through the bot. As for The Weather Channel? That one might be easy to guess. Others include GIF search platform Riffsy and comedy website Funny or Die. According to Mike Roberts, Kik's head of messenger services, bots are available in three categories—entertainment, lifestyle and games—with more categories possible after launch. Along with the users side, Kik has named several launch partners that will help create bots on the platform. However, because of the platform's open API, all developers are able to launch bots on Kik. "Messengers... Continue reading at 'AdWeek'
[ AdWeek | 2016-04-05 00:00:00 UTC ]
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If you want people to remember a mobile ad, you're going to have to pay for it, according to new research from digital ad firm Undertone. Last year, Undertone worked with Ipsos ASI to look at how takeover "high-impact" desktop ads affected brand recall. This year, the company looked at how... Continue reading at AdWeek
[ AdWeek | 2015-07-16 00:00:00 UTC ]
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Publishers activate consumers on mobile recipe platforms. The post Meredith and Reader’s Digest Tap Into Mobile Shopping appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-07-13 00:00:00 UTC ]
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Women's magazine publisher Meredith Corp. has acquired Grocery Server, a digital firm that powers location-based ads for food and retail brands. Grocery Server was founded in 2008 as an ad platform that pulls location data from grocery stores and CPG brands into ads on publishers' websites.... Continue reading at AdWeek
[ AdWeek | 2015-07-13 00:00:00 UTC ]
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Harper Lee’s unexpected companion novel to To Kill a Mockingbird has bookshops readying for huge salesRead the first chapterListen to an extract read by Reese WitherspoonFirst chapter review: A beguiling journey into the pastSix months ago, it was a book the literary world would have laughed off... Continue reading at The Guardian
[ The Guardian | 2015-07-11 00:00:00 UTC ]
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Publisher merges brands to more closely align with its trade show. The post Why Informa Is Putting Events at the Center of Its Media Brands appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-07-10 00:00:00 UTC ]
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Baker & Taylor this week announced that it has released a new “all-in-one” mobile app for library users. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-08 00:00:00 UTC ]
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Amazon is launching Prime Day, "a new global shopping event, offering more deals than Black Friday", open solely to members of its Prime service. The first such day will be held on Wednesday 15th July and will offer customers in the UK, US, Spain, Japan, Italy, Germany, France, Canada and... Continue reading at The Bookseller
[ The Bookseller | 2015-07-07 00:00:00 UTC ]
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How do you brand the digital book of the future? 50% old school, 50% new school.From a design standpoint, Kindle books aren't radically different than their print counterparts. Letters are rendered in pixels rather than ink, and are somewhat adjustable. But otherwise, a digital a book is the... Continue reading at Fast Company
[ Fast Company | 2015-07-06 00:00:00 UTC ]
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The National Literacy Trust (NLT) and Bloomsbury have teamed up to launch a poetry prize. The Poetry Prize 2015 is open to poems of any type, from sonnets to free verse to rap, that are a maximum of 16 lineslong. The competition costs £8 to enter a first poem, and £4 for any subsequent... Continue reading at The Bookseller
[ The Bookseller | 2015-07-02 00:00:00 UTC ]
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Amazon UK has launched Prime Now in London, which will allow customers in the capital to receive purchases within one hour of ordering them. Only Amazon Prime members are eligible for the service, in a further move to encourage customers to sign up to the £79-a-year membership. Continue reading at The Bookseller
[ The Bookseller | 2015-07-01 00:00:00 UTC ]
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On the same day as Apple Inc.'s release of its much-anticipated Apple Music streaming service, a federal court upheld a ruling Tuesday that states the company illegally conspired with book publishers to drive up prices for ebooks to compete against Amazon.com Inc., USA TODAY reported. The... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-07-01 00:00:00 UTC ]
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In the first half of 2015, 52 print magazines launched and 21 shut down, and—in a demonstration of the volatility of print media and the willingness of publishers to throw titles against the... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2015-06-30 00:00:00 UTC ]
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You’ve read books in print. You might have read books online or on a mobile device. But until now you probably haven't read a book on Instagram. Jason Sperling, executive creative director at agency RPA, today began publishing his new 160-page book, “Look at Me When I'm Talking to You,”... Continue reading at Digiday
[ Digiday | 2015-06-29 00:00:00 UTC ]
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After Facebook convinced publishers to go all-in on exclusive content with Instant Articles, it hopes advertisers will do the same. In a presentation at Cannes Lions this week, Facebook's chief product officer Chris Cox showed ad buyers mock-ups of a new mobile format that takes over a screen... Continue reading at AdWeek
[ AdWeek | 2015-06-26 00:00:00 UTC ]
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London's Pushkin Press has become one of the founding partners of Picturehouse Central cinema and will have a pop-up shop in the theater to sell books. The post Pushkin Press Opens Pop-up Shop in New Cinema appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-24 00:00:00 UTC ]
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Harlequin is offering its readers in the US and Canada rewards such as autographed books via a new rewards programme. Readers can sign up to Harlequin My Rewards via the dedicated website www.harlequinmyrewards.com and earn rewards by buying books or sharing book information, including book... Continue reading at The Bookseller
[ The Bookseller | 2015-06-24 00:00:00 UTC ]
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Google has launched News Lab, a one-stop website that shows journalists how its tools can help them research, report and promote their stories. The intent is to "collaborate with journalists and entrepreneurs to help build the future of media." Google is joining a crowded field of websites... Continue reading at Digiday
[ Digiday | 2015-06-23 00:00:00 UTC ]
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For better or for worse, news sites’ most popular digital offerings have been interactive games and quizzes. Now Time magazine has created a new home for its interactive stories -- like its quiz to see how much time you wasted on Facebook -- which have been the site’s most popular for the past... Continue reading at Digiday
[ Digiday | 2015-06-22 00:00:00 UTC ]
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Simon & Schuster UK has acquired a new series by Rachel Renée Russell, author of the Dork Diaries series. The Misadventures of Max Crumbly is about a boy called Max and his dailyups and downs at South Ridge Middle School. After being home-schooled by his grandmother Max begs to go to... Continue reading at The Bookseller
[ The Bookseller | 2015-06-20 00:00:00 UTC ]
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Regional publisher to launch titles such as the Bristol Post and Leicester Mercury through apps that launch at 5pm dailyLocal World is to launch digital evening editions for 10 of its titles, including the Bristol Post, Leicester Mercury and Nottingham Post.The regional newspaper publisher has... Continue reading at The Guardian
[ The Guardian | 2015-06-19 00:00:00 UTC ]
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