Women's magazine publisher Meredith Corp. has acquired Grocery Server, a digital firm that powers location-based ads for food and retail brands. Grocery Server was founded in 2008 as an ad platform that pulls location data from grocery stores and CPG brands into ads on publishers' websites.... Continue reading >> [ Source: AdWeek | 2015-07-13 00:00:00 UTC ]
When ebook sales surpassed hardcover sales for the first time last year, it seemed like just the latest piece of evidence that in the future, all books will be ebooks. But playing the video game Gone Home, an "interactive story" you can download onto your computer, I started to wonder if, in... Continue reading >> [ Source: Slate | 2013-08-22 00:00:00 UTC ]
A new profile of the Financial Times is the latest piece to hold up the company as a model for traditional publishers that want to create a digital-era business. It sounds great, but it’s not very realistic. Continue reading >> [ Source: Editor & Publisher | 2013-03-19 00:00:00 UTC ]