There’s a growing trend in online publishing: Namely, media sites blocking users who choose to use ad-blocking software. In the past few days alone, a British publisher and the Forbes business news site have either implemented or are lookin ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2015-12-23 00:00:00 UTC ]
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Indonesia has a 93% literacy rate, but only a nascent book culture and few translations, all of which are slowing preparations for the Frankfurt Book Fair. The post Is Indonesia a “Land Without Readers?” appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-06 00:00:00 UTC ]
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The theme of the International Digital Publishing Forum conference on day one at Book Expo in New York was “Putting Readers First,” but whether power has shifted from publishers and retailers to readers - asserted in a keynote by Canelo Publishing’s Michael Bhaskar - was quickly challenged by... Continue reading at The Bookseller
[ The Bookseller | 2015-05-29 00:00:00 UTC ]
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Executives from Goodreads, HarperCollins, and Penguin Random House shared book discovery tactics in the age of overload at BEA's IDPF conference on Tuesday. The post Where’s Waldo the Reader? Book Discovery Tactics from IDPF appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-28 00:00:00 UTC ]
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As booksellers, librarians, and publishers descended on the Javits Center for the first full day of BookExpo America, there was strong early interest across all age ranges and genres, including adult books with YA crossover and vice versa. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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In The Art of War, Sun Tzu tells us, “In the midst of chaos, there is also opportunity.” Approaching the publishing market in China, it can be hard to distinguish the opportunities from the chaos. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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Online piracy is usually associated with music, movies, and software. But the ever-growing popularity of ereaders such as the Amazon Kindle has also led to a burgeoning ebook piracy scene. The UK has been trying to clamp down on piracy recently, and the latest target is a raft of sites offering... Continue reading at Betanews
[ Betanews | 2015-05-27 00:00:00 UTC ]
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Snapchat has been a lot more ad friendly of late. It still lacks some features brands love—giving users an easy way to follow their accounts and like their content, for instance—but it finally implemented the ability to share. Sharing is limited to the Discover section, where 12 digital... Continue reading at AdWeek
[ AdWeek | 2015-05-27 00:00:00 UTC ]
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The High Court has granted an application by the Publishers Association (PA) to block access to seven websites which have been infringing copyright. The application, made under 97A of the Copyright, Designs and Patents Act 1988, means that the UK's main internet service providers (ISPs) - BT,... Continue reading at The Bookseller
[ The Bookseller | 2015-05-27 00:00:00 UTC ]
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The UK's biggest broadband providers will shortly start blocking seven of the most popular websites used by eBook pirates. Continue reading at BBC World
[ BBC World | 2015-05-27 00:00:00 UTC ]
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The impact of Amazon on the book business is a longstanding, ongoing debate. But is Amazon good for readers? That’s the topic of this afternoon’s discussion at this year’s International Digital Publishing Forum conference. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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In a major victory for book publishers, the UK's High Court has ordered internet service providers (ISPs) to block several sites offering pirated ebooks. The decision means that BT, Sky, Virgin Media, TalkTalk and EE now have 10 days to comply and e... Continue reading at Engadget
[ Engadget | 2015-05-27 00:00:00 UTC ]
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A panel at the IDPF Digital Book Conference this Wednesday asks, is Amazon good for readers? Tell us what you think. The post Is Amazon Good for Readers? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-05-26 00:00:00 UTC ]
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Earlier this month Google announced that video ads running on YouTube have a chance to be seen 91% of the time. That's great, and a lot better than the 46% of video ads that Google runs outside of YouTube that never have a chance to be seen. But advertisers would like to be able to check... Continue reading at Advertising Age
[ Advertising Age | 2015-05-26 00:00:00 UTC ]
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Why would publishers want to jump into bed with their top "frenemy" Facebook? Well, they're not, entirely.Four of the first U.S. publishers to publish mobile articles directly on Facebook through its new Instant Articles program -- The New York Times, BuzzFeed, National Geographic and NBC News... Continue reading at Advertising Age
[ Advertising Age | 2015-05-15 00:00:00 UTC ]
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L'Oréal has evidently found a video advertising vendor in Mediabong it's very high on. Mediabong—which is announcing a $5 million Series B round of funding today—said it achieved a 90 percent "video-through rate" for L'Oréal in a recent five-week ad campaign across various publishers.... Continue reading at AdWeek
[ AdWeek | 2015-05-13 00:00:00 UTC ]
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Publishers get a bad reputation for their mobile ads, which often intrude on or confuse the user. But some get it right, say agencies. BuzzFeed's ads mirror the site's shareable editorial content. Mashable, ESPN and NY magazine strike a good balance of content to ad space. The Weather Company... Continue reading at Digiday
[ Digiday | 2015-05-12 00:00:00 UTC ]
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As Facebook looks to turn itself into a bona fide video platform, it's tightening its rules on what publishers can and cannot post. Clips with ads not sold by Facebook are not allowed, something NBC learned the hard way today. Yesterday afternoon, NBC posted a three-minute video from the latest... Continue reading at AdWeek
[ AdWeek | 2015-05-12 00:00:00 UTC ]
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Ever since the Internet dropped a bomb on the status quo in media, many publishers have been struggling to adapt. Even when they seem to make some headway, The post New Strategies for Content Monetization appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-05-12 00:00:00 UTC ]
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While the Daily Mail relies largely on licensed video to drive views, Elite Daily is investing heavily in original video. The Daily Mail-owned millennial publisher doubled its video team from 8 to 16 last month, though it already has substantial scale, attracting 9.9 million monthly views on... Continue reading at Digiday
[ Digiday | 2015-05-11 00:00:00 UTC ]
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